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Debra KaufmanMay 4, 2020
Microsoft expected the original $10.75-$11.15 billion Q1 forecast for its personal-computing business to be negatively impacted by COVID-19 disruptions, yet the company reported that its PC group generated $11 billion in sales as consumers continue to stay at home. The PC group benefited from an increased demand for remote work and education solutions, as well as a 2 percent rise in Xbox sales, a solid increase from a drop in the previous quarter. Microsoft’s PC business includes licensing revenue from PC sales, its Xbox video-game platform and popular Surface laptops. Continue reading Microsoft: Remote Work Needs Outpace Supply Chain Issues
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Debra KaufmanMay 1, 2020
ETC program director Erik Weaver introduced a live Equinix/ETC@USC webinar on “The Future of Media & Entertainment in a Time of Radical Change.” The opening keynote address on cloud workflows, moderated by film/TV media workflow engineer Michael Kammes, featured Microsoft Azure chief technology officer of media & entertainment Hanno Basse and Avid chief executive & president Jeff Rosica. Kammes opened the conversation by asking Basse and Rosica to describe how their companies are experiencing the move into the cloud. Continue reading Pandemic Hastens M&E Industry Adoption of Cloud Workflows
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Debra KaufmanMay 1, 2020
Dell EMC chief technology officer for media & entertainment Thomas Burns noted the “specific superpower” of natural disasters in driving change. “The entire industry experiences this all together and forces everyone to change at the same time,” he explained during yesterday’s Equinix/ETC webinar. “Although the tools may be lesser resolution, the talent and the viewers don’t mind. We have a free pass to experiment that we wouldn’t otherwise.” That observation, he said, is relevant to the changes the M&E industry is undergoing during the coronavirus pandemic. Continue reading Dell EMC’s Burns Predicts Advance of Innovative Tech Trends
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Debra KaufmanMay 1, 2020
Presenting as part of yesterday’s Equinix/ETC&USC live webinar, Teradici chief executive David Smith noted that his company has 14 years of experience in creating remote workflows. “These technologies are who we are and what we do,” he said. “We are passionate about visualization workflows and graphic-intensive workflows that involve our GPU partners like AMD, Nvidia and others.” Such remote workflows, he said, “add tremendous value,” especially during the coronavirus pandemic, which has heightened the need for them. Continue reading Teradici Enables Remote Studio Workforce for VFX, Broadcast
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Yves BergquistApril 29, 2020
As the world turns its sights on the “new normal,” the future of the media and entertainment industry is starting to come into focus. Cloud-based everything. Internet of Production. Digital distribution. Automation. Truth is, most of these changes were already in progress. It’s the timeline that has been dramatically shortened: 5-year plans now have to be implemented in 5 months. And among the handful of technologies being fast-tracked, artificial intelligence holds a special place because of its ability to solve two of the industry’s most pressing post-COVID challenges: (1) how to better manage its inherent product risk, and (2) protect and optimize its precious financial, human and technological resources. Continue reading The State of AI in Media & Entertainment: Pedal to the Metal
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Debra KaufmanApril 23, 2020
Google debuted BeyondCorp Remote Access, a cloud-based service allowing remote access of internal systems without using a virtual private network (VPN). With so many employees working from home during the coronavirus pandemic, Google said it has “heard repeatedly … that organizations need an easier way to provide access to key internal applications.” Based on a product built for internal use almost ten years ago, the system uses a “zero-trust approach,” which requires additional authentication before granting access. Continue reading Google Unveils an Internal System for Secure Remote Access
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Debra KaufmanApril 20, 2020
Microsoft and the National Basketball Association have inked a multiyear deal to build a consumer-facing digital platform to debut with the 2020-2021 season. The NBA will utilize the tech company’s Azure cloud computing and artificial intelligence capabilities to customize games and experiences. The deal’s terms were not revealed, but it covers all NBA properties including the Women’s National Basketball Association and USA Basketball. To win the deal, Microsoft bested cloud competitors Amazon and Google. Continue reading Microsoft and NBA Sign Multiyear Deal for AI, Cloud Services
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Debra KaufmanApril 10, 2020
