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Debra KaufmanApril 4, 2016
The Federal Communications Commission on Thursday approved a $9.25 per month subsidy that will bring broadband Internet to millions of low-income families. Three out of the FCC’s five commissioners voted for the subsidy plan, which is part of a reform of the Lifeline program and the latest FCC effort to treat broadband as a public utility. The subsidy for broadband comes at a time when high-speed Internet has become indispensible for school homework, finding and keeping employment and other essential tasks. Continue reading FCC Approves Broadband Subsidy Plan, Looks at Privacy Rules
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Debra KaufmanMarch 23, 2016
Comcast now sells TV, Internet and phone service on Amazon.com in a new retail partnership that has been a year in the making. A new Amazon landing page — the Amazon Cable Store — sells Comcast’s Xfinity-branded bundles, with dedicated customer service for Amazon customers. Comcast, which hopes the relationship will improve its customer service image, also opened two customer call centers to focus entirely on Amazon-generated inquiries about Comcast sales, part of $300 million earmarked to improve customer service. Continue reading Comcast, Amazon Partner to Sell TV, Internet, Phone Services
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Debra KaufmanMarch 17, 2016
Viacom, 21st Century Fox and The Walt Disney Company are among the numerous entertainment companies offering their content a la carte — in Europe, Latin America and Asia. In the U.S., these networks are still parts of more expensive bundles proffered by Comcast, DirecTV and other pay TV services. That reflects a much lower penetration of homes outside the U.S. that have a cable or satellite subscription, which makes it possible for media companies to make a la carte offers without running afoul of pay TV providers. Continue reading Media Companies Turn to A La Carte Sales in Foreign Markets
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Debra KaufmanMarch 16, 2016
Sony’s PlayStation Vue, which recently added ESPN, is offering OTT service throughout the U.S., although most markets still won’t get live local TV programs. The national OTT offering competes head-on with Dish Networks’s Sling TV, priced at $20+ per month, and AT&T’s DirecTV pay-TV packages, slated to launch in Q4 2016. PlayStation Vue’s Slim packages, which start at $30 per month and are on offer in 203 U.S. markets, provide on-demand access to ABC, NBC and Fox primetime content, with CBS on board later in some markets. Continue reading Sony PlayStation Vue Debuts OTT Tiers, Skinny to Full Bundles
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Debra KaufmanMarch 14, 2016
Last year, the motion picture box office surpassed $11 billion for the first time in history. But that hasn’t kept distributors and exhibitors from guarding the traditional 90-day window between theatrical release and home entertainment. When major studios attempted to shrink that window five years ago, theater owners fought back. Now, Screening Room, a startup backed by entrepreneur and former Facebook/Napster executive Sean Parker, as well as some Hollywood heavyweights, is trying again — and may succeed by offering anti-piracy tech and revenue sharing. Continue reading Screening Room Proposes Bold Day-and-Date Release Model
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Debra KaufmanMarch 9, 2016
The Federal Communications Commission is nearing approval of a plan to provide Internet access for low-income people who don’t have regular access. An update to the $2 billion Lifeline program will add a broadband subsidy of $9.25 a month for low-income households. Lifeline was established in 1985 to bring landline phone service to that same demographic; the FCC added mobile service to the program in 2008. The addition of the high-speed Internet subsidy will come up for a vote on March 31 and is expected to pass. Continue reading FCC May Add High-Speed Internet Subsidy to Lifeline Program
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Debra KaufmanFebruary 26, 2016
There’s a sea change at NBCUniversal, which will, for the first time, begin selling some linear TV ad space to advertisers using programmatic tools and advanced data targeting. But the move isn’t as broad as it sounds and requires some parsing. Starting this fall, advertisers will be able to use their own data sets and ad-buying technology to buy on NBC, USA and Syfy. But this isn’t the “real-time bidding” found in digital advertising and marketers won’t be able to cherry-pick individual shows. Continue reading NBCU Adds First-Time Sales of TV Ads via Programmatic Tools
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Rob ScottFebruary 26, 2016
