Sling TV Benefits Both Advertisers and Multi-Channel Networks

During CES, Dish announced its $20 per month, OTT subscription service that provides access to Adult Swim, Cartoon Network, CNN, Disney Channel, ESPN, Food Network, HGTV, TBS, TNT, and YouTube videos from Maker Studios. Sling TV could finally help position the enormously popular YouTube content at the same advertising value as television. Advertisers would be able to reach the younger demographic that increasingly watches less television, while multi-channel networks like Maker Studios may grow in value. Continue reading Sling TV Benefits Both Advertisers and Multi-Channel Networks

Dish Network Unveils Over-the-Top Sling TV Service at CES

During a press event at CES, Dish Network announced its new subscription streaming service, Sling TV, which is slated to debut in the first quarter of 2015. According to Dish President and CEO Joe Clayton, the $20/per month OTT service will offer 25-30 channels from Disney, ESPN, Scripps Networks Interactive and Turner Broadcasting, in addition to exclusive content from YouTube and Maker Studios. The bundle is targeting millennials who might not otherwise subscribe to a cable or satellite pay TV service. Continue reading Dish Network Unveils Over-the-Top Sling TV Service at CES

NBC Offers Live Streaming Online, Planning Mobile for 2015

NBC launched a free 24-hour live broadcast feed over the Internet, which viewers can access if they have a pay TV subscription with certain providers and they live in one of 10 markets across the U.S. Currently, the live feeds can only be viewed on desktop PCs, but NBC plans to add mobile support in early 2015. Other networks, such as ABC and CBS, have launched similar live TV streaming services. NBCUniversal also launched a new campaign to drive viewers to its apps. Continue reading NBC Offers Live Streaming Online, Planning Mobile for 2015

Report: TV Viewers Continue to Drop Cable and Satellite Subs

Third quarter reports indicate a greater reduction in the number of pay TV customers as compared to the previous year. The decline in pay TV customers suggest that a growing number of consumers are taking to “cord cutting” when it comes to media consumption. With a number of viable streaming services such as Netflix, Hulu and Amazon currently available, customers are choosing to abandon traditional pay TV to avoid paying the steep cost of cable and satellite packages. Continue reading Report: TV Viewers Continue to Drop Cable and Satellite Subs

Dish Network Executive to Take Over LightSquared Wireless

LightSquared, a wireless company that filed for bankruptcy in 2012, proposed a new restructuring plan that would give Dish Network Chairman Charlie Ergen 60 percent of the new equity in addition to $1 billion in junior debt. J.P. Morgan Chase, a LightSquared lender, would come away with 31.9 percent of the equity and a seat on the board of directors if the investment bank provides $189 million in funding. The restructuring plan is intended to raise between $750 million and $1 billion. Continue reading Dish Network Executive to Take Over LightSquared Wireless

Universal Puts New Spin on Music Video Product Placement

Universal Music Group has its hands on new video editing technology that will allow the music giant to regularly update the product placement in its music videos, even ones that have already been released. A music video for Swedish EDM producer and DJ Avicii with an ad by Grand Marnier was the first to feature the new technology. Coca-Cola, LG, and Dish Network are some of the other brands that viewers can expect to see in updated music videos. Continue reading Universal Puts New Spin on Music Video Product Placement

Viacom Will Offer 22 Networks Via Sony’s Internet TV Service

In a deal that will offer more options for TV viewers, Viacom announced yesterday that it has reached an agreement with Sony to make 22 of its networks available through Sony’s new Internet-based television service, expected to launch later this year. The subscription service plans to offer live TV and on-demand programming via connected Sony devices, including PlayStation game consoles and smart TVs. This marks the first time Viacom networks will be made available through such a service. Continue reading Viacom Will Offer 22 Networks Via Sony’s Internet TV Service

