Perplexity is expanding the publisher program associated with its AI-powered search engine. Added to the list of participants who will share ad revenue and access performance data are Adweek, LA Times, Mexico News Daily, The Independent, Germany’s Stern, the World Encyclopedia and about 10 other media brands. They join existing partners including Time, Fortune and Der Spiegel. Emphasizing its ongoing investment in publishers, Perplexity named Jessica Chan, formerly with LinkedIn and its content partner program, as head of publisher partnerships. News of Perplexity’s content deals appears to be generating mixed feelings in newsrooms. Continue reading Perplexity Expands Publisher Program Despite AI Controversy

The AI search wars are officially on, with Google giving Gemini access to its online answer engine just hours before OpenAI launched ChatGPT Search. Google is primarily targeting developers with its new feature, “Grounding with Google Search,” though the Alphabet company used the occasion to also tout its new search return template, AI Overviews. Launched last week, ChatGPT Search offers responses in real time using a conversational format. Initially, it is available only to ChatGPT Plus and Teams subscribers as well as those on the SearchGPT waitlist as part of ChatGPT’s existing interface. Continue reading AI Search Wars Heat Up as OpenAI and Google Add Features