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ETCentric StaffMarch 6, 2024
CES 2024 attracted more than 135,000 attendees to Las Vegas where 4,300 companies filled 2.5 million square feet of exhibit space. Technology that empowers creators, a new generation of displays, and the promise and peril of artificial intelligence dominated the show. After several years of incremental advances, market development built on maturing technology, and over-hyped trends, this year felt different with an energy that suggests the beginning of a new era. Among the major themes were embedded AI, vehicle tech, digital health, screens and XR, and numerous policy and regulation topics. ETC@USC attended the conference for live reporting on products and services. Our post-show report features extensive coverage and perspectives related to key creative, business, and technology areas. Continue reading ETC’s CES 2024 Report: Creators, Displays, and AI Innovation
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ETCentric StaffFebruary 28, 2024
Lenovo made waves at the Mobile World Congress in Barcelona this week, debuting a transparent laptop that is evoking science fiction metaphors and, some say, pointing to a new direction in computing. Lenovo hailed the concept ThinkBook product as an “industry first,” complete with a borderless 17.3-inch MicroLED transparent display, providing a “see-through” experience. Lenovo also touted its AI-powered portables, including a new ThinkPad T14 Gen 5 and ThinkBook 14 2-in-1 Gen 4, both featuring Intel Core Ultra processors “for the next wave of personalized business computing.” Continue reading Lenovo Unveils Transparent Laptop and AI Portables at MWC
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Paula ParisiJanuary 26, 2024
Nvidia is introducing a new AI feature for its RTX GPUs called RTX Video HDR that upgrades standard video into high dynamic range color space for customers that have an HDR10-compatible monitor running on Windows with HDR enabled. Announced at CES, the technology is now available for download through Nvidia’s January Studio Driver update. “PC game modders now have a powerful new set of tools to use with the release of the Nvidia RTX Remix open beta,” which combines “full ray tracing, Nvidia DLSS and Nvidia Reflex” with “generative AI texture tools so modders can remaster games more efficiently,” according to the company. Continue reading Nvidia GeForce GPUs Using AI to Boost SDR Content to HDR
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Paula ParisiJanuary 24, 2024
The Asus ROG Phone 8 series — demonstrated at CES 2024 in Las Vegas last week — is generating excellent reviews for its gaming capabilities and additional praise for its functionality as a smartphone. The devices start at $1,100 and tick up to an entry level of $1,500 for the ROG Phone 8 Pro. Asus calls the ROG Phone 8 series “the biggest redesign in its history,” and says it has evolved from just a gaming phone into a device suitable for streamers and content creators. At the heart of that is Qualcomm’s Snapdragon 8 Gen 3 Mobile Platform, supported by 8,533 Mbps LPDDR5X RAM and UFS 4.0 storage. Continue reading CES: The Asus ROG Phone 8 Series Highlights Mobile Gaming
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Paula ParisiJanuary 24, 2024
Sennheiser has updated its flagship Momentum True Wireless earbuds, adding support for Qualcomm’s aptX audio tech. The company also debuted a Momentum Sport edition that tracks heart rate and body temperature. The Momentum True Wireless 4 promises “unparalleled sound,” combining Sennheiser’s audio expertise with Qualcomm’s S5 Sound Gen 2 platform and Snapdragon Sound Technology with aptX for lossless sound and ultra-low latency. Boasting 7.5 hours of continuous listening, the new buds come in black copper, metallic silver, and graphite for $300. The more rugged Momentum Sport with biometric features lists for $330. Continue reading CES: Sennheiser Touts Its New Wireless Momentum Earbuds
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Paula ParisiJanuary 23, 2024
After announcing in 2020 plans to launch a movie and TV show rental marketplace, media streaming platform Plex is finally taking the plunge. Following what has been described as “false starts,” including delays due to COVID-19, news broke at CES 2024 that the company will go public with its rental offering in February. The streaming media software maker has confirmed it will enter the TVOD (transactional video on demand) market to augment the ad-supported streaming that is its primary revenue source. Plex reportedly has “most studios” onboard, though it has yet to specify which ones. Continue reading FAST Platform Plex to Roll Out Movie, TV Rentals Next Month
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Paula ParisiJanuary 23, 2024
HP has updated its popular flagship laptop, the HP Spectre x360, and the early reviews are quite impressive. HP has added Intel Core Ultra processors with neural processing for AI tasks and a 9MP webcam and Wi-Fi 7 capability. The Spectre x360 14 features a 14-inch screen and Intel Arc integrated graphics processing, while the Spectre x360 16 screen is two-inches larger, and includes the option to add an Nvidia GeForce RTX 4050 GPU. Both OLED screens display at 2,880 x 1,800, 120 Hz, with VESA True Black HDR 400. The 2-in-1 laptops use Intel’s latest H series chips, which are 14th generation, Meteor Lake, integrating both x86 and Arm cores on the same chip. Continue reading CES: HP Spectre Laptops Get Intel Core Ultra, 9MP Webcam
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Paula ParisiJanuary 22, 2024
