By
Rob ScottOctober 2, 2015
Internet users are typically more engaged when accessing websites and social platforms that include photos and videos. Marketing firm Shift, for example, notes that readers are five times more likely to click an embedded link if a tweet includes an image. As a result, companies are now developing software solutions for sifting through the millions of online images in an effort to help brands, advertisers and e-commerce players identify what draws viewers. EyeEm Mobile and Neon Labs are among those looking to enhance the power of online visuals. Continue reading Companies Develop Tools for Sifting Through Online Images
By
Debra KaufmanOctober 1, 2015
YouTube is debuting shopping ads that expand the ability to link to retailer’s websites from user-generated videos. The Google-owned company has already let advertisers link from their YouTube videos to their own websites. But now, anyone who shoots a YouTube video can opt in to a program that will create links to retailer websites for products highlighted in videos. The new feature is a response to the growing trend of user-generated product reviews and tutorials, and also adds shopping to the video-centric site. Continue reading YouTube to Promote Links Between User Videos and Retailers
By
Rob ScottOctober 1, 2015
E-commerce giant Amazon launched a new delivery system this week called Amazon Flex. The Uber-like model offers individuals with their own vehicles and an Android smartphone the opportunity to deliver packages for $18-25 per hour. Drivers have the option of two-, four- or eight-hour shifts. In addition to a car and an Android phone for managing deliveries with the Flex app, drivers must be over 21 and pass a background check. The new system, initially rumored back in June, works with Amazon’s Prime Now service, which offers members one- and two-hour delivery on items. Continue reading Amazon Enters the Gig Economy with “Flex” Delivery Service
By
Rob ScottSeptember 18, 2015
One year after the disappointing release of its Fire smartphone, Amazon is introducing a line of low-cost devices including a new tablet and smart TV plug-ins. The Seattle-based company debuted seven new products yesterday that are slated for release by this year’s holiday season. Among the announcements: a 7-inch Fire tablet with front- and rear-facing cameras that will run for less than $50, an updated $100 Fire TV set-top box that now supports 4K, and a Fire TV stick with voice-activated wand that turns your TV into a cloud-based personal assistant. Continue reading Amazon Debuts New Tablets and TV Devices to Lure Shoppers
By
Debra KaufmanSeptember 16, 2015
Stripe, a startup already valued at $5 billion, just introduced easy-to-use tools that enable retailers to sell goods on Twitter and e-commerce apps including ShopStyle and Spring. Dubbed Relay, the new tools strip away the complications and expense of adding a “buy button” on Twitter and other apps. Stripe says a retailer can add that button with Relay in as little as 30 seconds. In addition to Twitter, Stripe has also partnered with Facebook and Pinterest, although neither company has yet to launch Relay. Continue reading Stripe’s Relay Simplifies E-Commerce on Apps and Social Media
By
Debra KaufmanSeptember 11, 2015
The National Geographic Society and 21st Century Fox have formed a for-profit venture, National Geographic Partners, which includes the National Geographic Channels cable TV group and magazine, other print publications, studios, digital media, maps, children’s media, travel, licensing and e-commerce. Fox’s $725 million purchase price bumps up the National Geographic Society’s endowment to $1 billion, enabling the non-profit organization to double its investment in science, research and education. Continue reading National Geographic and Fox Partner on a New Media Venture
By
Rob ScottSeptember 10, 2015
In addition to the iPhone 6S and 6S Plus and next-gen Apple TV set-top box with an emphasis on apps, gaming and shopping, Apple unveiled several compelling new products and updates at its San Francisco event, including a $100 stylus called Apple Pencil, a new iPad Pro with optional keyboard that will likely play to business users, improvements to the Apple Watch (including apps such as Facebook Messenger and AirStrip), and more. For the new iPhones, Apple has notably packed the back-facing iSight cameras with 12 megapixels, a larger sensor designed to reduce image artifacts, and the ability to shoot 4K video. Continue reading Apple Introduces New iPhones, Apple TV, iPad Pro and More
By
Debra KaufmanSeptember 10, 2015
