For those interested in the latest in digital storage for media and entertainment, the 2018 Creative Storage Conference is scheduled for June 7th at the DoubleTree Hotel in Culver City, California. Coughlin Associates is conducting a survey of digital storage requirements and practices for M&E professionals with results to be presented at the event. M&E professionals who complete the online survey and indicate their contact information at the end of the survey will receive a free full pass to the Creative Storage Conference. Coughlin Associates is also offering a $100 discount off full conference registration. Continue reading Creative Storage Conference Comes to Culver City Next Month

NBCUniversal and Google have teamed up to create and distribute 10+ multi-episode original 360-degree video and VR180 video productions, for “Saturday Night Live,” Bravo’s “Vanderpump Rules” and SYFY Wire among others. The two companies began their collaboration in January, producing a few 360-degree videos for “Saturday Night Live,” and, on Monday, they released two new videos related to “Vanderpump Rules,” which were produced with Google’s 360-degree video capture/production platform Jump. Continue reading NBCUniversal, Google Ink Deal to Produce Multi-Episode VR

Microsoft’s booming Azure business is now Amazon’s chief rival in the cloud. Since the company began reporting its metrics in October 2015, its growth has never dipped below 90 percent. In Microsoft’s latest fiscal Q3, it grew 93 percent, and in the preceding quarter it grew 98 percent. The company’s commercial version of its Office 365 productivity service also grew 42 percent this latest quarter. Amazon began renting cloud-based computing and storage 10 years ago. Meanwhile, Intel also reported quarterly profit increases, including a 45 percent jump in sales of data-center gear to cloud providers. Continue reading Microsoft and Intel Profits Buoyed by Growth in Cloud Services

Google just introduced upgrades to its Gmail service, which includes a new look to the web app and a variety of new features. G Suite, its business-centric paid productivity service that includes Gmail, is the main focus of the upgrades, but many features will also be included in the free Gmail service. Gmail product manager Jacob Bank said the overhaul is intended to make “Gmail the most secure, the smartest, and the easiest to use email client” with “a ground-up rewrite” of the flagship Gmail product. Continue reading Google Upgrades Gmail With New Look and Security Features

Amazon announced that it plans to raise the price of its annual Prime membership from $99 to $119 in the U.S. The move marks the first increase since 2014 when the shipping and entertainment membership program cost $79 per year. New subscribers will pay $119 a year starting May 11, while the new fee will apply to current members beginning with renewals on June 16. Amazon CEO Jeff Bezos recently revealed that Prime has more than 100 million global members. The company surprised investors this week with news that it had more than doubled its quarterly profits to $1.6 billion. Continue reading Amazon Will Raise the Price of Prime Membership Next Month

NAGRA, the digital TV division of the digital content and protection Kudelski Group, just debuted a partnership with ETC@USC to conduct a data science study — dubbed Fandom Genomics — for its newly launched myCinema platform. Debuted at CinemaCon 2018, myCinema is a broadband-based in-theater platform that providers a large catalog of alternative content titles to theater chains of all sizes and in any location, and is intended to help exhibitors reclaim the theater’s position as the social center of the community. Continue reading ETC and NAGRA Partner on Fandom Genomics for myCinema

The Internet of Things is more vulnerable than previously proven. Up until now the most common attack via IoT device has been to enlist thousands of them into botnets. Another method of attack is to find entry via a weak IoT device to conduct a ransomware attack. Now, IoT security firm Senrio has demonstrated that attackers can jump from one IoT device to another, without moving through PCs and servers, making their path even harder to discover. In other words, one vulnerable IoT device can create network disruption. Continue reading Unregulated IoT Devices Now Entry Point for Elaborate Hacks