As part of what it calls “production microservices,” Nvidia is adding an Avatar Cloud Engine (ACE) that lets game developers, as well as those who make tools and middleware, to integrate generative AI models into the digital avatars created for games and applications. The new ACE microservices “let developers build interactive avatars using AI models such as Nvidia Omniverse Audio2Face (A2F), which creates expressive facial animations from audio sources, and Nvidia Riva automatic speech recognition (ASR), for building customizable multilingual speech and translation applications using generative AI,” Nvidia says. Continue reading CES: Nvidia Avatar Cloud Engine Uses AI for Digital Characters
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Paula ParisiJanuary 22, 2024
The RayNeo X2 Lite 3D AR glasses were demonstrated for the first time at CES 2024 in Las Vegas last week. Weighing just 60 grams (2.1 ounces), the sleek eyewear was lauded for its microLED optical waveguide display and standalone form factor, which does not require tethering to a computer or smartphone. The RayNeo X2 Lite, releasing in Q3 2024, and the Ray Neo X2, which had a limited launch in China but has not yet been released to the rest of the world, are anticipated as the first microLED display augmented reality glasses which will be available in the United States. Continue reading CES: TCL Demos RayNeo X2 Lite Augmented Reality Glasses
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Paula ParisiJanuary 19, 2024
Taiwanese tech powerhouse MSI (Micro-Star International) has a new handheld gaming device called the Claw that uses an Intel Core Ultra 5 or 7 chip and Intel Arc graphics, making it among the most powerful portable PC gaming devices on the market. The device breaks from tradition, as competing mobile game units like the Steam Deck, the Asus ROG Ally and the Lenovo Legion Go all use AMD chipsets. The MSI system — demonstrated at CES 2024 in Las Vegas — is expected to be priced between $699 to $799 in a trio of configurations when it hits the market in February or March. Continue reading CES: MSI Claw Is First Gaming Handheld with Intel Core Ultra
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Paula ParisiJanuary 19, 2024
Microsoft is introducing a dedicated AI Copilot hotkey on Windows 11 laptops and PCs. The move, announced at CES 2024, heralds “the year of the AI PC,” according to Microsoft Executive VP and Consumer CMO Yusuf Mehdi, who said the keyboard enhancement will “not only simplify people’s computing experience but also amplify it.” The addition of the Copilot key is the first big change to the Windows PC keyboard since the four-paned Windows key was introduced in 1994. When pressed, the new key will open Copilot for seamless engagement with artificial intelligence. Continue reading CES: Microsoft Rolling Out a Copilot Hotkey for Windows PCs
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Paula ParisiJanuary 18, 2024
Google and Samsung have joined forces to make file sharing between Android devices easier and quicker. The companies have unified Google’s Nearby Share and Samsung’s Quick Share, “bringing the best of our sharing solutions together into a singular cross-Android solution under the Quick Share name,” and introducing the new utility across the entire Android ecosystem. “We’ve integrated the experiences and created the best default, built-in option for peer-to-peer content sharing across all types of devices in the Android and Chromebook ecosystems,” Google said at CES 2024 in Las Vegas. Continue reading CES: Google and Samsung Simplify File Sharing with Android
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Paula ParisiJanuary 18, 2024
In a CES 2024 keynote address, Walmart President and CEO Doug McMillon and other key execs from the company offered a look at how the retail giant is putting technologies like drones and augmented reality (AR) as well as generative AI and other artificial intelligence tools to improve the customer shopping experience. Walmart unveiled new products, including a pair of AI-powered platforms for managing search for replenishment of products. In addition, a new AR social commerce platform, now in beta, called “Shop with Friends” was also highlighted. Continue reading CES: Walmart Introduces AI Reorders and ‘Shop with Friends’
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Paula ParisiJanuary 17, 2024
Sony Corporation debuted a mixed reality headset “aimed at supporting creators in sophisticated 3D content creation.” The Sony XR HMD includes “an XR head-mounted display with 4K OLED Microdisplays and Sony’s proprietary rendering technology” to enable real-time, high-definition “rendering of textures of 3D objects and facial expressions of human characters,” Sony announced at CES. The electronics giant disclosed plans to “collaborate with developers” of 3D production software, “including in the entertainment and industrial design fields.” At launch, Sony is exclusively partnered with Siemens to develop a collaborative product design solution. Continue reading CES: Sony’s Mixed-Reality Headset Built for Content Creation
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Paula ParisiJanuary 17, 2024
Acer brought a fleet of new Predator gaming monitors to CES, including the curved colossus spanning 57-inches, the Predator Z57, and glasses-free 3D Predator SpatialLabs View 27, a mass market spin on the company’s SpatialLabs professional display. Sprawling across 7,680 x 2,160 pixels, the flagship Z57 MiniLED runs at 120Hz, with 2,304 dimming zones, dual HDR and peak brightness of 1,000 nits, according to Acer, which has it priced at $2,500, calendared in Q2, as is the $2,000 View 27. The Ultra HD 3D monitor boasts a 160Hz refresh rate and AMD FreeSync and Nvidia G-Sync for fluid gameplay. Continue reading CES: Acer Showcases Curved and Glasses-Free 3D Monitors