By
Paula ParisiApril 17, 2025
Anthropic has upgraded its AI assistant Claude, adding Research, an autonomous capability that integrates with Google Workspace. Claude can now search and reference content in Google Docs as well as communications in Gmail and events in Calendar. “With Research, Claude can search across both your internal work context and the web to help you make decisions and take action faster than before,” Anthropic explains, turning the model into a “true virtual collaborator” for enterprise clients. The expansion puts Anthropic into more direct competition with OpenAI and Microsoft as well as Google with Gemini in the AI productivity space. Continue reading Anthropic Adds Deep Research, Google Integration to Claude
By
Paula ParisiMarch 24, 2025
Chat interfaces powered by generative AI are impacting online shopping, according to an Adobe Analytics study that found that AI-influenced visits to U.S. retail website increased by 1,200 percent from July 2024 to February 2025. Adobe says this “significant surge” demonstrates an emerging retail AI economy. GenAI chat interfaces are “becoming a helpful assistant for compiling research before making a purchase,” influencing how consumers behave online, according to Adobe. While paid search and email continue to be the dominant traffic drivers, the past year’s growth in AI-aided shopping signals a shift. Continue reading Adobe Analytics: AI-Powered Online Shopping Surges in U.S.
By
Paula ParisiFebruary 25, 2025
Substack has enabled video publishing directly from within the Substack app. The move is designed to increase user engagement while helping its authors monetize, including with smartphones. Each video post can be formatted to reach subscribers instantly through email, app notifications, or both. “With millions of weekly active users and 1 million posts discovered daily, the Substack app has become the leading driver of subscriber and revenue growth for publishers building sustainable, independent businesses,” the company claims. The Substack network has also become a discovery ecosystem, helping creators find potential subscribers. Continue reading Substack Now Lets Creators Monetize with Video Publishing
By
Paula ParisiDecember 4, 2024
“AI won’t exist as an app, or a button… it’ll be an entirely new environment built on top of a web browser.” That is the pitch from The Browser Company, the New York-based firm behind the Arc browser that is now developing an AI-first web interface called Dia, expected to debut early next year. Dia aims to leverage AI tools to simplify common Internet tasks. The repertoire is now a familiar one, with things like writing assists and inspirational prompts becoming AI givens in a competitive field where Microsoft Copilot and Google Gemini are already established. The Browser Company is trying to distinguish Dia with a simple, user-friendly interface. Continue reading The Browser Company is Building Dia, an AI-First Web Browser
By
Paula ParisiNovember 19, 2024
AI is apparently whetting appetites for more than creative exploration. Yum Brands, which owns Taco Bell, KFC and Pizza Hut, says its new AI-driven marketing campaigns are driving more customers into stores, increasing purchases and reducing churn. Trials with “personalized marketing campaigns” that leverage artificial intelligence to produce are leading to strong results, according to the company. Meanwhile, Coca-Cola has revamped its circa 1995 “Holidays Are Coming” TV ad with the help of artificial intelligence and production studio Secret Level, though the critical and customer reaction to that has reportedly been mixed. Continue reading Small to Super-Sized Businesses Are Getting a Boost from AI
By
Paula ParisiNovember 13, 2024
Microsoft Copilot now helps subscription users create personal themes in Outlook using generative AI. In what Microsoft says is “the first instance of dynamic AI-generated theming in productivity applications,” Copilot can now display inboxes against dynamic backdrops based on geography, the weather, or anything else users can imagine. The new feature is available across all popular platforms: Windows, Mac, iOS, Android and the Web. Just like you might “spruce up your office with artwork or plants,” Copilot lets AI enhance your digital environment, according to Microsoft. Continue reading Copilot Now Enables Custom AI Themes in Microsoft Outlook
By
Paula ParisiJune 17, 2024
Yahoo announced it is bringing new AI features to its news and mail platforms. Its reimagined news app leverages tech acquired when it purchased news aggregator Artifact this spring. Greater personalization and a more intuitive UI are among the upgrades, which include feed customization, summaries of articles and top stories and improved sharing tools. Yahoo says all of this will allow users to make its news aggregator feed a more individualized experience that improves with use. Artifact creators Mike Krieger and Kevin Systrom, who co-founded Instagram, announced plans in January to shutter the AI-powered news app. Continue reading Yahoo Upgrades Its News and Mail Apps with AI Technology
By
Paula ParisiJanuary 25, 2024
Google’s multimodal Gemini large language model will offer chat capabilities that help advertisers build and scale Search campaigns within the Google Ads platform using natural language prompts. “We’ve been actively testing Gemini to further enhance our ads solutions, and, we’re pleased to share that Gemini is now powering the conversational experience,” Google said, explaining the functionality is now available in beta to English language advertisers in the U.S., UK and will be rolling out globally to all English language advertisers over the next few weeks, with additional languages offered in the months ahead. Continue reading Conversational Chatbot Optimizes Google Ads, Search Results
