By
Paula ParisiAugust 30, 2022
Meta Platforms has agreed to settle a lawsuit brought by users who accused its Facebook platform of improperly sharing personal data with third parties including, most notoriously, the now-defunct Cambridge Analytica. Financial details were not disclosed, but on Friday both Meta and the plaintiffs said in a joint filing in San Francisco federal court that the parties reached a tentative settlement. The UK-based Cambridge Analytica shuttered in 2018 after a scandal involving use of Facebook data to influence voters in the 2016 U.S. presidential election. Continue reading Meta Tentatively Settles the Cambridge Analytica Privacy Suit
By
Paula ParisiAugust 30, 2022
Based on feedback from its Oversight Board, Meta Platforms is creating a customer-service division that will help users of its social networks who have experienced issues with accounts being unexpectedly locked or posts being removed. In addition to Facebook and Instagram, Meta operates WhatsApp, Messenger and Horizon Worlds, collectively serving more than 3 billion global users. The early-stage initiative has reportedly been escalated as Meta’s use of artificial intelligence for content moderation has resulted in increased customer frustration over content removal with little notice or explanation. Continue reading Meta Adding a Customer Service Unit for Content Complaints
By
Paula ParisiAugust 23, 2022
Popular short-form video platform TikTok is garnering more unwanted attention, this time for tracking users’ keystrokes via a the ByteDance-owned video app’s browser. The feature was discovered by privacy researcher Felix Krause, a former Google engineer, who reported the Chinese company embeds the tracking capability within the in-app browser that opens when someone clicks an external link. Krause noted his research is limited to the Apple iOS platform. Krause did not speculate as to how TikTok is using the capability, but suggests he finds it troubling because it indicates TikTok is able to track users’ online activity if it so chooses. Continue reading Researcher Says TikTok Can Track User Data via Keystrokes
By
Paula ParisiAugust 22, 2022
TikTok is launching a new sharing feature that allows TikTok Stories to be published on competing social networks like Facebook and Instagram. The move may increase exposure for TikTok content on Meta Platforms media as the social giant has been taking steps to downgrade recirculated TikTok videos in Reels. Meta recently advised creators it is prioritizing original Reels content on Facebook and Instagram that are programmed to flag third-party watermarks. Piloting since last year, TikTok’s reposting feature recently began rolling out more broadly to TikTok users. Continue reading TikTok Stories Can Now Be Shared via Facebook, Instagram
By
Paula ParisiAugust 19, 2022
In a major reversal, Australia’s highest court found Google not liable for defamatory content linked through search results, ruling that the Alphabet subsidiary “was not a publisher” of the objectionable content. Google was sued for defamation for a 2004 article appearing in its search engine results, and both the trial court and a circuit court of appeals held Google responsible as a “publisher” because it was instrumental in circulating the contents of the offending article. The lower courts rejected Google’s reliance on the statutory and common law defenses of innocent dissemination and qualified privilege. Continue reading Australia’s Highest Court Rules Google Links Not Defamatory
By
Paula ParisiAugust 18, 2022
Meta Platforms is expanding its Meta Advantage advertising automation program, an effort to mitigate fallout from Apple’s consumer privacy measures, which have substantially constrained its ability to target and personalize ads. Launched in March, Meta Advantage bundles AI and ad automation tools to simplify the process for advertisers. This week the company added Advantage+ Shopping, assisting in campaign creation, simultaneously offering up to 150 automated creative combinations. The update offers more options to e-commerce brands and is geared toward optimizing the presence of Facebook or Instagram storefronts. Continue reading Meta Expands Advantage Program with AI-Powered Ad Tools
By
Paula ParisiAugust 15, 2022
YouTube is the most popular social media platform among teens, with 95 percent of 13- to 17-year-olds saying they use the service, according to the Pew Research study “Teens, Social Media and Technology 2022.” TikTok is currently ranked second, with a 67 percent teen buy-in, according to the study, followed by Instagram (62 percent) and Snapchat (59 percent). While neither YouTube nor TikTok were on the Pew ranking when the previous survey was released in 2015, Facebook fell precipitously — from first to fifth place — with 32 percent of teens onboard in 2022, versus 71 percent seven years ago. Continue reading Pew: YouTube Most Popular with Teens, Followed by TikTok
By
Paula ParisiAugust 9, 2022
