By
Paula ParisiJuly 31, 2025
The Walt Disney Company concluded its Upfront advertising sales with notable increases in sports and streaming commitments and an overall figure consistent with 2024’s number. Sports was a bright spot, generating close to $4 billion through both linear and addressable platforms including ESPN and others, propelled by double-digit growth in volume for “Monday Night Football” and College Football and a “high single-digit” increase in NBA volume driven largely by the NBA Finals and the half-time and post-game analysis series “Inside the NBA” that ESPN landed starting this year. Continue reading Disney’s Upfront Ad Commitments Led by Sports, Streaming
By
Paula ParisiJuly 18, 2025
ABC News will debut an original weekday news show on Disney+. Anchored by James Longman and Rachel Scott, “What You Need to Know” debuts July 21, streaming Monday through Friday beginning at 6:00 a.m. ET and available for 24 hours thereafter on demand. ABC News describes the show as a “short-form series” and “a fast, fresh way to stay ahead of the conversation as viewers start their day.” Formatted for young attention spans, the anchors will deliver headline highlights in an 8-to-10-minute recap. Disney+ President Alisa Bowen says the show offers “smart, bite-sized commentary on the stories that matter most.” Continue reading ABC to Produce Weekday Anchored News Show for Disney+
By
Paula ParisiJune 20, 2025
Disney has become the latest entertainment giant to put ad inventory on offer through Amazon DSP, the tech giant’s demand-side platform that connects advertisers to channels for programmatic as well as premium ad purchasing and analytics. The integration, to be implemented in the coming months, links the Disney Real-Time Ad Exchange (DRAX) with Amazon DSP, providing direct access to inventory across platforms including Disney+, ESPN and Hulu along with data insights from both companies. The deal is one of many such alliances announced in proximity to the Cannes Lions International Festival of Creativity, where Roku, Netflix and Yahoo also signed up with Amazon DSP. Continue reading Disney Integrates Real-Time Ad Exchange with Amazon DSP
Cable giants Charter Communications and Cox Communications are merging in a $34.5 billion deal as the industry continues to contend with the impact of streaming services and related trends such as cord cutting. Charter and Cox are among the cable-based companies that have been focusing more on residential broadband businesses in recent years. The corporate name of the newly combined company will be Cox Communications, to be led by current Charter President and CEO Chris Winfrey, while Charter’s Spectrum cable and broadband will serve as the consumer-facing brand. The merger will involve $21.9 billion of equity and $12.6 billion of debt. Continue reading Charter and Cox Merge in $34.5 Billion Cable, Broadband Deal
By
Paula ParisiMay 16, 2025
Disney’s ESPN all-access streaming app, priced at $30 per month for an “unlimited” package, will roll out this fall. Those who subscribe as part of a Disney+ and Hulu ad-supported bundle will get all three services for $36 per month, discounted to $30 per month for customers who sign up at launch. Included in the new app — simply named “ESPN” — will be live NFL, NBA, college football and basketball games as well as programming from sister services ESPN2, the SEC Network and ESPN on ABC. The package will also feature new betting tie-ins, fantasy products, documentaries and studio programming. A “select” plan starts at $12 per month. Continue reading ESPN Announces Its New Streaming App Will Launch This Fall
By
Paula ParisiMay 16, 2025
CNN announced the planned fall launch of a new streaming direct-to-consumer service. Pricing and start date details have yet to be revealed, but network CEO Mark Thompson announced the new product Wednesday at the Warner Bros. Discovery Upfront in New York City. Thompson said the streaming service will be tied to a CNN.com subscription product. As with recent streaming launches from FOX and ESPN, CNN is taking care not to compete with its most lucrative customers, traditional cable providers, who will be able to pass through the new offering at no additional charge. Continue reading CNN Shares Plan to Introduce New Streaming Product in 2025
By
Paula ParisiMarch 12, 2025
Amazon is experimenting with AI dubbing so Prime Video customers globally can experience content from other territories, gaining access more quickly and efficiently to licensed films and TV series. The company is using a hybrid “AI-aided” system in which localization professionals oversee the AI output to ensure quality control. Currently limited to a dozen movies and series that will be AI-dubbed in English and Latin American Spanish, the pilot will expand if the results prove popular with audiences. In December, Netflix experienced backlash against AI-assisted dubbing, with viewers complaining generative mouth adjustments looked unnatural. Continue reading Amazon Prime Video Tests AI Dubbing for Movies and Series
By
Paula ParisiFebruary 3, 2025
The National Hockey League is testing an animated recap show aimed at drawing young viewers. “NHL Hockeyverse Matchup of the Week” uses NHL Edge Positional Data to turn NHL player into avatars, creating “a visualization of the on-ice action with stunning realism and dynamic movements,” the league says. The half-hour show premiered February 1 featuring a recap of a January 25 game between the Vancouver Canucks and Washington Capitals. Episodes air on the NHL Network and on the NHL YouTube channel in the U.S. and on Sportsnet in Canada and are expected to continue in the Saturday slot. Continue reading NHL Is Turning Players into Avatars in Game Recaps for Kids