Google is offering free gaming on Stadia, which ordinarily costs $130 for a game controller, Chromecast streaming device and game access, opening access to millions of people in 14 countries. With most people now confined to their homes, gaming has shot up, and even the World Health Organization has gotten into it, supporting a game industry initiative dubbed #PlayApartTogether. By making Stadia free, Google may also gain ground in cloud gaming against its competitors Amazon, Microsoft and Nvidia. Continue reading Google Offers Free Access to Stadia, Limited Pro Tier Games
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Debra KaufmanApril 6, 2020
Amazon is readying the launch of Relentless Studios, the company’s video-gaming division. In May, it will introduce its first original game “Crucible,” a big-budget sci-fi shooter. It is also in development on its new cloud gaming platform, code-named Project Tempo and developing more casual games for its Twitch streaming service. With these new efforts, Amazon is competing on another front with Google and Microsoft, which have increased their gaming offerings. Video-gaming has skyrocketed during the coronavirus pandemic. Continue reading Amazon Takes Steps to Become the Next Major Game Player
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Debra KaufmanApril 2, 2020
During the coronavirus pandemic, Amazon and its chief executive Jeff Bezos are weathering volatile times. Amazon is suffering shortages of goods, delays in shipping, an employee sick-out at Whole Foods Markets, and a walkout at a fulfillment center, which led to the firing of the strike leader. Amazon’s removal of counterfeit/price gouging products also means a shortage in face masks and sanitizers. At the same time, Amazon’s cloud-services company Amazon Web Services is booming, as home-bound customers stream content on Amazon Prime. Continue reading Amazon Struggles to Adapt to Many Challenges of Pandemic
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Debra KaufmanMarch 31, 2020
Amid the disruption of the coronavirus, cloud-computing services have become crucial in keeping people online and connected. Amazon, Google, Microsoft and others also provide the foundational technology for e-commerce, workplace collaboration tools like Slack Technologies, streaming video services such as Netflix and streaming game services. In fact, cloud services are pushed to their limits in some areas. In Australia, Microsoft advised some customers that Azure cloud is running out of capacity in some regions. Continue reading Coronavirus Disruption Leads to Jump in Cloud Services Use
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Debra KaufmanMarch 27, 2020
Apple has always had strict limits on apps that users can access on its devices. For gaming, that means its 1+ billion iPhone/iPad users have one option: Arcade, the subscription service Apple unveiled in September. The App Store guidelines also ban streaming from the cloud, which limits Arcade’s capabilities. Still, software developers need to be on Apple’s iOS if they want to reach a maximum number of users. According to Sensor Tower, the iOS App Store was responsible for 65 percent of all global app spending last year. Continue reading Apple App Store Rules Ban Cloud-Based Streaming Services
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Debra KaufmanMarch 20, 2020
Intel will debut Pohoiki Springs, an experimental research system for neuromorphic computing that simulates the way human brains work and computes more quickly and with less energy. It will first be made available, via the cloud, to the Intel Neuromorphic Research Community, which includes about a dozen companies (such as Accenture and Airbus), academic researchers and government labs. Intel and Cornell University jointly published a paper on the Loihi chip’s ability to learn and recognize 10 hazardous materials from smell. Continue reading Intel to Unveil Experimental Neuromorphic Computing System
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Debra KaufmanMarch 18, 2020
The Federal Trade Commission is investigating the purchase of hundreds of small startups made by Big Tech companies Amazon, Apple, Facebook, Google and Microsoft to determine if they have become too powerful. In 2019, a record-breaking 231 artificial intelligence startups were snapped up, which in many cases ended public availability of their products. According to CB Insights, that number compares to 42 AI startups acquired in 2014. Apple has been the No. 1 buyer of these startups since 2010. Continue reading Big Tech Companies Acquire Significant Number of AI Startups
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Debra KaufmanMarch 16, 2020
Instant Interactive, a game-focused division of Primal Space Systems, is creating GPEG (Geometry Pump Engine Group), a “cousin of the MPEG format” and a different way of visualizing data. The parent company invested $8 million in the venture, aimed at game engines for more efficient streaming and interactivity for video entertainment. Primal Space Systems was co-founded by Barry Jenkins, a graphics expert; chief technology officer John Scott, formerly at Epic Games; and medical vision expert/chair Solomon Luo. Continue reading Streaming Format GPEG Aims to Improve Gaming, Interactivity