By
ETCentric StaffMarch 11, 2025
CES 2025 welcomed over 141,000 attendees from around the globe to Las Vegas. With more than 4,500 exhibitors, including 1,400 startups, and more than 6,000 media attendees, CES highlights the innovation and technology trends addressing global challenges and shaping the future. This year’s show focused on artificial intelligence, unveiling a wave of innovative offerings — whether practical, visionary or experimental. Among the show’s major trends were AI integration across all industries, shifting demographics and purchasing patterns (with Gen Z the one to watch), sustainability and security, and smart devices and smarter homes. ETC@USC attended the conference for live reporting on products and services. Our post-show report features extensive coverage and perspectives related to key creative, business, and technology areas. Continue reading ETC’s CES 2025 Report: Focus on AI Innovation & Integration
By
Paula ParisiMay 28, 2024
Nvidia just wrapped a record quarter, with no sign of interest cooling for the GPUs that have become essential to powering the AI boom. Revenue for the company’s most recent quarter was a record $26 billion, up 262 percent year-over-year. Profit also hit a new high, up nearly sevenfold to $14.88 billion compared to the same period a year earlier. The performance drove the already buoyant stock price above $1,000 a share. Company founder and CEO Jensen Huang proclaimed, “the next industrial revolution has begun,” with Nvidia playing a pivotal role in transforming data centers into “AI factories.” Continue reading Nvidia Reports Record Revenue, Profits as AI Demand Surges
By
ETCentric StaffApril 5, 2024
Microsoft and Quantinuum have improved the logical error rate in quantum computing by 800x, a breakthrough the partners say has the potential to usher in a new era of qubit processing. Using ion-trap hardware from Quantinuum and a qubit-virtualization system from Microsoft, the team ran more than 14,000 experiments with no errors — a huge feat in the notoriously fickle realm of qubits. The system has error diagnostics and corrections built in, identifying which errors need to be fixed and correcting them without destroying the underlying logical qubits, according to the companies. Continue reading Microsoft, Quantinuum Tout Advance in Quantum Computing
By
Paul BennunNovember 28, 2023
Bill Gates has published his thinking about the future of computing, and fascinatingly, it’s the same as his prediction from decades ago: agents. No mere bots — and certainly not anthropomorphized paperclips — agents (to Gates) will abstract almost all HCI to a natural language conversation with systems that have our permission to take meaningful actions. Gates makes a highly specific prediction: within five years, the very idea of an app itself will seem as outdated as a rotary phone dial does next to an iPhone. A conversational UI will sit on top of a language model that has access to as much of our private data as we wish to give it. Continue reading Bill Gates Imagines Agents as the Human-Computer Interface
By
Paula ParisiOctober 16, 2023
The name ‘X’ may have received an icy welcome as a social media platform, but Qualcomm is snapping it up with a new line of PC chips called the Snapdragon X series. The “all-new naming architecture” describes a chip anchored by the Qualcomm Oryon CPU, which when combined with its neural processing unit (NPU) will deliver what the company says will be “next-level performance, AI, connectivity and battery life.” The move positions Qualcomm to take on Apple in the bid for AI super chips. Qualcomm acquired the Oryon tech with its 2021 acquisition of Nuvia, founded by former Apple engineers. Continue reading Qualcomm Teases Its Soon-to-Launch Snapdragon X Series
By
Paula ParisiJuly 6, 2023
The research team at Microsoft has taken the wraps off a new type of analog optical computer that uses photons and electrons to process continuous value data instead of traditional transistors that crunch through binary ones and zeroes. Called the Analog Iterative Machine, or AIM, it “has the potential to surpass state-of-the-art digital technology and transform computing in years to come,” Microsoft suggests. AIM is made to solve difficult optimization problems bedeviling industries such as finance, logistics, transportation, energy, healthcare and manufacturing. Continue reading Microsoft’s Light-Based Computer Could Usher in a New Era
By
ETCentricFebruary 28, 2023
What a difference a year makes. CES 2023 attracted more than 115,000 attendees from 140 countries to Las Vegas where 3,000 companies filled 2 million square feet of exhibit space. Among the major themes relevant to M&E this year were artificial intelligence, the multiverse, AR and immersive experiences, displays, mobility, IoT, and numerous policy and regulation topics. ETC@USC attended the convention with onsite and remote teams, once again blending its in-person tradition with a virtual presence. Our post-show report features extensive coverage and perspectives related to these key creative, business, and technology areas. Continue reading CES 2023 Report: Connection, Collaboration and Cooperation
By
Paula ParisiFebruary 27, 2023