By
Douglas ChanJanuary 17, 2025
The Canon Americas Lab exhibit at CES this year featured a demonstration of Canon USA’s Volumetric X Motion Capture system that creates videos viewable from any camera angle. The multi-camera system leverages 2D data, 3D volumetric data, and analytical tools for sports and entertainment applications. The basis of the system is the same as the Free Viewpoint video system — Canon’s CES 2023 headliner — which was used in an NBA pilot for Cleveland Cavaliers’ alternative game stream. We checked in with the project’s researchers for updates, including ESPN highlights on Meta’s Xtadium VR app, a new U.S. volumetric studio, and how AI was used in this technology. Continue reading CES: Canon Updates Its Volumetric X Motion Capture System
By
Paula ParisiNovember 19, 2024
A digital avatar may soon join the talent lineup on ESPN’s college football show “SEC Nation.” Called FACTS, the AI-generated character was developed at the ESPN Edge Innovation Center as “a way to help foster engagement and educate fans on complex sports analytics,” according to ESPN. The avatar was unveiled last week at the 4th Annual ESPN Edge Conference. Built on Nvidia’s Omniverse platform, using the company’s ACE microservices, FACTS integrates with Azure OpenAI for natural language processing and ElevenLabs for text-to-speech integration. Continue reading ESPN Readies a Data-Filled Sports Talk Host Generated by AI
By
Paula ParisiNovember 18, 2024
The Walt Disney Company’s revenue rose to $91.4 billion for its fiscal year 2024, which ended September 28, a 2.8 percent increase from 2023. For the fourth quarter, revenue rose 6 percent to $22.6 billion, in line with analysts’ expectations. Company-wide, net profit climbed 74 percent in Q4, to $460 million, thanks largely to the strength of the streaming and theatrical film units. Improvements in the Disney+, Hulu and ESPN+ businesses marked the streaming sector’s second consecutive quarterly profit. Net profit for the year was a tick under $5 billion, up a whopping 111 percent from 2023. The results sent Disney shares up 6.2 percent on Thursday. Continue reading Disney Ends Fiscal Q4 Strong Thanks to Movies and Streaming
By
Paula ParisiOctober 31, 2024
The first big play from Disney following February’s $1.5 billion investment in Epic Games is “ESPN Football Island,” available now as part of the “Fortnite” social gaming platform. The new sports-themed experience is designed to get football in front of younger fans. Games include navigating an obstacle course and “high-intensity box fights,” with the main action centering on “Touchdown Rush,” where players “team up with friends and enter the stadium to navigate rocky terrain, a lava moat, and the other team,” according to ESPN. The experience includes participation from ESPN announcers and will soon feature regular updates highlighting the current season. Continue reading Disney, Epic Launch ‘ESPN Football Island’ Experience Online
By
Paula ParisiOctober 14, 2024
DirecTV is launching a free ad-supported streaming TV platform, MyFree DirecTV, available November 15. At launch, the FAST service will provide viewers with curated content and what DirecTV promises will be “an extensive on-demand library.” Additional channels are slated to join the MyFree DirecTV platform starting in 2025. The service will be offered nationwide via online, mobile and on select smart TVs and streaming devices. The company cites FAST’s earning potential, “generating nearly $8 billion in the U.S. alone this year” as viewers enjoy a free ride amidst escalating subscription fees. Continue reading MyFree DirecTV: FAST Platform Slated to Launch Next Month
By
Paula ParisiMay 21, 2024
Venu Sports (pronounced “venue”) has been selected as the name of the new streaming joint venture launching this fall from Disney/ESPN, Fox Corporation and Warner Bros. Discovery. Although pricing has yet to be announced (some estimate it will run $40-$50 per month), the partners are underway in branding their bundled package, unveiled in February as an effort to reach sports fans who don’t already subscribe to pay TV. In March the group announced the new venture’s CEO would be Pete Distad, who spent six years at Hulu followed by a decade at Apple in positions including running global distribution and business ops for Apple TV+. Continue reading Venu Sports Is Name of New Streamer from ESPN, FOX, WBD
By
ETCentric StaffFebruary 22, 2024
The NFL playoffs coupled with heavy streaming and the return of scripted broadcast programming sent January television viewership to a four-year high, according to Nielsen’s The Gauge, which charted a 1.4 percent viewership increase year-over-year — described as noteworthy in a month in which the NFL playoffs typically drive viewership higher. January 2024 included three of the top 10 highest-viewership TV days since The Gauge debuted in May 2021. YouTube continued its streaming dominance for the twelfth consecutive month, with 8.6 percent of January TV streaming viewership, according to The Gauge. Netflix was number two at 7.9 percent. Continue reading Nielsen: TV Viewership Hits Four-Year High Led by YouTube