Startup MoviePass, which charges subscribers $10 per month for the option to watch one film per day in a participating theater, said it has passed 2 million subscribers. The company also reported that it was responsible for $128.7 million of the domestic box office for this year’s Oscar nominated films. MoviePass chief executive Mitch Lowe has described the math behind the company’s claim. He also has an explanation for how the company will survive its biggest economic challenge: that it loses money on any customers who sees at least two movies a month. Continue reading MoviePass Sells $128M in Tickets for Oscar-Nominated Films

At an event in Brussels this week, Facebook COO Sheryl Sandberg announced that the social platform plans to introduce major privacy changes later this year. Facebook will roll out a global privacy settings hub for individuals to manage their data as part of an effort to comply with the European Union’s upcoming General Data Protection Regulation (GDPR), “which aims to simplify data protection laws and provide citizens across all member states with more control over their personal data,” reports ZDNet. Meanwhile, the U.K. government has issued “a warning over businesses’ lack of preparation for the change.” Continue reading Facebook Complies with GDPR, U.K. Warns Firms Not Ready

HRH Prince Constantijn of the Netherlands, Business France’s Pascal Cagni, and IBM Global Technology Services CTO Bridget Karlin discussed how countries and companies around the world leverage capital, talent and the markets to gain an edge in today’s global innovations. In a conversation at CES 2018 led by Time Inc. chief content officer Alan Murray, both Europeans were quizzed on how their countries create an entrepreneurial culture. Prince Constantijn pointed to his country’s focus on tech education and open migration policies. Continue reading CES Offers Global Look at How to Compete in Tech Innovation

“In a world where everything is digital, the two assets to protect are content and analytics,” said André Kudelski, chairman and CEO of the Kudelski Group, the parent company of NAGRA, during the Variety Entertainment Summit at CES in Las Vegas. In a headliner conversation with Variety New York digital editor Todd Spangler, Kudelski focused on data, security, storage, content delivery and innovation as he addressed fundamental shifts affecting today’s media and entertainment industry. Continue reading CES: Kudelski CEO Brings Content, Data & Security Together

MoviePass is a service that lets subscribers attend up to one 2D movie screening per day in theaters for a monthly charge. Shortly after a price drop to $9.95 per month in August (from a tiered $15-$50 model), the New York-based company announced it had jumped to 400,000 customers. By October, that number increased to 600,000. Last month, MoviePass dropped its monthly fee again for a limited time offer of about $6.95 per month for those willing to pay up front for a year. Now the company announced it “has since reached one million subscribers in less time than Spotify, Hulu, and Netflix.” Continue reading MoviePass Continues Rapid Ascent, Tops 1 Million Subscribers

Twitter will begin to post how many views each video receives, a policy already enacted by Facebook, Instagram and YouTube. View counts will include videos that brands post organically and also run as ads, but not pre-roll ads. In 2014, when Facebook began publicly displaying view counts, brands and publishers saw that their videos had millions of views and thus increased the number of videos and video ads they ran. Twitter hopes for a similar response if their view counts are comparable. Continue reading Twitter Displays View Counts to Encourage More Video Posts

IoT security researchers at Microsoft Research are focused on the near future when microcontrollers, which are small, low-power computers on a single chip, gain connectivity. Microcontrollers are already installed in billions of gadgets, so their eventual connectivity will explode the number of Internet of Things devices, all of which will require greater security. Microsoft Research’s Project Sopris aims to provide cost-effective security for microcontrollers, which currently don’t have enough compute power to offer security. Continue reading Microsoft Is Developing Cost-Effective Security for IoT Devices

The FCC is scheduled to vote today on the long-awaited ATSC 3.0 broadcast standard. On the eve of the vote, privacy advocates have expressed concern that the standard allows broadcasters to harvest data about individual viewing habits so that advertisers can target their pitches, and there are no rules governing how broadcasters handle the data. In its 109-page proposal for the new rule, the FCC does not mention the issue of privacy. Broadcasters perceive the rule as a way to catch up to Facebook, YouTube, Amazon Prime and others. CTA president Gary Shapiro defends the standard and suggests the vote is being politicized due to the Sinclair-Tribune merger proposal. Continue reading Consumer Groups Say Next Gen TV Standard Ignores Privacy

After studying when, where and how people consume its content, Netflix found in its most recent data that 67 percent of U.S. users are now watching content not in their living room, but out in the world. The practice has been dubbed “Netflixing in Public.” In a sense, this isn’t new. In 2015, the Pew Research Center found that 77 percent of Americans thought it was fine for people to use their cellphones while walking down the street and 75 percent also approved of using them on public transportation. Continue reading Netflix Survey Shows Erosion Between Private, Public Viewing

Twitter’s advertising business is in a slump, and the company is focusing on new ways to sell data to make up for the shortfall. Businesses can pay for “enterprise APIs,” which gives them access to more information about tweets including a searchable archive. Last year, this segment of its revenue comprised 15 percent of the company’s total business, equal to $87 million. For that reason, Twitter unveiled a new version of its “search tweets API,” which is the dataset for those who want a searchable database of user posts. Continue reading Twitter Rolls Out New API to Increase its Revenue From Data

Intel will use the upcoming Winter Olympics in PyeongChang, South Korea to showcase new wireless networking technologies and super-fast data transfer speeds based on the pending 5G standard. The new wireless standard is expected to mark a new era for Internet connectivity and disrupt wired services such as cable TV, modems and phone lines. “As mobility evolves beyond the smartphone, 5G is becoming one of the most impactful technology transformations we are likely to see in our lifetimes,” wrote Intel exec Sandra Rivera in a blog post. Continue reading Intel Selects 2018 Winter Olympics to Showcase 5G Network

For years, Facebook counted any video auto-play that lasted three seconds or longer as a view, which resulted in many publishers producing very short clips. Last year, the social media platform tweaked its News Feed algorithm to favor longer videos, and, with the debut of mid-roll ads, publishers had incentive to post clips longer than 90 seconds. Social video publishing specialist Wochit has collected data from over 200 publishers, including CBS, NBC News and USA Today that proves Facebook’s strategy is working. Continue reading Viewer Engagement Increasing for Longer Facebook Videos

SoftBank chief executive Masayoshi Son invested $164 million in startup Mapbox, which is used by Lyft drivers, Snap and Mastercard, and in the process revealed his plans for his nearly $100 billion Vision Fund. The Fund, which includes money from Saudi Arabia and others, is aimed at preparing for new paradigms in work, medicine and so on that will occur due to artificial intelligence. Son believes in Singularity, the idea that robots will change the work force and machines will become smarter than people. Continue reading SoftBank’s Masayoshi Son Reveals His Plan for Vision Fund

Just in advance of Advertising Week, YouTube is debuting new advertising tools based on Ipsos research that people who watch online video ads are four times more likely to pay attention than to TV ads. The research also showed that promos played on YouTube garner twice as much attention as other social platforms. YouTube added new targeting options to its Custom Affinity Audiences tool, introduced in January. The targeting options, in addition to search, include downloaded apps or real locations customers have visited. Continue reading YouTube Unveils Tools to Create Hundreds of Ads From One

Users have caught on to Snapchat’s Snapcodes, the company’s version of QR codes, scanning over 8 million codes a day. Marketers like how Snapcodes connect traditional and digital advertising and provides data. Even though Snapcodes add production costs and uncertainty about results, Gatorade, Wendy’s and Evian are among an increasing number of brands using Snapcodes which, placed on products and ads, makes it easy for users to use their mobile phones to unlock custom branded filters, lenses, websites and games. Continue reading Brands, Marketers Find Success With Snapchat’s Snapcodes