Viacom International is getting ready to debut Viacom Play Plex, a suite of apps for all its major brands, for iPhone and Android smartphones and tablets. Viacom Play Plex, which will be available in the company’s 180 international territories, will offer live and on-demand content from Comedy Central, MTV, Nickelodeon, Paramount Channel, Spike and BET. The suite of apps allows the company to make a significant move into the burgeoning mobile TV world. Viacom had previously launched a Nickelodeon app in 2013. Continue reading Viacom Play Plex Offers Mobile TV Apps for its Major Brands
By
Debra KaufmanSeptember 10, 2015
Forty-five million small business use Facebook Pages, and the Silicon Valley company is now upgrading the app to make it easier for them to make money with the feature by reaching mobile users. The upgrade includes a tabbed mobile layout, so businesses can display storefront sections and let visitors shop for products or look at a list of services. The new Pages also makes it much easier for a user to contact the small business in question, with Call Now, Send Message and Contact Us graphics bigger, more prominent and colorful. Continue reading Facebook Builds Pages into Digital Mall for Small Businesses
By
Debra KaufmanAugust 28, 2015
Facebook just launched its new personal assistant, M, to a few hundred San Francisco Bay Area users. Unlike Apple’s Siri or Microsoft’s Cortana, however, M is not just powered by artificial intelligence. M does all the same things that Siri and Cortana do, but it adds a team of experienced customer service reps to accomplish more “human” tasks such as calling the cable company and enduring automated messages and holds. Facebook is disadvantaged on mobile devices, but the company hopes its efficiency will spur usage. Continue reading Facebook Personal Assistant Integrates AI with Human Touch
By
Rob ScottAugust 27, 2015
As numerous startups introduce drones for recreational and commercial use, and tech giants including Amazon and Google plan delivery projects based on UAVs, concerns have emerged regarding various safety, privacy and security issues. Now policy groups tied to tech firms are working to block new legislation in California that could impact the deployment and use of drones. Senate Bill 142, which passed the California Assembly on Monday, restricts operation of UAVs under 350 feet above properties without permission of the property owners. Continue reading California Legislation Could Have Impact on Drone Deliveries
By
Debra KaufmanAugust 7, 2015
The Chinese government stated it will place cybersecurity police units at the country’s major Internet companies and websites, to prevent fraud, other illegal activities and the amorphously phrased “spreading of rumors,” reports the state-owned Xinhua News Agency. The Internet in China is monopolized by three major companies: e-commerce site Alibaba, Tencent for gaming and messaging, and search engine Baidu. Neither Facebook nor Google operate in China; LinkedIn, which has agreed to China’s cybersecurity measures, does. Continue reading China Ratchets Up Internet Control with On-Site Cyber Police
By
Mary StreechAugust 6, 2015
Amazon announced it will sell its Amazon Echo device with office supply chain Staples; however, it will only be available online. The Echo, a voice-activated speaker with the ability to answer questions, dim lights, and play music and more will be available for $179.99. The decision to sell the product through a third party has received mixed feedback, because the device still lacks a retail presence. While Staples carries Kindles, Fire TV and the Fire tablet, the Echo will not be showcased in stores. Continue reading Amazon Offers Echo Through Staples, But Exclusively Online
By
Mary StreechAugust 5, 2015
As an alternative to scanning barcodes, fashion-focused app Craves lets users take photos of clothing and perform searches of similar fashion items that can then be purchased via the app. Co-founder Scott Cormier was inspired to create the app after watching his wife snap photos of clothing she liked with her smartphone so she could research the items later on Pinterest and Google. Craves also features a social component that allows users to follow friends and influencers, track trending items, and receive sale notifications. Continue reading App Offers New Approach to Fashion Discovery and Shopping
By
Jade ShiAugust 5, 2015
Amazon has opened a 46,000 square-foot photography studio in London that the company will use to add some 500,000 images of clothing to its sites every year. Amazon is looking to significantly ramp up fashion sales on Amazon.com and its other properties in the United Kingdom, France, Italy and Spain. Amazon added 100 new fashion brands to its platform last year, with plans to compete in Europe’s busy online market amongst heavy hitters such as Rocket Internet and LVMH as well as startups Net a Porter, ASOS and Farfetch. Continue reading Amazon Ramps Up Fashion Efforts with London Photo Studio