YouTube Shorts has upgraded its Dream Screen AI background generator to incorporate Google DeepMind’s latest video model, Veo 2, which will also generate standalone video clips that users can post to Shorts. “Need a specific scene but don’t have the right footage? Want to turn your imagination into reality and tell a unique story? Simply use a text prompt to generate a video clip that fits perfectly into your narrative, or create a whole new world,” coaxes YouTube, which seems to be trying out “Dream Screen” branding as an umbrella for its genAI efforts. Continue reading YouTube Shorts Updates Dream Screen with Google Veo 2 AI

TVs have become the primary viewing platform for YouTube in the U.S., surpassing mobile and desktop by watch time. The platform, which turns 20 this year, has gone from people “filming grainy videos of themselves on desktop computers to building studios and producing popular talk shows and feature-length films.” Content creators are “becoming the startups of Hollywood,” wrote CEO Neal Mohan in his annual letter to the YouTube user base. Mohan emphasized the company’s role in the entertainment ecosystem as 2024 marked the second consecutive year that YouTube was the most-watched streaming platform in the U.S., according to Nielsen. Continue reading TV Surpasses Mobile as YouTube’s Primary Viewing Platform

YouTube is going all in on generative AI with nine new generative features announced at the Made on YouTube creator event in New York. Google DeepMind’s AI video generation model, Veo, is coming to YouTube Shorts later this year, enabling “even more incredible video backgrounds, breathing life into concepts that were once impossible to visualize,” as well as six-second standalone AI segments that can be incorporated into short videos. “Imagine a BookTuber stepping into the pages of the classic novel ‘The Secret Garden,’” suggests YouTube Chief Product Officer Johanna Voolich in describing the new AI-powered features. Continue reading YouTube Unveils New AI-Powered Features at Creator Event

In his annual letter about the state of YouTube, CEO Neal Mohan shared that YouTube TV has passed 8 million subscribers in seven years. Mohan also revealed that YouTube viewers watch a daily average of 1 billion hours of the 19-year-old streaming video platform on a TV screen. With more than 3 million channels in the YouTube Partner Program, the platform has in the past three years paid over $70 billion to creators, artists and media companies. Now, as YouTube integrates AI, Mohan envisions developing “entirely new ways of empowering creative expression, managing rights, and driving revenue.” Continue reading Milestone: YouTube TV Surpasses 8 Million Global Subscribers

YouTube is testing artificial intelligence features with YouTube viewing Premium customers and the long-form video experience. Paid subscribers on mobile platforms who opt-in can participate in the two experimental tests for AI-assisted functions that include help with the comments section and a chatbot tool that lets viewers get answers to questions about videos and recommendations for related content. To help viewers “dive deeper into content” without interrupting playback, a conversational “Ask” icon will appear beneath videos in progress, inviting questions or letting viewers select suggested prompts. Responses include answers and related content recommendations. Continue reading YouTube Premium Testing GenAI Tools for Long-Form Video

YouTube announced a new AI-powered creator tool called Dream Screen and hinted at things to come at its annual Made on YouTube event last week. Rolling out on a test basis to select YouTube Shorts creators later this year, Dream Screen will generate “fantastic settings” for video backgrounds. YouTube says it will “eventually” allow creators to “instantly reimagine” their videos by typing an idea prompt that results in new content created with AI tools. The company also announced it will have AI-generated recommendations for video ideas and machine learning assistance with music track search. Continue reading YouTube Debuts AI Creator Tools for Shorts and Mobile Video