The bulk of advertisers’ dollars still end up on television, but digital advertising is playing catch-up. Most recently, Facebook revealed quarterly revenue numbers that jumped 39 percent, nearly three-fourths of which comes from advertising on mobile devices. Users are spending an increasing amount of time on Facebook and Facebook-owned properties such as Instagram and Messenger. That coincides with advertisers’ interest in digital advertising’s ability to more narrowly target specific demographics. Continue reading Facebook, Google Capture Major Share of Advertising Dollars

Unnamed sources report that Microsoft has agreed to invest in Uber. Although details are not yet public, the company is expected to invest a significant portion of the upcoming $1 billion funding round that values Uber at around $51 billion. That new funding round — and the valuation — makes Uber one of the most highly valued private companies ever, along with startups such as Xiaomi, a Chinese electronics company valued at around $45 billion and Airbnb, valued at more than $24 billion. Continue reading Microsoft Reportedly Plans to Invest Significant Sum in Uber

Members of the Motion Picture Association of America have filed a lawsuit against MovieTube — “the search engine for free movies” — and third parties to force the disabling of sites providing access to pirated films including, recently, Disney’s “Avengers: Age of Ultron,” which is still in movie theaters. MPAA attorneys are trying another legal maneuver to hold third party ISPs responsible. This comes three years after the Stop Online Piracy Act (SOPA) was not passed by lawmakers, dealing Hollywood studios a blow in their efforts to thwart content thieves. Continue reading MPAA’s MovieTube Suit Tries New Legal Tack to Block Pirates

Starting next season, the NBA will let fans watch individual out-of-market games for $6.99 on smartphones, tablets and PCs, as well as from any cable or satellite provider that offers NBA’s League Pass. Providers such as AT&T, Comcast, DirecTV, Dish, Time Warner Cable and Verizon currently offer League Pass. A $120 package for all out-of-market games of an individual team will also be available. Although $6.99 per game is not exactly cheap, it may be a good deal for fans who want to watch a particular matchup, and costs only a fraction of League Pass. Continue reading NBA to Offer Individual Out-Of-Market Games for First Time

U.S. Senator Al Franken (D-Minnesota) highlighted the findings of a just-released GAO (Government Accountability Office) report focusing on the privacy implications of facial recognition technology. The report details concerns about the practices of companies that collect, use and store massive amounts of personal information. Franken, chair of the Judiciary Subcommittee on Privacy Technology and the Law, pointed to the report’s findings as more proof that federal standards are needed. Continue reading GAO Report Looks at Privacy Concerns of Facial Recognition

According to new data released by the American Customer Satisfaction Index, user satisfaction with social media platforms is on the rise, led by Facebook’s recent success with its mobile app and improved ad targeting. In terms of customer satisfaction, Facebook was ranked the lowest social media site in 2012, but has since worked its way up to the middle of the pack, behind Pinterest, Wikipedia, YouTube, Instagram and Google+ (in that order). ACSI currently has Facebook ranked ahead of Twitter, Tumblr and LinkedIn. Continue reading ACSI: Customer Satisfaction of Facebook Users on Upswing

According to a new report from eMarketer, photo and video sharing app Instagram, which does not have a desktop ad product, is projected to bring in $595 million in mobile advertising revenue worldwide this year. The report predicts the Facebook-owned network will reach $1.48 billion in mobile ad revenue in 2016 and $2.81 billion the following year. By 2017, eMarketer expects Instagram will account for more than 10 percent of Facebook’s total ad revenue and, in the U.S., Instagram will have higher net mobile display ad revenues than Google and Twitter.

Continue reading Instagram to Generate $595M in Mobile Ad Revenue in 2015

Facebook plans to ramp up its efforts to provide free basic Internet on mobile devices, after successfully debuting the application through its Internet.org platform in 17 developing countries. The company will launch a dedicated portal for mobile operators to offer the service under Internet.org, which has brought nine million people online in the last year. Facebook hopes to bring an estimated 4.5 billion people online in Latin America, Asia and Africa. The platform offers free pared-down Web services and Facebook’s social network and messaging. Continue reading Facebook Continues its Push to Deliver Free Mobile Internet

ABI Research projects that 43 million virtual reality devices will ship by 2020. Compare that to the 1.5 million Google Cardboards expected to ship by the end of 2015. That virtual reality and augmented reality is growing is no surprise, given the involvement of major industry players including Google, Samsung, Microsoft and Facebook. But perhaps nothing paints a better picture of VR’s growing clout than a look at the number of devices predicted to ship, from Oculus Rift’s head-mounted display to Google Cardboard’s inexpensive glasses. Continue reading Report Estimates 43 Million VR/AR Devices to Ship by 2020

Google recently announced it would relocate features once accessible through Google+ to other Google services. For example, location-sharing will be moved to Google Hangouts and photo features have been moved to Google Photos. The most celebrated change appears to be Google’s removal of the requirement of a Google+ account to make comments on YouTube, a point of contention between users and the company for years. Moving forward, interested users will only need a Google account to log in to the company’s apps and services. Continue reading Users of Google Apps and Services No Longer Need Google+

Elon Musk and Stephen Hawking are among thousands of individuals pushing for a worldwide ban on autonomous weaponry and military robots. They warn that while use of such weapons could reduce military causalities, they could also set off a global arms race and end up in the hands of terrorists and warlords. Military robots are viewed as more dangerous than drones because they can search for and engage targets without remote direction from people, and are easier and cheaper to mass produce than nuclear weapons. Continue reading Tech Leaders and Researchers Call for Ban on Military Robots

At VidCon, YouTube chief executive Susan Wojcicki reached out to the video creator community with an array of enticements. That’s because, although YouTube may be the biggest player in user-generated content — including the properties that reach stratospheric views — the Google-owned company now has plenty of competition. Facebook, Periscope and Vine are just some of the platforms wooing video creators who have created successful properties, and YouTube unveiled efforts to keep these creators on its site. Continue reading YouTube Offers Incentives to Compete for Top Video Creators

Nintendo and Facebook are teaming up to host a hackathon at Facebook’s headquarters on July 28 and 29, centered around the upcoming “Super Mario Maker” game. The game allows players to build their own Mario courses, and Facebook employees will be creating their own levels for the game, with Nintendo as the judge. The winning creations will be released for download once the game launches in September. Nintendo hopes that allowing players to design their own games will appeal to a creative generation of young gamers. Continue reading Nintendo, Facebook to Host a ‘Super Mario Maker’ Hackathon

Google simultaneously launched the Cloud Native Computing Foundation, with other technology companies, and its first version of Kubernetes, a method of dynamically scheduling a massive amount of application containers on a large scale. Together, the Foundation and Google’s Kubernetes would service large-scale enterprises, putting the Silicon Valley company and its foundation partners in direct competition with Amazon Web Services and Facebook. Last year, AWS released its own container management services. Continue reading Google Debuts Cloud Foundation and New Container Standard

It is a Windows-centric world, but not at Facebook where the company has many more Mac laptops than those running Windows. With a lack of Mac OS X-based security network appliances, Facebook began, 18 months ago, to write its own security software. The result, Osquery, enables its security team to monitor, in real-time, the current state of those laptops’ operating systems. Facebook also made the tools freely available as an open source project, bringing outside security expertise to bear. Continue reading Facebook Writes and Open Sources Mac OS Security Software