According to a new eMarketer study, Roku is now the leading connected-TV device in the U.S. Roku has more users than Amazon Fire TV, Apple TV and Google Chromecast. The research firm estimates that 38.9 million U.S. consumers will use their Roku devices at least once per month this year. Chromecast will follow at 36.9 million users, Amazon Fire TV at 35.8 million, and Apple TV at 21.3 million. Roku is the only one of the four leading brands that is not connected to an affiliated content service and, as a result, has signed agreements with numerous partners. Continue reading New Research Places Roku at Top of Connected-TV Market

For consumers with an HDR-compatible TV and Chromecast Ultra, Google Play Movies & TV has introduced support for high dynamic range video. A number of video services now support HDR in order to provide richer colors and improved contrast, even though the tech has not made its way to many living rooms yet. While top services such as Netflix, Amazon and YouTube offer HDR video, viewers still need an HDR-ready TV from companies including Hisense, LG, Panasonic, Philips, Samsung, Sony, TCL and Vizio. “People don’t upgrade their television as often as they do other technologies, like smartphones,” notes TechCrunch, “which means broad adoption of HDR in the living room could take years.” Continue reading Google Play Movies & TV Now Offers High Dynamic Range

NBC Sports is doubling down on soccer. Next season, in addition to streaming 130 Premier League soccer matches to online subscribers, the NBC Sports Gold live streaming service will debut its Premier League Pass for $50. Starting in August, it will offer at least three matches per club as an exclusive live stream. Replays of most matches (including those not offered live via NBC Sports Gold), highlight clips, Premier League Productions and NBC Sports original content will also be available. Continue reading NBC’s Premier League Pass to Live Stream Soccer Matches

According to Nielsen, U.S. consumers may be cutting the pay-TV cord, but they are still using their televisions. “The measurement firm found that 92 percent of all viewing among U.S. adults (those 18 and older) still takes place on the TV screen,” reports TechCrunch. The Q4 2016 data “compares TV screen-based viewing to viewing on PCs, tablets, smartphones, and other TV-connected devices like game consoles and streaming players such as the Apple TV, Chromecast, Roku and others.” Time viewing content on TV represented 82.1 percent, while time using TV-connected devices accounted for 10.2 percent. Continue reading Nielsen Research Suggests Consumers Still Using Their TVs

In addition to its more than 100 TV-like linear channels, Pluto TV is now offering thousands of free movies and TV shows on demand via its streaming platform. Pluto TV is expanding its “ad-supported service with VOD as it positions itself as a kind of Spotify for premium video,” reports Variety. “It’s worth noting that Ken Parks, Pluto’s executive chairman, was Spotify’s first U.S. employee and led the music streamer’s negotiations with record labels.” The startup, which launched in 2014 and currently touts more than six million monthly viewers, may introduce a hybrid free/subscription model in the future. Continue reading Pluto TV Now Offers Free On-Demand Movies and TV Shows

The latest eMarketer forecast suggests that adults in the U.S. will interact with media over 12 hours per day this year, due to increases in digital usage and media multitasking. However, while 56 percent of Americans now have the ability to view online video via their TV sets, most are still watching traditional TV the majority of the time. According to the Interactive Advertising Bureau (IAB), there has been a 20 percent jump since 2015 in the number of consumers who can access Internet video directly through their TV or a device like Chromecast, but 39 percent of the time people are watching broadcast TV compared to 24 percent of the time when they are streaming content. Continue reading Majority of Consumers Have Access to Internet Video via TV

Hulu’s Live TV has rolled out in beta, offering more than 50 channels for just under $40 per month. What makes Hulu stand out from competing services is that it now offers a combination of streaming video plus live television. Among its live content, Hulu offers the four major broadcast networks, ESPN, HGTV and an array of news and animation content. Original content includes “The Handmaid’s Tale” and the service also boasts day-after TV shows and B-list movies, all melded into a single library. Continue reading Early Reviews Largely Positive for Hulu’s New Live TV Service

YouTube TV has premiered in several cities with 40+ channels of entertainment, news and sports at $35/month. The aim is to entice so-called cord-nevers — millennials who have never paid for cable — to subscribe, to watch on-demand on any device. YouTube has already reached one billion viewers, so if even a tiny fraction signs up, it could be a win for advertisers and YouTube owner Google. Among its competition in the Internet TV market are Dish’s Sling TV, AT&T’s DirecTV Now and Sony PlayStation Vue. Continue reading YouTube TV Aims to Convert Cord-Nevers to New Subscribers

