By
Paula ParisiJune 21, 2022
Content creators who relied on remote workflows through the height of COVID-19 now realize those protocols are here to stay. Centralized cloud-based data repositories are a convenient hub from which to manage the processing of sound and image throughout production. The HPA NET lunch event, “Color Grading in the Cloud: A Case Study” analyzed that critical step from the perspective of the short film “Fathead,” produced by the Entertainment Technology Center@USC. “Fathead” was shot on a volume stage and uploaded from the camera to the cloud, where the entire workflow took place. Continue reading ‘Fathead’ Case Study: HPA Analyzes Color Grading in Cloud
By
Paula ParisiJune 1, 2022
A seed round by Ithaca, New York-based software firm Mintlify has raised $2.8 million led by Bain Capital Ventures. The startup uses artificial intelligence to automate software documentation. CEO and co-founder Han Wang says the funds will go to product development and hiring that will increase the company’s small staff. Mintify was launched in 2021 by Wang and Hahnbee Lee, a pair of software engineers who were driven to address a pressing industry need: quality documentation. A 2017 survey by GitHub found that 93 percent of developers listed incomplete or outdated documentation as an industry-wide problem. Continue reading Mintlify Leverages AI to Auto-Generate Code Documentation
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Paula ParisiMay 31, 2022
China’s tech sector is taking a hit. Revenue for e-commerce giant Alibaba posted what appears to be its most sluggish quarterly increase ever, at 9 percent, with competitor JD.com also paced among its worst performances, with revenue up 18 percent for Q1. The nation’s search engine leader, Baidu, reported 1 percent revenue growth, while Tencent remained flat. Supply chain problems due to the COVID-19 resurgence in conjunction with Beijing’s recent measures to battle back monopolies are cited as causes for the negative market turn. Since late 2020, China has been investigating alleged monopolistic practices among many top corporations. Continue reading Chinese Technology Companies Are Experiencing Slowdowns
By
Paula ParisiMay 27, 2022
Broadcom announced it will acquire VMware in a cash-and-stock transaction that values VMware at $61 billion. The deal, which expands semiconductor supplier Broadcom into enterprise software, is among the top technology transactions of all time, right behind Microsoft’s pending $69 billion purchase of Activision Blizzard and Dell’s 2016 acquisition of EMC for $67 billion. Broadcom will also assume $8 billion of VMware debt. The news sent shares of Broadcom up 2 percent and VMware more than 1 percent early Thursday. VMware enterprise products optimize client-side servers as well as cloud servers. Continue reading Broadcom Targets Software with $61 Billion VMware Purchase
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Paula ParisiMay 27, 2022
Microsoft is previewing its express design in Power Apps, which can instantly generate low-code apps directly from design files and images. In a few clicks, anyone can now create web and mobile apps from inputs including paper forms, PDFs, sketches on the whiteboard or even assets designed in professional programs like Figma. As part of the Microsoft Power Platform, Power Apps uses advanced AI to accelerate design. “We’re particularly excited about our integration with Figma, the collaborative design platform, where so much software is designed today,” said Microsoft vice president of Power Apps Ryan Cunningham. Continue reading AI-Driven Microsoft Power Apps Offers Development Shortcuts
Production in the cloud, virtual workflows and remote work solutions were hot topics at the 2022 NAB Show in Las Vegas last month. Erik Weaver, director of adaptive production at the Entertainment Technology Center@USC, discussed new tools and techniques implemented during the production of ETC’s “Fathead,” a short film that experimented with in-camera real-time VFX and LED stages. Weaver joined “Fathead” virtual production producer Tom Thudiyanplackal, the short’s post-production supervisor James Blevins, and the global lead for Film/TV production partners at Amazon Web Services (AWS) Jack Wenzinger for a compelling NAB panel discussion, “ICVFX and the Cloud.” Continue reading ‘Fathead’ Team Explores Virtual Production During NAB Panel
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Paula ParisiMay 23, 2022
WhatsApp is now offering commercial services to businesses that want the global messaging app, which now has more than a billion users. The WhatsApp Cloud API lets companies build their own WhatsApp dashboard to chat with customers. WhatsApp was purchased by Facebook, now Meta Platforms, in 2014 for a reported $22 billion, and this expansion is the company’s first serious attempt to monetize the platform. Speaking at a “Conversations” live event last week, Meta CEO Mark Zuckerberg said the new WhatsApp Cloud API was for businesses “big and small.” Continue reading Meta Launches WhatsApp Cloud API for Business, Enterprise
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Paula ParisiMay 3, 2022
