Dish Programming Deal with Disney Resolves Auto Hop Dispute

As part of a new long-term programming deal with Disney, Dish will curtail the use of its DVR ad-skipping feature, Auto Hop, for ABC shows. The deal will also provide Dish with online video rights to Disney’s flagship TV channels for a planned Internet-based TV service. The rights deal, confirmed by both companies Monday, marks a first of its kind for Disney. ABC and other major broadcasters have been involved in litigation over the Auto Hop feature since it launched in 2012. Continue reading Dish Programming Deal with Disney Resolves Auto Hop Dispute

Pandora Aims to Build Ad Revenue Based on Voting Patterns

Pandora is starting a new advertising service that would allow political organizations and candidates to target the majority of the Internet radio service’s listeners based on their likely voting preferences. Pandora is doing this by comparing election results with subscribers’ ZIP Codes and musical preferences. Then Pandora is labeling subscribers’ political preferences based on their musical taste, and if an artist is more popular in a largely Republican or Democratic area. Continue reading Pandora Aims to Build Ad Revenue Based on Voting Patterns

NBC Offers Digital Spinoffs of Shows During Olympic Coverage

TV fans who may be missing their NBC comedies and dramas during the network’s primetime coverage of the Winter Olympics can now go online to catch up with some of their favorite characters. NBC has produced four-part digital-only spinoffs of “Chicago Fire,” “Grimm,” “Parks and Recreation” and “Parenthood.” The webisodes are available for streaming via NBC.com, Hulu and YouTube this month while the network continues to cover the Olympics from Sochi. Continue reading NBC Offers Digital Spinoffs of Shows During Olympic Coverage

Study: Mobile Retail Sales Soar in 2013, Especially Via Tablets

According to a new report from Javelin Strategy & Research, most mobile commerce took place via tablets in 2013, due primarily to the doubling of tablet ownership year-over-year. Javelin reports that $59.7 billion in sales were made from mobile devices last year, up from $20.7 billion the year prior. The study shows that $56.6 billion was made through a mobile site or app while $3.1 billion was made via a mobile POS. Tablets were responsible for $28.7 billion in mobile commerce. Continue reading Study: Mobile Retail Sales Soar in 2013, Especially Via Tablets

Should Industry Be Concerned with Decline in TV Households?

According to a new report from Forrester Research, the percentage of U.S. households with cable or satellite television is projected to dip from the current 82 percent to 79 percent by 2018. However, Forrester’s Jim Nail suggests that the television industry should not worry about cord-cutters, since those who opt to unsubscribe from cable services do not watch much TV anyway, and are not turning to online options but simply avoiding the cost. Business Insider counters that a decline is difficult to view as a win. Continue reading Should Industry Be Concerned with Decline in TV Households?

Social Network Attempts to Recapture Early Spirit of Facebook

In response to the evolving user base of popular social networks such as Facebook, a new venture called Blend hopes to return social media to a younger crowd with its app designed exclusively for undergraduate students. San Jose, CA-based Blend currently enables users to share photos and win gift cards, but has plans to become more of a social network with interactive features like commenting. Founded in May 2013, Blend has nine employees, including its three young co-founders. Continue reading Social Network Attempts to Recapture Early Spirit of Facebook

Facebook Turns 10 This Week: Pew Releases Survey Results

Social media platform Facebook celebrated its 10th anniversary this week. Pew Research Center reports that 57 percent of American adults and 73 percent of teens 12-17 currently use Facebook, with adult use on the rise. According to Pew, 64 percent of adult users visit the site daily, up from 51 percent in 2010. And while teens’ relationship with Facebook may be complicated and evolving, Pew notes that younger users are not abandoning the site, as some reports have recently suggested. Continue reading Facebook Turns 10 This Week: Pew Releases Survey Results

Satellite Providers Pair Up to Provide Targeted Political Ads

Political ads are about to get much more personal. Dish Network and DirecTV are coming together to offer microtargeted advertising spots for politicians hoping to reach specific audiences with specific messages during campaigns. Audiences will be identified all the way down to the individual household, and political advertisers will pay big money to reach those households with tailored messages. “Addressable advertising” will start small, but likely have a big impact on the industry. Continue reading Satellite Providers Pair Up to Provide Targeted Political Ads

Social Media Update: 73 Percent of Adults Access Social Networks

Some 73 percent of online adults now use a social networking site, while 42 percent now use multiple social networking sites, according to new figures released by the Pew Internet & American Life Project. In terms of number of users, Facebook remains the dominant platform, but an increasing number of consumers are diversifying onto other services such as Instagram, LinkedIn, Pinterest and Twitter. In addition, Instagram users are nearly as likely as Facebook users to check in daily. Continue reading Social Media Update: 73 Percent of Adults Access Social Networks

Is Facebook Losing Its Edge in Evolving Social Media Market?

When Snapchat turned down Facebook’s acquisition offer of nearly $3 billion last week, it spoke to the changing social media landscape in which Facebook’s role seems to be different than what it once was. Although it is still the biggest social media service on the Web, and continues to attract a number of startups, “Facebook fatigue” has become more widespread among its users in recent years, and it is likely affecting the corporation’s image. Continue reading Is Facebook Losing Its Edge in Evolving Social Media Market?

Google Allowing Nielsen Measurements for YouTube Videos

Google is finally allowing Nielsen to put measurement tags on YouTube video ads, which will likely attract more advertisers to the site. Nielsen will be able to provide demographic information in partnership with Facebook, and marketers will be able to see how many people are seeing their ads, and how often. For two years, Google wouldn’t allow measurement tags on its ads, but the change of heart comes at a time when online ad sales are booming. Continue reading Google Allowing Nielsen Measurements for YouTube Videos

Nielsen to Include Mobile Viewing in Its Television Ratings

Nielsen confirmed this week that starting in 2014, television ratings and viewership consumed on digital devices will be measurable. The company is currently working on the software developer kit for its clients to make that possible. The move marks a significant change considering that more people are now consuming media on digital devices than they are on traditional TV, and that segment of viewers has been sorely missing in rating calculations. Continue reading Nielsen to Include Mobile Viewing in Its Television Ratings

Popular YouTube Programmer to More Closely Resemble Cable

YouTube’s most popular programmer, Maker Studios, is restructuring its network of genre-ranging channels in an effort to better reach consumers and advertisers. Its more than 55,000 channels will be organized into four units: men, women, family, and entertainment programming. At the Variety Entertainment & Tech Summit on Monday, Maker Studios chairman Ynon Kreiz also unveiled Maker Max, which allows content creators to more easily manage their videos. Continue reading Popular YouTube Programmer to More Closely Resemble Cable

Pew Research: Tablets and E-Readers See Significant Increase

According to new figures released by the Pew Internet & American Life Project, the number of Americans 16 and older who now own a tablet or e-book reader currently stands at 43 percent. The number of tablet owners has grown to 35 percent, while the share of e-reader devices has grown to 24 percent. Pew Research notes that device owners tend to live in upper-income households and have relatively high levels of education. The numbers also indicate that women are more likely to own e-readers. Continue reading Pew Research: Tablets and E-Readers See Significant Increase

Kantar Media to Measure TV Audiences from Set-Top Boxes

Kantar Media announced its plans to launch a TV audience measurement service based on data it will collect from more than one million set-top boxes. The syndicated Kantar Media Audience Advisor service, which will compete with industry leader Nielsen and other data firms such as Rentrak, intends to provide insights into viewer behavior, including program engagement and commercial ratings. Initial clients will include GroupM and Saatchi & Saatchi. Continue reading Kantar Media to Measure TV Audiences from Set-Top Boxes