Facebook just launched Notify, an iOS mobile app for push notifications of customizable news, information and entertainment. Posted directly on the lock screen, Notify lets the user choose which cities, sports teams, music genres he wants to follow, from among 70 publishers. The feed features a link to the associated site for a 24-hour period. The user can save the content to read later or share through Facebook or other social media platforms. Notify does not, however, offer real-time discussion or feature ads. Continue reading Facebook Introduces Notify, Customizable Push Notifications

T-Mobile US will stream 24 video services including Netflix, Hulu and HBO for free, albeit at lower quality. The wireless company has already used this tactic — called zero rating, which means the data will not be counted against the subscriber’s data limit — for its Music Freedom service, which includes music streaming apps Spotify and Apple Music among others. The new video exemption, dubbed Binge On, does not, however, include video from YouTube, Facebook and Netflix and requires users to have a 3GB plan or larger. Continue reading T-Mobile Launches Binge On: Video Streaming, No Data Cap

YouTube is introducing 360-degree VR videos as well as a virtual movie theater for all YouTube videos. Anyone with a Google Cardboard headset and the Android app can begin viewing the ten or so VR videos that YouTube produced; the iOS app is coming soon. YouTube’s VR features come just before The New York Times ships 1.3 million Google Cardboard sets and its own VR documentary, “The Displaced.” YouTube’s assertive move into VR is widely seen as a way to stay a step ahead of the competition, Facebook in particular. Continue reading YouTube Democratizes VR, Stays a Step Ahead of Competition

Facebook, which just achieved a milestone of more than a billion daily users, has announced plans to share revenue with Facebook video content owners and launch a news app. The moves are aimed at keeping users on the platform as long as possible, and its competitors have the same goal in mind: Apple has its newsreader Apple News, partnering with The New York Times; Twitter Moments links tweets in a traditional story format; and Snapchat Discover app showcases stories from publishers including CNN, Vice, People and National Geographic. Continue reading Facebook Unveils Plan to Share Revenue with Video Creators

Facebook, Google and numerous startups are among those actively researching new possibilities with artificial intelligence technology. Japanese automaker Toyota is joining the crusade with a five-year, $1 billion R&D effort. The planned Silicon Valley facility will become one of the largest research labs in the area. Toyota Research Institute will initially open a lab next to Stanford and an additional facility near MIT in Cambridge. Toyota’s plans represent a shift in tech research — a return to a focus on science and engineering rather than a push for tech that would become a specific product or service. Continue reading Toyota Invests $1 Billion in Planned Return to Traditional R&D

The third edition of the Social TV Index Report, from digital services company Ring Digital, reveals that YouTube is quickly increasing as a platform where “consumers vote, post, share or comment about something on TV.” The Social TV Index Report states that 37 percent of adults aged 18 to 24 have engaged in social TV, and 29 percent of the overall U.S. Internet population, up 5 percent from last year. Among those social TV users, 14.5 percent posted TV-related comments to YouTube, more than twice last year’s 6.3 percent. Continue reading Report Shows YouTube Views Rise as Social TV Gains Traction

Viacom is introducing a new strategy involving the use of big data to optimize the placement of ads. Initially known as Project Gemini (after an early NASA human spaceflight program), and now called Vantage, Viacom’s new big data capabilities were created by data scientists and other technologists hired away from Microsoft and elsewhere. As Viacom leverages Silicon Valley technology in an effort to capture Madison Avenue dollars, competitors are ramping up similar big data strategies. Continue reading Viacom Marries Madison Ave. and Silicon Valley for Better Ads

Competition in the OTT video market has heated up over this last year, and will likely build over the coming year, say some experts. Currently in online video, the top five online video destinations account for 85 percent of the market share. High-trafficked video destinations include YouTube and Facebook and TV brands such as ESPN, CNN and Fox Sports. But the mid-to-long tail sites have almost no video — which is worth significantly more than display advertising — making it an opportunity that’s been waiting to happen. Continue reading Internet Service Providers Compete for OTT Video Dominance

Snapchat has appealed to its fans for a variety of reasons, chief among them the fact that its photo messages disappear once they’ve been opened. That ephemeral nature has now been up-ended with the startup’s new Terms of Service. Whereas, formerly, Snapchat noted that its privacy policy was “delete is our default,” its new terms state that the company has the right, specifically in regards to the ‘Live Story’ feature, to reproduce, modify and republish photos as well as save them to Shapchat’s servers. The update has led to concern and confusion by many users. Continue reading Users Express Concern Over Snapchat’s Updated Privacy Policy

Google is now relying on artificial intelligence, with a system dubbed RankBrain, for a small but significant part of its search business. Since Google is identified with search, keeping on the bleeding edge of search technology is critical to its dominance, and Google has been researching artificial intelligence — software that learns about the world — for over five years. Prior to launching RankBrain for search, Google has been a big corporate sponsor of AI, invested in it for videos, speech and translation. Continue reading Google Using RankBrain Artificial Intelligence Tech for Search

CNN is launching its new digital media brand, Great Big Story, which will focus on positive, newsy video stories, with an initial push on Facebook. In addition to streaming content to its website and apps for iOS and Android devices, Great Big Story will also feed to YouTube, Apple News, Snapchat, and connect to users through smart TVs, specifically on Apple TV, Roku, Amazon and Chromecast. Facebook has become a popular site for several video publishers, among them BuzzFeed and Business Insider. Continue reading CNN Launches Vice-Style Web Video Series ‘Great Big Story’

Facebook and Yahoo just made strategic deals with regard to search. Facebook, which unsuccessfully attempted search with its Graph Search feature in 2013, states it has now indexed more than two trillion posts, promoting it as a way to follow news discussions in real time. Yahoo just inked a non-exclusive deal with Google to provide search results and ads; antitrust regulators struck down a similar deal in 2008. Yahoo renegotiated an exclusive deal with Microsoft’s Bing to make this latest deal. Continue reading Facebook and Yahoo Attempt to Expand Search Capabilities

Instagram has launched a new app called Boomerang that allows users to record 1-second video clips and share them on social media. The app records a burst of five photos and then stitches them together into a video loop, similar to an animated GIF, and plays the loop backwards and forwards to create the Boomerang effect. The app, available on Android and iOS, does not require an Instagram account. This is the third standalone app from Instagram; Layout is used to create collages to upload to Instagram, while Hyperlapse lets users create time-lapse videos. Continue reading Instagram Answers Competitors with Short Boomerang Videos

The digital consumer is undergoing a redefinition, said a panel of experts at Digital Hollywood focused on “Hollywood and the Digital Consumer: How Technology Content and Services Establish the Next Level of Consumer Entertainment Experience.” “We can agree that we no longer need the adjective,” said moderator Don Levy, president of Smith Brook Farm and consultant with ETC@USC. “It’s now just our customer, the audience.” Mobile platforms and niche markets are among the trends that dominate consumer behavior, said the panelists. Continue reading Digital Hollywood: Defining and Engaging the Digital Consumer

Apple pushes apps as a way to make the iPhone a must-have device. Google pushes mobile websites, to make money from digital search and the data it collects. What’s a digital publisher to do? More and more of them are finding it onerous to maintain both. Although apps are ideal for loyal users, they require users to download them. Web pages appear to be a better way to attract new users. Apps currently dominate, but there’s some indication that publishers that must choose between the two, pick their website. Continue reading Apps vs. Mobile Web: Apple, Google Compete for Publishers