Interest in natural language processing (NLP) as an AI training tool is exploding, with analysts predicting a bumper crop of new startups. One such startup, Humanloop, is already gaining attention, having just pulled in $2.6 million in seed funding led by Index Ventures with participation by Y Combinator, LocalGlobe and AlbionVC. Founded in 2020 by computer scientists from the University of Cambridge with alumni from Google and Amazon, the company says its technology makes it “significantly” easier for companies to leverage NLP that helps humans “teach” AI algorithms. Continue reading Humanloop Raises $2.6 Million as Interest in NLP Tech Grows
By
Paula ParisiAugust 4, 2022
The nation’s largest publisher, Penguin Random House, was in federal court this week to defend itself against the Justice Department, which filed an antitrust lawsuit to block its acquisition of Simon & Schuster. The DOJ has been increasingly focused on antitrust and is hiring more trial lawyers in preparation for an action against Alphabet’s Google for its dominance in search and digital advertising. Although ostensibly on trial for threatening to shrink the number of American mass-market publishers from five to four, the Penguin suit also involves examination of the retail power of Amazon. Continue reading How the DOJ Antitrust Publishing Lawsuit Relates to Amazon
By
Paula ParisiAugust 3, 2022
TikTok is at the center of yet another attention-grabbing trend: Gen Z has begun using it as a search engine, edging out Google. TikTok says a third of its billion or so global users are Gen Z, and these 10-to-25-year-olds are now using the short-form video platform for more than just entertainment and are increasingly turning to it as a source of information. Meta Platforms’ Instagram is also making a strong showing among information seekers in Gen Z — an important demographic among advertisers, as they are still forming brand loyalties and shopping habits. Continue reading Gen Z Turning to TikTok and Instagram for Search and News
By
Paula ParisiAugust 1, 2022
Google is delaying plans to phase out third-party ad tracking cookies on its Chrome browser until late 2024. The move will have broad ramifications as to how ads are targeted on websites. The Alphabet unit has been working under its Privacy Sandbox initiative since 2019 to find less intrusive alternatives to cookie-tracking technology. Google has been working with developers, publishers, marketers, regulators and advertisers to test its cookie alternative, and says feedback indicates more time is needed to test and evaluate the Privacy Sandbox before it’s phased-in to Chrome worldwide. Continue reading Google Delays Alternative to Cookies for Its Chrome Browser
By
Paula ParisiJuly 29, 2022
Meta Platforms’ revenue dropped 1 percent in the second quarter, totaling $28.8 billion, just missing Wall Street’s expectation. It was the first year-over-year revenue drop since the company went public 10 years ago. Meta logged $6.69 billion in Q2 profit, down 36 percent over the same period in 2021. Costs increased by 22 percent, largely due to ongoing heavy investment in the metaverse, where the company’s ambitions took a hit Wednesday when the Federal Trade Commission filed a lawsuit to prevent Meta from buying Los Angeles-based virtual reality firm Within. Continue reading Profits Down as FTC Sues Meta to Block Purchase of Within
By
Paula ParisiJuly 28, 2022
Meta Platforms is adjusting Facebook’s algorithms to offer more discovery and personalization features, according to the company. Users will now automatically land on a Home tab instead of the old News Feed. A revamped Feed will emphasize videos, photos and algorithmically curated posts. While observers have been quick to label the change yet another attempt to chase TikTok’s addictive, influencer-driven feed, Meta assures users this doesn’t mean goodbye to friends and family. “You can curate a Favorites list of the friends and Pages you care about most and filter their content in this new tab,” the company says. Continue reading New Facebook and Instagram Updates Mimic TikTok’s Model
By
Paula ParisiJuly 26, 2022
Amazon just debuted new Alexa features including one that simplifies coordinating multiple voice assistants on a single device using Agent Transfers (AT) and Amazon’s Universal Device Commands (UDC). Using UDCs, Alexa will be able to act on instructions; for instance, saying “Hey Sonos, turn up the volume” to get results for devices with Sonos Voice Control. ATs enable Alexa to transfer requests it can’t unilaterally fulfill — like “Place an order on Uber Eats” — to other assistants that can. Amazon outlined its AT and UDC plans in a white paper on design recommendations for the Voice Interoperability Initiative (VII). Continue reading Amazon’s New Alexa Developer Tools Target Interoperability
By
Paula ParisiJuly 22, 2022
Microsoft is bringing Stories to enterprise through the company’s Viva intranet platform. Described as “a social app for digital communities,” the AI-powered Viva Engage combines popular Yammer features like polling and conversation highlights with new tools including Stories and Storyline, which Microsoft calls “personal expression tools.” The move to combine social video and productivity functions has taken some by surprise, but Microsoft says “building social capital is crucial for organizational success,” noting that its Work Trends Index reveals “43 percent of leaders believe that relationship-building is the greatest challenge of hybrid and remote work.” Continue reading Microsoft Rolls Out Viva Engage for Enterprise Media Sharing