Facebook has opened up live streaming 360-degree video for anyone with the professional equipment necessary to capture content — and users of devices such as the latest Samsung Gear 360, Insta360 Nano ($200, for iPhone) or Insta360 Air ($130, for Android). According to TechCrunch, “Facebook’s live-streaming video tech” now provides “1080p, 30fps playback and a maximum streaming time of four hours.” The Live 360 broadcasts “aren’t yet embeddable on other sites” and “can’t be viewed via Apple TV or Chromecast” yet. And while some cameras already support live broadcasting via YouTube and Periscope, “Facebook’s in-app integration is a useful way to reach more people with minimal effort and promotion.” Continue reading Live Streaming 360 Video via Facebook Is Now Possible for All

According to Sony, its newest 4K TVs have built-in Google Assistant, which will be added later this year via a firmware update. The timing is perfect, as more people have become interested in upgrading to a 4K set, and the market offers variety in feature sets and price points. Samsung touts its quantum dot technology; Vizio offers great prices; LG sports OLED screens; and now Sony, which also has an OLED screen, is marketing itself as the first TV manufacturer to offer Google Assistant. Continue reading Sony Is the First to Debut 4K TVs with Built-in Google Assistant

Caavo is a $399 savvy middleware box that connects content to virtually any device. Featuring eight HDMI ports and software that automatically configures to any device, Caavo offers a universal remote control with touchscreen and buttons, and works with Alexa (Google Assistant and Siri are soon to come). Caavo is designed to make watching a range of content on many different devices a seamless affair. The company was founded by Andrew Einaudi, Ashish Aggarwal and the late Blake Krikorian (who also co-founded Sling Media).  Continue reading Caavo Connects All Your Apps, Devices and Content Platforms

As part of its “video first” strategy, Facebook is at work on a video app for Apple TV and other TV set-top boxes, say knowledgeable sources, who add that the social media platform is also in discussions to license long-form “TV-quality” content. The move will allow Facebook to compete for TV advertising revenue and distribute content to TV sets. The company is already the No. 2 destination for digital ads after Google, but has said it is running out of room for more ads in its News Feed, the company’s main source of revenue. Continue reading Facebook Working on Video App, Licensing TV-Quality Content

Although streaming video has become increasingly popular, the Super Bowl still draws most fans to an over-the-air broadcast. That’s been true in the past and is still true for 2017, for what is expected to be the biggest TV event of 2017. Despite streaming options for the Super Bowl, on February 5, only 16 percent of U.S. viewers will watch the New England Patriots play the Atlanta Falcons this way, according to a survey commissioned by advertising company MGID. Those fans that wish to stream the game can access it through Fox Sports. Continue reading Super Bowl 2017: Still an OTA Event, With Uptick in Streaming

On February 5, the Super Bowl will be available for free online as a live stream (with no need for pay-TV credentials) and will include dynamically-inserted local advertising based on the viewer’s location. More than 170 affiliates will team with Fox Sports to deliver the digital ads. “The national ads will be the same on both TV and online, and the live-stream will include the halftime show featuring Lady Gaga,” reports Variety. Coverage “will be available live on Fox Sports Go, the broadcaster’s streaming platform … on iOS, Android, Windows and Amazon tablets; and through connected devices including Apple TV, Roku, Android TV, Google Chromecast, Amazon Fire TV and Microsoft Xbox One.” Continue reading Fox Plans to Live-Stream Super Bowl, Will Include Local Ads

At CES 2017, Nuvyyo unveiled the Tablo Live stick, which offers free over-the-air television on any device, a DVR app for the Nvidia Shield game console, and previewed a cloud DVR for broadcast TV. The company, which also manufactures the cord-cutting Tablo DVR, explains that Tablo Live doesn’t plug directly into a TV set but, instead, streams live TV to devices with already-installed Tablo apps, available on Android phones, iPhone, Roku, Fire TV, Xbox One and Apple TV. Tablo Live will ship in Q2 for $99. Cord cutters may also be interested in Mohu, which introduced its Airwave device at CES. Continue reading Nuvyyo and Mohu Unveil Solutions to Stream OTA Broadcasts