In a live question-and-answer period during CES 2021, Consumer Technology Association vice president of research Steve Koenig and director of research Lesley Rohrbaugh answered questions about technology trends not described in their earlier presentation on predictions for 2021. In answer to a question about what to expect this year from smart glasses, Koenig emphasized that, “this is definitely the year of augmented reality.” But, he added, rather than describing experiences as VR, AR or MR, he said those terms will be replaced by describing “degrees of immersion.” Continue reading CTA Researchers Discuss Key Tech Trends to Expect at CES

Consumer Technology Association (CTA) president and chief executive Gary Shapiro and CTA executive vice president Karen Chupka helped kick off the 54th annual Consumer Electronics Show (CES) with an emphasis on how the technology industry has innovated in the face of a worldwide pandemic. “The last 12 months have been a challenge like no other for everyone in the world,” said Shapiro. “But technology has been a stabilizing, unifying force keeping us connected to schools, jobs, doctors, families and friends.” Continue reading CES 2021 Vision: Technology Is a Tool and a Force for Good

Just prior to CES 2021, LG Electronics stated it spent $80 million to take a 60 percent stake in Alphonso, an advertising technology, data and measurement company, to advance its aim of building a streaming-TV advertising business. LG is buying out Manifest Investment Partners and other existing Alphonso investors. Founders, current and former employees and “various advisers” will hold onto the remaining shares. The company, which had a pre-money valuation of about $125 million, has raised $6.3 million thus far. Continue reading LG’s Major Stake in Alphonso Boosts Its Streaming Ad Goals

Moderated group VR experiences have an excellent test environment in assisted living and memory care facilities, where the user interface and user experience design are tested by a willing and readily available audience of differently-abled individuals. Rendever is one of the leading startups focused on developing synchronized VR resources for the aging, group-living and group-support market. Their work is especially important now, when COVID-19 has isolated so many seniors in their rooms and in their homes. Continue reading Rendever Group VR for the Aged Offers Multiple Possibilities

The sprawl of CES, typically measured in millions of square feet of exhibit space, multiple venues, and hundreds of thousands of attendees, now spans the globe as the Consumer Technology Association (CTA) sets “the global stage for innovation” in an all-digital format when it opens its four-day run on January 11. However dispersed, CES Week will still be the focal point for the consumer technology sector and trends will emerge, even if news and product announcements will originate from both CES events and individual company presentations. Continue reading All-Virtual CES 2021 Focuses on Innovation Despite Pandemic

Unless there is breaking news, ETCentric and The Daily News Brief will not publish during the upcoming holiday break. We wish you and your families a very happy holiday season. Our team is currently planning coverage for CES 2021 and will be back in January with the latest in entertainment technology news. Continue reading Happy Holidays: ETCentric to Return for CES in the New Year

The Internet Association, representing Amazon, Facebook, Google and others, urged the Federal Communications Commission to reject the Trump administration’s effort to limit Section 230 of the 1996 Communications Decency Act, which shields social media companies from liability for content posted by users. The IA said the effort is “misguided, lacks grounding in law, and poses serious public policy concerns.” The Consumer Technology Association agreed, saying new rules would “make compliance all but impossible.” Yesterday, Senate Republicans introduced legislation that would hold social platforms more responsible for content. Continue reading Internet Firms Battle Government’s Plan to Limit Section 230

The Consumer Technology Association (CTA) announced that its next annual CES confab, scheduled for January 6-9, will be “an all-digital experience” due to the coronavirus pandemic. While prioritizing the health and safety of exhibitors and attendees, the virtual experience promises the usual keynotes and conferences, product showcases, media events, and opportunities for meetings and networking. According to CTA chief exec Gary Shapiro, “Technology helps us all work, learn and connect during the pandemic — and that innovation will also help us reimagine CES 2021 and bring together the tech community in a meaningful way.” Continue reading CTA Announces All-Digital Experience for January’s CES 2021