By
George GerbaOctober 12, 2023
Earlier this year, Google introduced support for passkeys as part of a larger initiative to improve security and eventually eliminate the need for passwords. Since the launch, consumers have begun using passkeys across Google apps such as Search, YouTube and Maps. As the next step in establishing “a simpler and more secure way to sign into your accounts online,” and following positive feedback from early users, the company is offering passkeys as the default option across personal accounts. When signing into accounts, users will receive prompts for creating passkeys. Additionally, Google account settings will feature a toggle that reads “skip password when possible.” Continue reading Google Makes Passkeys Default Option on Personal Accounts
By
Paula ParisiSeptember 22, 2023
Amazon announced a wide range of compelling news at its annual Devices and Services event this week. The company is adding artificial intelligence to its virtual assistant Alexa and unveiled next-generation Echo Frames smart glasses that let you take the voice assistant “on the go.” AI also provides “enhanced conversational voice search” with the new Fire TV Stick 4K Max. The company’s eero Max 7 Wi-Fi system and new Echo Hub are also stand-outs from the holiday shopping primer, which streamed live from Amazon’s new corporate compound in Arlington, Virginia, ahead of Prime Big Deal Days, October 10-11. Continue reading Amazon Debuts AI for Alexa and Fire TV Max 4K at Fall Event
By
Paula ParisiAugust 31, 2023
Google has unveiled a spate of security enhancements to products in its Google Workspace collection including Gmail and Drive. Artificial intelligence is helping to steer some of the changes, automating specific tasks. The upgrades take a new approach, combining the idea of zero trust with the concept of data loss prevention (DLP). Under zero trust, all users, devices and components are considered untrustworthy at all times — even those within an organization’s network. These Workspace tools are in development or at various stages of testing, but Google says they will begin going live in general release later this year and into Q1 2024. Continue reading Google Is Using AI to Bring Zero Trust Security to Workspace
By
Paula ParisiAugust 16, 2023
Amazon is rolling out systematic artificial intelligence summaries of customer product reviews for mobile users. The retail giant says it will be using generative AI to condense highlights of consumer comments so buyers won’t have to wade through dozens of individual reviews to grasp recurring sentiments. Short, AI-generated paragraphs will begin appearing on the product detail page, highlighting prevalent opinions. Along with the summary, Amazon will also include clickable buttons that highlight key product attributes, such as “ease of use,” “wearability” or “performance,” linking the references to reviews that discuss those aspects in detail. Continue reading Amazon’s Generative AI Will Help Streamline Product Reviews
By
Paula ParisiAugust 11, 2023
Ransomware attacks have surged in the 12 months ending in June 2023, with the United States accounting for 43 percent of the 1,900 attacks reported — 7x greater than that of the second most popular target, the United Kingdom, at 196. The period marked a 75 percent increase in U.S. ransomware attacks, which were perpetrated by 48 different groups including CL0P, a gang believed to have ties to Russia. U.S. companies, governmental organizations and individual consumers were targeted during the period, with healthcare and educational institutions disproportionately impacted, according to a study by cybersecurity firm Malwarebytes. Continue reading U.S. Impacted by Significant Increase in Ransomware Attacks
By
Paula ParisiMarch 20, 2023
Microsoft is giving its Office 365 productivity suite an AI update using OpenAI technology, including GPT-4, to power the new Microsoft 365 Copilot, “your copilot for work.” In February, Microsoft generated attention by adding ChatGPT to its Bing search platform, but it says Copilot is a much bigger deal. Combining the power of large language models with data in the Microsoft 365 apps, Copilot promises “more agency” via natural language, a “universal interface.” A new Business Chat feature turns prompts like “update my team on the new product strategy” into a summary of the latest meeting notes, emails and chat threads. Continue reading Microsoft Creating AI Updates for Business Productivity Apps
By
Paula ParisiFebruary 3, 2023
OpenAI is piloting a $20 per month subscription plan called ChatGPT Plus for its text-generating chatbot. The paid plan offers benefits over the free version that include faster response times, access to ChatGPT even during peak periods and early access to new features. OpenAI will soon begin inviting U.S. customers to subscribe and said it plans to offer the Plus plan in more territories. Since debuting ChatGPT, the company has received feedback from “millions of people” using the viral to draft prose, edit content, brainstorm ideas, educate and assist with programming. Continue reading ChatGPT, the Fastest Growing App, Intros Subscription Plan