CES: X Corp. Chief Exec Linda Yaccarino Talks Social Media

CTA President Kinsey Fabrizio introduced X Corp. CEO Linda Yaccarino and journalist Catherine Herridge for a CES keynote conversation on the social media company established by Elon Musk in 2023. Herridge skipped the pleasantries and went straight to the news that Meta was abandoning third-party fact checking, and replacing it with Community Notes, adopting X’s policy on the topic. “Mark [Zuckerberg], Meta, welcome to the party,” said Yaccarino. “How exciting when you think Community Notes are good for the world. It couldn’t be more validating that Mark and Meta realize this.” Continue reading CES: X Corp. Chief Exec Linda Yaccarino Talks Social Media

CES: CTA Futurist Predicts the Impact of Latest Tech Trends

At CES 2025’s opening session on Tech Trends, futurist Brian Comiskey, the Consumer Technology Association’s senior director of innovation and trends, forecasted record retail revenues of $537 billion in 2025, representing a growth in hardware, software and services. He also enumerated the growth of AI as a continuing trend. Fueling this record growth is the dominance of Gen Z, which he dubbed “the first true digital natives.” Comiskey noted, however, that the incoming government proposal to establish tariffs threaten U.S. purchasing power for technology products. Continue reading CES: CTA Futurist Predicts the Impact of Latest Tech Trends

CES: Power of Gaming IPs, Why Games Are the New Comics

Fourth Frame Studios Head of Studio Oluwafemi Okusanya held a conversation with Blizzard Entertainment Senior Vice President and Chief Marketing Officer Monica Austin on how her company is defining its IP in the marketplace. Austin reported that “World of Warcraft” just had its 20th anniversary and reached one-quarter of a billion players. “Blizzard was the first studio to recognize community,” she said. “For the next 20 years, we want to think about a modern version of building community. Community from a marketing and Blizzard lens is the biggest opportunity for exploring our IP.” Continue reading CES: Power of Gaming IPs, Why Games Are the New Comics

CES: Samsung and Google Team on Spatial Audio Standard

Samsung Electronics has teamed with Google on a new spatial sound standard, Eclipsa Audio, that could emerge as a free alternative to Dolby Atmos. On display at CES 2025 in Las Vegas this week, the format is rolling out across Samsung’s line of 2025 TVs and soundbars, and Google will support it on the content side by enabling Eclipsa 3D audio on some YouTube videos this year. Samsung has been a notable holdout on Dolby Vision HDR embracing instead the competing HDR10+. Now the South Korean electronics giant seems to be staking out its own turf in 3D audio, advocating for open source. Continue reading CES: Samsung and Google Team on Spatial Audio Standard

CES: Tech Trends Focus on Gen Z, AI, the ‘Quantum Decade’

At CES 2025 in Las Vegas this week, the Consumer Technology Association (CTA) unveiled transformative trends and expected highlights of the massive trade show during a media preview on Sunday. CTA Senior Director of Innovation and Trends Brian Comiskey led a discussion on the rise of Gen Z, the increasing influence of artificial intelligence, and predicted a “Quantum Decade” for the 2030s. Sustainability, energy transitions, and human security, especially around food, also emerged as critical themes. “Innovation is never just one thing — it’s the convergence of technology and human-centric values that drives progress,” Comiskey noted. Continue reading CES: Tech Trends Focus on Gen Z, AI, the ‘Quantum Decade’

CES Unveiled: Preview of Tech to Be Featured at Trade Show

CES Unveiled 2025 offered a preview of new technologies two days ahead of the official opening of the massive CES show floor in Las Vegas on January 7. From AI-powered tools and robotics to energy-saving innovations and immersive displays, the event showcased a spectrum of advancements. Among the more notable highlights included cognitive AI demonstrated by Neural Lab, the latest brain-computer interface tech from Naqi Logix, AR and smart glasses developed by companies such as Rokid and Mustard, and a variety of interesting video- and audio-related offerings to be showcased at CES. Continue reading CES Unveiled: Preview of Tech to Be Featured at Trade Show

ETC’s CES 2024 Report: Creators, Displays, and AI Innovation

CES 2024 attracted more than 135,000 attendees to Las Vegas where 4,300 companies filled 2.5 million square feet of exhibit space. Technology that empowers creators, a new generation of displays, and the promise and peril of artificial intelligence dominated the show. After several years of incremental advances, market development built on maturing technology, and over-hyped trends, this year felt different with an energy that suggests the beginning of a new era. Among the major themes were embedded AI, vehicle tech, digital health, screens and XR, and numerous policy and regulation topics. ETC@USC attended the conference for live reporting on products and services. Our post-show report features extensive coverage and perspectives related to key creative, business, and technology areas. Continue reading ETC’s CES 2024 Report: Creators, Displays, and AI Innovation