Arm Holdings is flexing its muscle in the Internet of Things, with three new solutions, including the Cortex-M85 microcontroller, designed for high-performance edge computing. Also introduced are the Arm Total Solution for Cloud Native Edge Devices, which paves the way for developers using Linux, and the Arm Total Solution for Voice Recognition. The announcements further the goals the UK-based company set six months ago when it launched its Total Solutions for IoT division, aiming to accelerate IoT development through full-stack solutions. Continue reading Arm Grows IoT Kit with New Controller, Tools for Voice, Edge
Cloud computing and virtual production were the hot tickets at NAB 2022, where attendance was 52,468, down 40 percent since the previous most recent live show in 2019, when 91,500 convened in Las Vegas. And there were fewer exhibitors (about 900 vs. roughly 1,600 three years ago). But some things never change. Amazon Web Services, ARRI, Blackmagic, Quasar Science and Mo-Sys were among the notable companies touting cloud-based and virtual production solutions. And Sony Electronics wowed the crowd with a sprawling booth that featured its new Venice 2 digital cinema camera. Continue reading Cloud, Virtual Production Power New Workflows at NAB Show
By
Paula ParisiMay 2, 2022
Electric vehicle maker Rivian, which produced almost $12 billion in profit for Amazon last year, cratered in the January through March period, prompting the retail giant to record a $7.6 billion loss on the investment. Overall, Amazon posted a $3.8 billion quarterly loss, its first in seven years and a contrast to profit of $8.1 billion during the same period in 2021. A 7 percent increase in quarterly revenue marked the tech giant’s most anemic performance in 20 years, as consumers adopted post-pandemic habits and resumed in-store shopping. Continue reading Amazon’s $3.8 Billon Quarterly Loss Is Its First in Seven Years
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Paula ParisiApril 22, 2022
Zoom has added features including gesture recognition and a virtual whiteboard. The new Zoom IQ for Sales uses AI to analyze calls. Zoom Events has added Backstage to simulate the look and feel of an in-person event with “a persistent space for event panelists and staff to communicate behind the scenes before, during, and after a Zoom Events webinar session.” Management can now view “breakout rooms” from a main session to assess how participants are engaging, and a Central Library of Polls lets organizers more efficiently manage polling data, both in preparation and to share results. Continue reading Zoom Debuts Gesture Recognition, Virtual Whiteboard, More
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Paula ParisiApril 21, 2022
Cloud computing costs are expected to rise by 20 percent to an estimated $494.7 billion this year, according to a new report from Gartner. Infrastructure-as-a-service (IaaS) is earmarked for the most significant growth, up 30.6 percent to $119.7 billion this year. Desktop-as-a-service (DaaS) is the second most robust sector, at 26.6 projected growth, followed by platform-as-a-service (PaaS), at 26.1 percent. “Cloud-native capabilities such as containerization, database platform-as-a-service (dbPaaS) and artificial intelligence/machine learning contain richer features than commoditized compute such as IaaS or network-as-a-service,” which makes them more expensive, said Sid Nag, research VP at Gartner. Continue reading Led by SaaS, 2022 Cloud Spending to Approach $500 Billion
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Paula ParisiMarch 30, 2022
Nvidia Air is a cloud-based platform to build, simulate and work the bugs out of a state-of-the-art data center powered by a modern network using digital twins. Geared toward medium to enterprise scale environments, the platform is the company’s latest Infrastructure-as-Code (IaC) product, letting users create a virtual double of a data center’s physical and logical layout and employ continuous integration and deployment testing and validation techniques before moving to a production environment. The idea is to go live with the same set of simulation, visualization and AI tools. Continue reading Nvidia Air Helps Users Create Virtual Doubles of Data Centers
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Paula ParisiMarch 28, 2022
The European Parliament and EU member states reached agreement Thursday on key points of the Digital Markets Act, a sweeping measure poised to reshape the technology landscape in Europe and potentially around the world. The DMA objectives are two-fold: reining in anticompetitive measures that advantage Big Tech over competitors and consumers, and putting teeth to the new rules. Considered the biggest digital regulatory expansion anywhere in decades, the proposal has been criticized for singling out U.S. firms like Amazon, Apple, Meta and Alphabet, all of which fall into the gatekeeper category targeted by the act. Continue reading Europe’s Digital Markets Act Designed to Regulate Big Tech
By
Paula ParisiMarch 23, 2022
Fiction writers are invited to bring their art to life as mobile games with no-code app Dorian. Founded in 2018, Dorian offers choose-your-own-adventure play for free, but lets users spend in-app currency to choose narrative paths, promising authors a first-dollar cut of the payments. The company, which builds for iOS and Android, claims a library of roughly 3,500 games, created by a “nearly all-female creator community” of about 250 monetizing storytellers, a number it says is growing quickly compared to other platforms, where it can take years to start earning. Dorian recently raised $14 million in Series A funding led by The Raine Group. Continue reading Female-Driven No-Code Game App Dorian Raises $14 Million