Voodoo, the French app publisher behind mobile games like “Helix Jump” and “Crowd City” has purchased social network BeReal for $537 million. Paris-based BeReal was launched in 2020, focusing on “authentic interactions,” but didn’t gain widespread popularity until 2022 when it captured the imagination of Gen Z. According to Voodoo, the platform now has more than 40 million active users, largely concentrated in the U.S., Japan and France. The new owner says it will invest in BeReal and plans to “accelerate its growth” using Voodoo’s “expertise and technologies,” adding that the acquisition “accelerates its diversification into consumer apps.” Continue reading Mobile Game Publisher Voodoo Acquires Social App BeReal

According to App Annie, consumers downloaded 11.2 billion mobile games for iOS and Android in Q2 2019. Games served as 35 percent of global downloads, but were responsible for almost 75 percent of consumer spending on iOS and Google Play. Overall, mobile apps had a record quarter: 30.3 billion apps were downloaded, while iOS and Google Play saw $22.6 billion in consumer spending. Arcade, action and casual games collectively represented the third-largest category for Google Play Q2 growth year-over-year. Games served as the top contributor to download growth for iOS, led by arcade, action, and puzzle games. Continue reading Report: Mobile Apps and Games Have Impressive Quarter