CES: The Asus ROG Phone 8 Series Highlights Mobile Gaming

The Asus ROG Phone 8 series — demonstrated at CES 2024 in Las Vegas last week — is generating excellent reviews for its gaming capabilities and additional praise for its functionality as a smartphone. The devices start at $1,100 and tick up to an entry level of $1,500 for the ROG Phone 8 Pro. Asus calls the ROG Phone 8 series “the biggest redesign in its history,” and says it has evolved from just a gaming phone into a device suitable for streamers and content creators. At the heart of that is Qualcomm’s Snapdragon 8 Gen 3 Mobile Platform, supported by 8,533 Mbps LPDDR5X RAM and UFS 4.0 storage. Continue reading CES: The Asus ROG Phone 8 Series Highlights Mobile Gaming

CES: Sennheiser Touts Its New Wireless Momentum Earbuds

Sennheiser has updated its flagship Momentum True Wireless earbuds, adding support for Qualcomm’s aptX audio tech. The company also debuted a Momentum Sport edition that tracks heart rate and body temperature. The Momentum True Wireless 4 promises “unparalleled sound,” combining Sennheiser’s audio expertise with Qualcomm’s S5 Sound Gen 2 platform and Snapdragon Sound Technology with aptX for lossless sound and ultra-low latency. Boasting 7.5 hours of continuous listening, the new buds come in black copper, metallic silver, and graphite for $300. The more rugged Momentum Sport with biometric features lists for $330. Continue reading CES: Sennheiser Touts Its New Wireless Momentum Earbuds

CES: HP Spectre Laptops Get Intel Core Ultra, 9MP Webcam

HP has updated its popular flagship laptop, the HP Spectre x360, and the early reviews are quite impressive. HP has added Intel Core Ultra processors with neural processing for AI tasks and a 9MP webcam and Wi-Fi 7 capability. The Spectre x360 14 features a 14-inch screen and Intel Arc integrated graphics processing, while the Spectre x360 16 screen is two-inches larger, and includes the option to add an Nvidia GeForce RTX 4050 GPU. Both OLED screens display at 2,880 x 1,800, 120 Hz, with VESA True Black HDR 400. The 2-in-1 laptops use Intel’s latest H series chips, which are 14th generation, Meteor Lake, integrating both x86 and Arm cores on the same chip. Continue reading CES: HP Spectre Laptops Get Intel Core Ultra, 9MP Webcam

CES: MSI Claw Is First Gaming Handheld with Intel Core Ultra

Taiwanese tech powerhouse MSI (Micro-Star International) has a new handheld gaming device called the Claw that uses an Intel Core Ultra 5 or 7 chip and Intel Arc graphics, making it among the most powerful portable PC gaming devices on the market. The device breaks from tradition, as competing mobile game units like the Steam Deck, the Asus ROG Ally and the Lenovo Legion Go all use AMD chipsets. The MSI system demonstrated at CES 2024 in Las Vegas is expected to be priced between $699 to $799 in a trio of configurations when it hits the market in February or March. Continue reading CES: MSI Claw Is First Gaming Handheld with Intel Core Ultra

CES: Microsoft Rolling Out a Copilot Hotkey for Windows PCs

Microsoft is introducing a dedicated AI Copilot hotkey on Windows 11 laptops and PCs. The move, announced at CES 2024, heralds “the year of the AI PC,” according to Microsoft Executive VP and Consumer CMO Yusuf Mehdi, who said the keyboard enhancement will “not only simplify people’s computing experience but also amplify it.” The addition of the Copilot key is the first big change to the Windows PC keyboard since the four-paned Windows key was introduced in 1994. When pressed, the new key will open Copilot for seamless engagement with artificial intelligence. Continue reading CES: Microsoft Rolling Out a Copilot Hotkey for Windows PCs

CES: Google and Samsung Simplify File Sharing with Android

Google and Samsung have joined forces to make file sharing between Android devices easier and quicker. The companies have unified Google’s Nearby Share and Samsung’s Quick Share, “bringing the best of our sharing solutions together into a singular cross-Android solution under the Quick Share name,” and introducing the new utility across the entire Android ecosystem. “We’ve integrated the experiences and created the best default, built-in option for peer-to-peer content sharing across all types of devices in the Android and Chromebook ecosystems,” Google said at CES 2024 in Las Vegas. Continue reading CES: Google and Samsung Simplify File Sharing with Android

CES: Walmart Introduces AI Reorders and ‘Shop with Friends’

In a CES 2024 keynote address, Walmart President and CEO Doug McMillon and other key execs from the company offered a look at how the retail giant is putting technologies like drones and augmented reality (AR) as well as generative AI and other artificial intelligence tools to improve the customer shopping experience. Walmart unveiled new products, including a pair of AI-powered platforms for managing search for replenishment of products. In addition, a new AR social commerce platform, now in beta, called “Shop with Friends” was also highlighted. Continue reading CES: Walmart Introduces AI Reorders and ‘Shop with Friends’