Although eBay is commonly known as an online auction house, CEO John Donahoe has made strides in moving beyond this perception by expanding eBay’s marketplace to include fixed prices with reliable and returnable goods. In the last five years, eBay has made 34 acquisitions which will help provide retail partners with creating interactive storefronts in real locations, help with the back end of websites, monitor inventory in real time, and streamline the electronic payment process.  Continue reading EBay’s Strategy to Revolutionize Shopping and Beat Amazon

Major League Baseball is launching a new initiative involving customized features for its At the Ballpark app that will make attending games a more interactive experience for sports fans. The app will use Apple’s iBeacon indoor mapping, a new feature of the company’s recently released iOS 7, for a customized stadium experience. Apple’s mapping tool addresses the limitations of using GPS indoors. MLB and Apple have been working on the project since February. Continue reading Apple and MLB Team Up for Interactive Ballpark Experience