Netflix Has More Subscribers, But HBO Remains More Profitable

Netflix, which recently reached 50 million streaming customers, now generates more revenue from subscriptions ($1.146 billion) than HBO. According to Netflix CEO Reed Hastings, edging past HBO’s $1.141 billion is a “minor milestone.” SNL Kagan estimates that HBO has 28.7 million U.S. subscribers. However, HBO remains much more profitable than Netflix. In related news, Time Warner Chairman Jeff Bewkes told analysts this week he is open to OTT services. Continue reading Netflix Has More Subscribers, But HBO Remains More Profitable

Satellite Providers Pair Up to Provide Targeted Political Ads

Political ads are about to get much more personal. Dish Network and DirecTV are coming together to offer microtargeted advertising spots for politicians hoping to reach specific audiences with specific messages during campaigns. Audiences will be identified all the way down to the individual household, and political advertisers will pay big money to reach those households with tailored messages. “Addressable advertising” will start small, but likely have a big impact on the industry. Continue reading Satellite Providers Pair Up to Provide Targeted Political Ads

Blockbuster to Shutter U.S. Stores and DVD by Mail Services

DISH Network announced that its Blockbuster subsidiary will close approximately 300 remaining U.S.-based retail stores and its DVD by mail distribution operations by January 2014. The Blockbuster By Mail service will end mid-December. Blockbuster has recently divested itself of U.S. and international assets, including operations in the UK and Scandinavia. However, DISH plans to continue its support of Blockbuster’s domestic and international franchise operations. Continue reading Blockbuster to Shutter U.S. Stores and DVD by Mail Services

Globalstar Seeking FCC Approval for Ambitious Wi-Fi Plans

Globalstar may get the FCC’s permission to convert its satellite spectrum into a private Wi-Fi network. On Friday, the FCC began its review of the satellite company’s Wi-Fi proposal. If the plan is approved, Globalstar would be able to sell its assets to companies like Amazon that need bandwidth without 4G mobile broadband capabilities. The FCC has rejected similar requests from other satellite companies, but Wi-Fi is low-powered enough that it might pass. Continue reading Globalstar Seeking FCC Approval for Ambitious Wi-Fi Plans

Networks Continue Legal Battles with Broadcast Disruptors

Two recent legal cases are creating problems for broadcasters. A federal appeals court refused to rehear a case in which broadcasters attempted to shut down Aereo, a company that allows users to record broadcast TV online, and another appeals court declined a case to prevent Dish Network from selling its Hopper service, which allows viewers to bypass TV commercials. How broadcasters ultimately respond to the disrupters could have a major impact on television. Continue reading Networks Continue Legal Battles with Broadcast Disruptors

Dish Network Unlocks Hopper DVR to Third-Party Developers

Dish Network recently opened its Hopper API to third-party developers. In doing so, the company provides non-Dish apps with direct access to Hopper in order to create new features and controls. These can expand its functionality, such as allowing tablets to serve as a remote control. This is in contrast to Dish only permitting official releases such as Dish Explorer and Dish Social. The company hopes this will help change the customer experience. Continue reading Dish Network Unlocks Hopper DVR to Third-Party Developers

Apple Pitches Ad-Skipping Tech for its Proposed TV Service

Apple has been in discussions with cable companies and television networks for more than a year regarding licensing agreements for a new service that would allow viewers to access live and on-demand television via an Apple set-top box or TV. In recent discussions, the company reportedly told media execs it hopes to offer a premium version that enables viewers to skip ads. According to people briefed on the discussions, Apple would compensate networks for the lost revenue. Continue reading Apple Pitches Ad-Skipping Tech for its Proposed TV Service

U.S. Consumers Upgrading Smartphones at Declining Rates

U.S. consumers are buying fewer smartphones and upgrading less often, a problem for device manufacturers and wireless carriers, such as Apple and AT&T respectively. The more advanced smartphones become, the less consumers feel the need to upgrade. Some consumers see the pace of innovation slowing, encouraging them to wait for breakthrough devices, and passing on the newest upgrades. Yet companies see a future in new services and technologies. Continue reading U.S. Consumers Upgrading Smartphones at Declining Rates