Twitter Testing New Layout Similar to Facebook and Google+

Twitter has been quietly introducing a major profile redesign, one which is similar in ways to Facebook and Google+. This new layout gives more space to header photos, and shifts profile pictures to the left. It also makes tweeted photos much bigger. The change includes a revamped tweet stream and a focus on images and content cards. CEO Dick Costolo said the new layout is part of the company’s effort to make Twitter easier to navigate for new users. Continue reading Twitter Testing New Layout Similar to Facebook and Google+

Twitter Providing TV Suggestions Based on its User Activity

Twitter is intent on becoming like a social TV guide for its users, and the newest phase of that strategy can be seen in the platform’s latest app update. Now, in the corner of the screen, Twitter promotes television shows to users based on how active those users are. The idea is to drive traffic to TV programs. Down the line this kind of marketing will likely be monetized, but it needs to be done in a way that current and new users understand and do not find annoying. Continue reading Twitter Providing TV Suggestions Based on its User Activity

Twitter Numbers Skyrocket on New York Stock Exchange Debut

It seems that Wall Street loves Twitter. The company set an initial public offering price of $26 late Wednesday, only to see the stock close its first trading day up 73 percent at $44.90 a share, with a session high of over $50. The rocketing IPO set co-founder Evan Williams’ stock value at $2.9 billion and co-founder Jack Dorsey’s at $1.2 billion. CEO Dick Costolo’s stock is now worth $384 million. At about $45 per share, the company is valued at $24.4 billion. Continue reading Twitter Numbers Skyrocket on New York Stock Exchange Debut

Twitter Plays it Safe with Modest IPO, Aims to Sway Investors

According to Twitter’s regulatory filing, the company is looking to raise up to $1.4 billion in its initial public offering with a share-price range of $17 to $20. That would value the social network at about $9.4 billion to $11.1 billion, considerably less than earlier estimates that placed it as high as $16 billion. The modest valuation suggests that the company hopes to avoid the backlash Facebook experienced with its aggressive IPO. The approach could help Twitter win investors who are wary of the network’s mobile business model. Continue reading Twitter Plays it Safe with Modest IPO, Aims to Sway Investors

Twitter Announces Filing for IPO in Fewer Than 140 Characters

Twitter announced filing its much-anticipated initial public offering last Thursday, in what could become the highest-profile tech stock market debut since last year’s Facebook IPO. The social media giant filed “confidential” paperwork with securities regulators to sell shares, but did not make public the company’s financials, including revenues. Filing confidentially is a new feature in the stock market created by the JOBS Act, designed for companies making less than $1 billion in revenue. Continue reading Twitter Announces Filing for IPO in Fewer Than 140 Characters

Twitter Hires Commerce Chief, Plans to Offer Shopping Tools

As part of its move into the online shopping space currently dominated by Amazon and eBay, Twitter has hired Nathan Hubbard as the company’s first head of commerce. Hubbard was president of Live Nation Entertainment’s Ticketmaster until earlier this month. Twitter plans to initially enter e-commerce by offering retailers tools for selling goods and services inside tweets. Forrester projects e-commerce will be a $370 billion market in the U.S. by 2017. Continue reading Twitter Hires Commerce Chief, Plans to Offer Shopping Tools

Twitter Facing Free Speech Challenges in Global Markets

Twitter promotes itself as a protector of over 200 million people who publicly share their lives online. But increasingly, carefree tweets are conflicting with differing global laws and standards in new markets for the microblogger. The company’s hands-off approach is being tested as it enters markets in France, Germany, China and Brazil. As it is increasingly subject to local laws, Twitter is facing challenges regarding free speech and censorship. Continue reading Twitter Facing Free Speech Challenges in Global Markets

Industry Leaders Share Thoughts at the Aspen Ideas Festival

Now in its ninth year, the Aspen Ideas Festival (June 26-July 2) gathers thought leaders from a wide range of areas such as economics, policy, environment, science, education, arts, global affairs and philosophy. Presented by the Aspen Institute and The Atlantic, this year’s event includes discussions on a number of compelling media topics. We’ve gathered some of the more interesting quotes from leaders in social media, film and television, online distribution and more. Continue reading Industry Leaders Share Thoughts at the Aspen Ideas Festival

Will Tumblr and Twitter Define the Future of Television?

Goldman Sachs recently reported that TV ratings have dropped by 50 percent over the last ten years, “the sharpest pace on record.” Ratings in the coveted 18-to-49-year-old demographic fell by 17 percent last winter compared with the previous year. Since 2004, studies have suggested that TV viewing would be one of the first leisure activities to be impacted by the Internet. However, while TV remains the dominant medium, digital natives are also turning to new forms of entertainment. Continue reading Will Tumblr and Twitter Define the Future of Television?

Twitter Cards Enable Developers to Display Media Content

Twitter hosted an invite-only, closed-to-press developer event this week. According to angel investor Dave McClure, founder of business incubator 500 Startups, Twitter is expanding its Card options for developers to help build features for its site and apps. The Cards will allow developers to display photo galleries, media players and deep-links to apps within an individual tweet. Flickr, Path and Foursquare expressed their support at the event. Continue reading Twitter Cards Enable Developers to Display Media Content