At its CES 2020 keynote address, Samsung introduced Ballie, an autonomous small sphere with built-in camera, microphone and speaker that moves by rolling. Samsung Think Tank Team co-founder/head Sajid Sadi, who is also Samsung vice president of research, described the Team’s vision for Ballie. Sadi noted that the first two issues regarding Ballie were “mobility and personality.” The small robot needed to be able to travel over many different floor types and couldn’t intimidate children or pets. Continue reading Samsung Reveals More Details About Concept Robot Ballie

During CES 2020, Spotify revealed plans to leverage its massive amount of user data in order to introduce targeted advertising in its exclusive podcast content. With its proprietary Streaming Ad Insertion (SAI) tech, Spotify will analyze data based on user location, type of device, gender, age and more to insert advertisements in real time (Spotify already automates dynamic ad insertion for its music streaming). The company could eventually become a major podcast ad network if it ends up placing ads in other networks’ content as well. Continue reading Spotify Plans to Run Targeted Ads in its Exclusive Podcasts

During CES 2020 in Las Vegas this month, IBM announced its continued efforts to develop practical applications using quantum computing. The company emphasized the expansion of IBM Q Network, which now includes more than 100 organizations across industries such as air travel, automotive, banking, electronics, energy, health and insurance. IBM announced new collaborations with Anthem, Delta Air Lines, Georgia Tech, Goldman Sachs, Los Alamos National Laboratory, Stanford University, Wells Fargo and Woodside Energy, in addition to a number of government research labs and startups. Continue reading IBM Expands Partnerships to Advance Quantum Computing

During CES in Las Vegas, Samsung introduced its new Sero TV, which is designed to rotate 90 degrees in order to display vertical video content — the portrait mode that is commonly recorded via today’s mobile phones. The format is increasingly popular on social media platforms (such as Snapchat, TikTok, Instagram and YouTube), and will soon become a focus of Quibi, the short-form streaming video service from Jeffrey Katzenberg and Meg Whitman. The 43-inch 4K Sero TV — “designed for the mobile generation” — has the ability to sync with Samsung smartphones and can automatically rotate based on the content being viewed. Continue reading CES: Samsung Engineers Sero TV to Display Vertical Video

At Daimler’s keynote address at CES 2020, filmmaker James Cameron unveiled concept art, including Pandora’s future world, for his upcoming feature “Avatar 2,” sequel to his 2009 sci-fi blockbuster. On stage, he joined Daimler AG chair Ola Källenius, who introduced a Mercedes-Benz, dubbed Vision AVTR, inspired by “Avatar” and designed in collaboration with Cameron. The two described their design work, which includes many sustainability features. Disney is slated to release “Avatar 2” on December 17, 2021, with three more “Avatar” films in 2023, 2025 and 2027. Continue reading CES: Daimler, Cameron Unveil Avatar-Inspired Concept Car

At CES 2020, the non-profit standards organization Bluetooth Special Interest Group announced that LE (Low Energy) Audio would be incorporated into its technology, improving a standard signal’s ability to manage and share wireless audio streams between devices — without stressing the batteries. In fact, since 2012, Bluetooth has incorporated LE features, dubbed Bluetooth Smart and BLE, to allow wearables and sensors to stay connected and minimize battery drain. But it has had no impact on wireless audio devices, which LE Audio hopes to remedy. Continue reading CES: Bluetooth SIG’s Low Energy Audio Slows Battery Drain

Several translation gadgets made a showing at CES 2020, among them the Ambassador, released last November from Brooklyn-based Waverly Labs, an over-the-ear gadget aimed at travelers. Pocketalk is a translation device that’s popular in Japan and will soon arrive in the U.S. TranslateLive’s ILA Pro adds a subscription-based service for real-time translation. Langogo Minutes is a device that records up to seven hours of audio and provides written transcripts of what it hears. And the WT2 Plus from Timekettle is a multi-language translator in the form of earbuds. Continue reading Variety of Real-Time Translation Devices Showcased at CES