By
Rob ScottFebruary 18, 2014
Connected TV penetration has exceeded the 60 percent mark for broadband households in the U.S., according to new data from The Diffusion Group, indicating that an increasing number of consumers are interested in receiving entertainment services such as Netflix and Pandora. TDG’s January 2014 study found that 63 percent of broadband households have at least one Internet-connected TV, up from 53 percent the same time last year. The numbers reflect smart TVs in addition to devices like game consoles and Internet sticks. Continue reading Report Points to Increase in Internet-Connected TVs in U.S.
By
Rob ScottFebruary 18, 2014
Entertainment navigation company TMS and OTT middleware provider aioTV have announced an agreement that will bring TMS’ On Entertainment metadata to aioTV to help deliver enhanced functions to cable operator customers. The metadata will enable advanced search and discovery of aggregated live television, video-on-demand and online video in the multi-screen interfaces that aioTV creates for cable providers. The platform will be demonstrated at the National Cable Television Cooperative Conference this week. Continue reading TMS, aioTV Sign Deal to Deliver Advanced Search & Discovery
By
Rob ScottFebruary 17, 2014
Google is continuing to push for change in commercial Internet services, looking beyond the super-fast gigabit connections available in locations such as Kansas City, Kansas and Chattanooga, Tennessee. At a conference in San Francisco last week, Google CFO Patrick Pichette discussed the company’s 10 gigabit experiment, which is exploring connections that are more than 1,000 times faster than today’s average speeds. The news could encourage other providers to also increase their speeds. Continue reading Google Exploring 10 Gigabit Internet Connection, Says CFO
By
Rob ScottFebruary 14, 2014
Apple is quietly building new networks, part of an expanded Internet infrastructure capable of delivering large amounts of content to customers, while providing Apple with more control over distributing its online offerings. It will also lay the groundwork for handling more traffic should the company decide to move deeper into television. Apple has been moving in this direction for a while, since the inception of its iCloud service and in response to rising sales of media via iTunes and the App Store. Continue reading Apple Builds New Networks to Boost its Internet Infrastructure
By
Rob ScottFebruary 12, 2014
According to a new report from Forrester Research, the percentage of U.S. households with cable or satellite television is projected to dip from the current 82 percent to 79 percent by 2018. However, Forrester’s Jim Nail suggests that the television industry should not worry about cord-cutters, since those who opt to unsubscribe from cable services do not watch much TV anyway, and are not turning to online options but simply avoiding the cost. Business Insider counters that a decline is difficult to view as a win. Continue reading Should Industry Be Concerned with Decline in TV Households?
By
Lisette LeonardFebruary 12, 2014
Marketing data and analytics firm comScore has announced a partnership with Google to help advertisers understand specifically who is looking at their advertisments, and optimize the ads in real time. This partnership will combine Google’s DoubleClick ad-serving platform and comScore’s Validated Campaign Essentials (vCE) technology for measuring ad performance. The vCE technology will measure how viewers are interacting with Google advertisements. Continue reading Google and comScore Combine Efforts to Optimize Online Ads
By
Cassie PatonFebruary 11, 2014
In a few years’ time, apps will become one of the most popular tools among consumers around the world for computing. Research group Gartner predicts that by 2017, mobile apps will be downloaded more than 268 billion times and that each individual user will provide data to more than 100 apps daily. This usage is estimated to generate about $77 billion in global revenue. And by 2015, cognizant computing will be key to enabling smart home functions. Continue reading Gartner Predicts Future of Mobile Apps, Cognizant Computing
By
Cassie PatonFebruary 10, 2014
Through its new Data Grants program, Twitter is opening its archives to academics who want access to the data — and it’s all free. The data goes back to 2006, and social scientists and researchers can submit applications until March 15th to request access to old tweets. Until now, Twitter has only made this data available to partner companies for a fee starting at $500 a month. Twitter previously worked with Johns Hopkins University to predict where flu outbreaks will hit; this project hopes to make similar research possible. Continue reading Twitter Makes Its Data Available to Academics with New Grant
By
Cassie PatonFebruary 7, 2014
If Cisco’s predictions are correct, wearable technology is about to experience a massive growth spurt. The company projects that by 2018, 177 million wearables will make a sizeable contribution to the amount of data consumed around the world. In its annual report on mobile broadband growth, Cisco projects the 10 billion mobile connections around the world will blast through 190 exabytes of data — 11 times the amount consumed in 2013. Continue reading Cisco Predicts Massive Increase in Data Consumption by 2018
By
Lisette LeonardFebruary 5, 2014
Amazon plans to offer brick-and-mortar retailers a new checkout system using its Kindle tablets, expected to be available as early as this summer. The development stems from Amazon’s acquisition last year of certain tech and engineers from GoPago, a startup known for its cloud-based mobile payment platform. The move could provide Amazon with a significant growth opportunity. However, it also faces numerous competitors in the checkout system space. Continue reading Amazon to Introduce Kindle Checkout System for Retail Stores
By
Cassie PatonJanuary 31, 2014
The Tribune Company-owned digital music data service Gracenote is making headway on an Internet radio program that would let other companies and brands use its technology for their own music apps. The technology behind Gracenote — Rhythm — could be used for radio services by consumer brands and car companies, especially those in other countries where Pandora is not available. Tribune acquired Gracenote last month for $170 million. Continue reading Gracenote Plans to Collaborate on Internet Radio Platform
By
Lisette LeonardJanuary 31, 2014
In a mission to make government agencies more understandable to children, and the general public, the National Security Agency has created a website filled with interactive games, cartoon characters and puzzles. The goal is to educate children about spying, and spark an early interest in related career paths. The CryptoKids website for “future codemakers and codebreakers” is aimed to make these occupations seem cool, and even has a section entitled “How Can I Work for NSA?” Continue reading NSA Creates Website and Games to Educate Young Children
By
Cassie PatonJanuary 30, 2014
As more people now browse the Internet on multiple devices, Web cookies are becoming less reliable and are on their way to being phased out. The question of what will replace the technology points to companies like Google and Apple, which will likely have greater control over the technologies behind online tracking. A white paper by the Interactive Advertising Bureau puts forward possible solutions, such as device manufacturers providing data about their customers’ habits to marketers. Continue reading White Paper Suggests Alternatives to the Fading Web Cookie
By
Cassie PatonJanuary 28, 2014
When it comes to big data, video is being regarded as the next big thing to help collect — and help make sense of — information from consumers. At the Structure Data 2014 conference in March, techies and business people will come together to talk about how video can be used for things other than content creation and passive surveillance. Video analysis, for example, is becoming more widely used by retailers and companies to figure out consumers’ shopping habits. Continue reading More Companies Turning to Video Analysis to Measure Big Data
By
Rob ScottJanuary 27, 2014
Twitter is targeting second screens with a strategy that focuses on the intersection of video and data. The company has reportedly been meeting with agencies and brands this year, including several meetings held during CES, to showcase its ad product road map. Those who met with Twitter signed non-disclosure agreements and could not discuss upcoming products, but the strategy is believed to be bullish on video and data, and a counter to Facebook’s recent push into video. Continue reading Twitter and Facebook to Battle for Second Screen Ad Dollars