ABC is partnering with AOL, Comcast and Yahoo for Sunday’s “Oscars Backstage” live-streamed red carpet and behind-the-scenes webcast. Pay TV subscribers in eight markets — Chicago, Fresno, Houston, Los Angeles, New York, Philadelphia, Raleigh-Durham and San Francisco — can access the live stream on ABC.com and the WATCH ABC app. ABC has streaming access agreements with AT&T U-verse, Charter, Comcast, Cox, Google Fiber, Midcontinent, Cablevision and Verizon FiOS. Continue reading Oscars Backstage: ABC to Live-Stream Video from 20 Cameras
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Debra KaufmanFebruary 23, 2016
Dish Network’s streaming service Sling TV just added support for streaming broadcast network ABC in select U.S. markets. Sling TV subscribers in metro regions, including Chicago, Fresno-Visalia, Houston, Los Angeles, New York, Philadelphia, Raleigh-Durham, and San Francisco can add the $5/month “Broadcast Extra” bundle by calling the company, which has not officially announced the service. According to Dish, these markets represent more than half of the top 10 U.S. market areas, serving almost 25 percent of the population. Continue reading Sling TV Adds First Broadcast Station, ABC, for Cord Cutters
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Debra KaufmanFebruary 22, 2016
Comcast’s NBCUniversal opened a new division, Audience Studio, to make it easier for advertisers to use data to target audiences across TV, digital and social media. Headed up by data platforms/strategy executive Denise Colella, Audience Studio brings together four different ad buying products that NBCU has unveiled over the past few years. The company is also debuting a new data management platform, that lets advertisers match their own data with NBCU and third party data to create specifically targeted campaigns. Continue reading NBCUniversal Integrates Data Platforms to Hone Ad Targeting
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Debra KaufmanFebruary 10, 2016
In a deal with ABC and the Academy of Motion Pictures Arts & Sciences, Comcast is delivering a package of 72 “Best of Oscars” moments from previous Academy Awards broadcasts via its VOD platform to X1 subscribers. The goal, for Comcast, is to drive up VOD rentals and purchases of Oscar-nominated features. For ABC, which is offering content gratis, the hope is that Comcast’s Oscars content will boost awareness and viewership of the 88th annual Academy Awards on Sunday, February 28. Continue reading With ABC and AMPAS, Comcast Brings Oscars Content to VOD
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Debra KaufmanFebruary 9, 2016
Up until now, “zero rating” has been a gray area in net neutrality, but Verizon’s recent action might force the FCC to clarify its stance. Zero rating means that an Internet provider allows certain video and/or music streams to not count against a subscriber’s data cap. Verizon just confirmed that it has applied zero-rating to its new go90 service, thus giving itself preferential treatment and putting competitors such as Netflix, YouTube and other streaming services at a disadvantage. Continue reading Verizon’s Zero-Rating for Go90 Likely to Spur FCC Response
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Debra KaufmanFebruary 2, 2016
One of Hollywood’s most enduring problems is filling seats in movie theaters, and a startup, which previously raised $10 million, thinks it has an answer. Atom, headquartered in Santa Monica, has an app to make the movie-going experience simpler for groups and to enable discounts for floundering movies, a controversial practice called “variable pricing.” Now, Disney, Twentieth Century Fox and Lions Gate Entertainment are betting that Atom is on to something good. Continue reading Atom: New Movie Ticket Purchasing App Earns Studio Support
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Debra KaufmanJanuary 29, 2016
Chet Kanojia, who founded the now-shuttered Aereo, is attempting to circumvent Internet service providers with a new startup dubbed Starry. In development for a year, Starry will offer low-cost wireless Internet at speeds the company claims will be faster than wired broadband — and without any of the hassles of getting a technician out to the home to install and maintain the network. Needless to say, ISPs that provide broadband networks are not happy. Starry Internet will be offered first in Boston, beginning February 5. Continue reading Aereo Founder Introduces Starry, Low-Cost Wireless Internet
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Debra KaufmanJanuary 26, 2016
For the eighth year in a row, YouTube launched its AdBlitz platform, a channel and separate website that displays Super Bowl television spots online before game day and allows viewers to vote for their favorite ads. This year, YouTube has unveiled a new feature: a real-time advertising tool, which enables advertisers to run ads across Google’s platforms, timed to big moments during live events, such as a game-winning field goal. Currently in beta, the feature was already tested by a Marco Rubio Super PAC on debate night. Continue reading YouTube Adds Real-Time Spots to Super Bowl AdBlitz Platform