Nvidia CEO Jensen Huang has declared OpenAI’s ChatGPT as creating an “iPhone moment for artificial intelligence.” Speaking at the Haas School of Business at Berkeley, Huang suggested that ChatGPT is revolutionary for engaging the imagination of millions and opening their eyes to the possibilities the technology holds, much as Apple’s iPhone did for mobile computing, ushering in a new era. ChatGPT has taken the world by storm, and it is the diversity of use that Huang feels makes it special — with some putting it to work to create code, while others use it to write fiction or plan meals and much more. Continue reading Nvidia Chief Suggests ChatGPT Marks an AI Inflection Point
By
Paula ParisiNovember 11, 2022
IBM has achieved a new milestone in chips developed for quantum computing with the newly debuted 433-qubit Osprey chip. That’s more than three times the qubits of the 127-qubit Eagle chip IBM introduced last year. The company has its sights set on a more than 4,000-qubit system that it plans to unveil in 2025. Quantum computers solve problems faster and more accurately than classical computers and can find exact solutions to problems that today’s top computers can only guess at, known as the “quantum advantage.” Eventually, quantum computers are expected to contain millions of qubits. Continue reading IBM’s New Osprey Processor Advances Quantum Computing
By
Paula ParisiJuly 8, 2022
The graphics processor unit drought may be over as retailers report inventory is plentiful with prices returning to pre-scarcity norms. Nvidia GeForce RTX 3090 Ti’s that were marked up to nearly double the MSRP on sites like eBay are now available for approximately their intended $2,300 price. “GPU prices continue to drop on a monthly basis,” reports Tom’s Hardware, attributing the favorable conditions in part to the cryptocurrency crash, which has “resulted in more mining firms shutting down,” selling off hardware and not competing for new units. The easing of COVID-19 supply chain bottlenecks is another mitigating factor. Continue reading Replenished GPU Inventory Results in Return to MSRP Pricing
By
Debra KaufmanSeptember 8, 2020
If Nvidia acquires Arm Ltd. in the next few weeks, which many experts predict will happen, the company may be in the position to dominate the next computing ecosystem. Jefferies semiconductor analyst Mark Lipacis notes that, the computer industry goes through a “strategic inflection point” every 15 years, with research showing that dominant players in each era account for 80 percent of the profits. Different ecosystems are the result of “multi-pronged” strategy by those companies that come out on top. Continue reading Nvidia Purchase of Arm Signals Inflection Point in Computing
By
Debra KaufmanMay 4, 2020
Microsoft expected the original $10.75-$11.15 billion Q1 forecast for its personal-computing business to be negatively impacted by COVID-19 disruptions, yet the company reported that its PC group generated $11 billion in sales as consumers continue to stay at home. The PC group benefited from an increased demand for remote work and education solutions, as well as a 2 percent rise in Xbox sales, a solid increase from a drop in the previous quarter. Microsoft’s PC business includes licensing revenue from PC sales, its Xbox video-game platform and popular Surface laptops. Continue reading Microsoft: Remote Work Needs Outpace Supply Chain Issues
By
Erick MoenJanuary 13, 2020
CES is not a computing show, but this year’s edition felt silicon-centric thanks to major announcements from Intel and AMD. Intel revealed more details about its next CPU, Tiger Lake, that boasts improved performance on graphics and AI. The company also offered a glimpse of its first discrete GPU. But the show arguably belonged to AMD, which continued its year-long renaissance with a keynote unveiling mobile CPUs, a new midrange GPU, and the world’s fastest workstation processor. Continue reading AMD vs. Intel: The Computing Wars Ramp Up in Las Vegas
By
Debra KaufmanAugust 26, 2019
Los Altos, CA-based startup Cerebras, dedicated to advancing deep learning, has created a computer chip almost nine inches (22 centimeters) on each side — huge by the standards of today’s chips, which are typically the size of postage stamps or smaller. The company plans to offer this chip to tech companies to help them improve artificial intelligence at a faster clip. The Cerebras Wafer-Scale Engine (WSE), which took three years to develop, has impressive stats: 1.2 trillion transistors, 46,225 square millimeters, 18 gigabytes of on-chip memory and 400,000 processing cores. Continue reading Cerebras Builds Enormous Chip to Advance Deep Learning
By
Debra KaufmanJuly 11, 2019
IBM has a new strategy to compete with Amazon, Microsoft, Google and Alibaba in cloud computing: it spent $34 billion to acquire Red Hat, which specializes in open source software tools to write cloud computing applications. Red Hat already has partnerships with all the major cloud providers. IBM, a latecomer to this highly competitive sector, is presenting itself as a neutral party to those concerned about becoming too dependent on a single player. For this reason, Germany also has plans to build its own cloud infrastructure. Continue reading IBM to Take on Competitors with Its Hybrid Cloud Strategy