Retail and cloud giant Amazon has joined Google and Facebook in investing in development its own server chips. The company recently brought together a team of CPU architects and hardware development engineers, four of whom come from Calxeda, the defunct ARM-based server startup in Austin, Texas. Despite the high initial costs of custom server chips, these specialized products would allow Amazon to optimize costs and improve performance. Continue reading Amazon Hires Engineering Team to Design Its Own Server Chips

Hewlett-Packard’s “Generation 2” Project Moonshot server is now available, based on the Intel Atom Series 1200 chip — also known as the Intel 64-bit Centerton chip. Project Moonshot’s overarching goal is to create compact, energy-efficient servers able to run workloads at a mere fraction of the cost of currently available hardware. Other versions that run chips from Calxeda, AMD, Applied Micro and Texas Instruments will follow. Continue reading Project Moonshot Intends to Create Energy Efficient Servers