As more enterprises move their data to the cloud, cybersecurity firm McAfee reports that 26 percent of companies have already experienced cloud data theft. McAfee released its report — based on polling 1,400 IT professionals during Q4 2017 — ahead of this week’s RSA security conference. “The survey showed that 97 percent of companies use cloud services, either as a public or private cloud or a combination of both, up from 93 percent a year ago,” reports VentureBeat. “Eighty-three percent store sensitive data in the cloud, but only 69 percent trust the public cloud to keep their data secure.” Continue reading McAfee: One in Four Companies Impacted by Cloud Data Theft

Adobe recently released its “2018 State of Digital Advertising” report, which indicates that 74 percent of marketers believe they are now serving consumers relevant ads. However, only 8 percent of today’s consumers agree that digital ads delivered to them are “always relevant,” and 27 percent find the online ads “often relevant.” Meanwhile, the report also suggests that new customers are three times as likely as existing customers to be driven by social media to visit a retailer. Adobe found that connected TV sites, on-demand streaming, and mobile retail are areas experiencing significant growth. Continue reading Adobe Experience Cloud Collects Data for Digital Ad Analysis

A panel discussion co-produced by ETC@USC and Google and moderated by ETC director of adaptive production Seth Levenson examined the latest innovations and solutions in the cloud for M&E companies. Google Cloud technical director Jeff Kember opened the discussion by stressing the importance of collaborating with content creation and audiences. “We have products and services to connect the two,” he said. “We run Tier 1 content on our cloud from the studios. Think of Google as a partner in the ecosystem.” Continue reading NAB 2018: ETC, Google Examine Cloud Innovation, Solutions

At a conference track on machine learning during the NAB Show in Las Vegas, Amazon Web Services M&E worldwide technical leader Usman Shakeel described his company’s toolsets. Shakeel addressed up front the question of whether machine learning can replace human creativity. “Can content ever create itself?” he asked. He emphasized that, in today’s world, machine-learning (ML) tools are being used to create efficient workflows, and curate and extract massive amounts of metadata. Continue reading NAB 2018: AWS Machine-Learning Tools for Content Creation

Microsoft is reportedly downgrading the scope of its Windows franchise to “reorganize its business around its growing Azure cloud-computing operations and its stalwart Office productivity business,” reports The Wall Street Journal. “The move is designed to focus Microsoft on its biggest areas of growth. In its latest quarter Azure revenue jumped 98 percent while Office 365 grew 41 percent … In the same period, the More Personal Computing unit, which includes Windows, gained 2 percent to $12.17 billion.” Continue reading Microsoft Shifting Its Focus From Windows to Cloud Computing

ETC is participating in a restructured/streamlined NAB Show schedule (April 7-12, Las Vegas Convention Center). ETC directors Yves Bergquist (data & analytics), Phil Lelyveld (immersive media) and Seth Levenson (adaptive production) have programmed sessions for the Next-Generation Media Technologies education track, focusing on AI and machine learning, immersive media and cloud technology. The sessions are scheduled for Monday-Wednesday in North Hall 257. In addition, ETC will present Future of Cinema sessions in South Hall 222/223 on Sunday, April 8, prior to Monday’s official NAB Show floor opening. Continue reading ETC@USC to Present Sessions at the NAB Show in Las Vegas

According to members of Google’s Brain and Machine Perception teams, researchers at the tech giant have developed “ways to make machine-generated speech sound more natural to humans,” even providing examples of the more expressive speech in a company blog post, reports VentureBeat. Google also announced the release of its Cloud Text-to-Speech services, which could “be used to bring more natural speech to devices, apps or digital services that utilize voice control or voice computing,” the article explains.

Continue reading Google’s Machine-Generated Speech Will Sound More Human

Microsoft’s Brainwave system, which is “specialized hardware for AI computation,” was able to “get more than 10 times faster performance for a machine learning model that powers functionality of its Bing search engine,” reports VentureBeat. Brainwave is designed to run trained neural networks as quickly as possible with minimal latency and with the goal of providing “roughly real-time artificial intelligence predictions for applications like new Bing features.” This news was shared with a handful of Bing updates announced Monday.

Continue reading Microsoft Claims Brainwave Pushes Bing’s AI 10 Times Faster