Despite Twitter’s limited growth over the past few quarters, the social messaging service continues to experience second screen popularity with television viewers. Facebook is attempting to tap into this market as well, but has been battling the perception that its users generally post before or after a broadcast, rather than during it. However, U.K.-based social analytics agency SecondSync released a study that suggests 60 percent of Facebook interactions about TV programs occur during the broadcasts. Continue reading Second Screen: The Battle Between Tweets and Facebook Posts

A new trend in social apps has arrived, allowing users to post anonymously, giving them a feeling of freedom without consequences for their actions on the Web. New messaging apps Whisper and Secret, for example, offer a way to share anonymous posts about anything. Popular apps such as Snapchat, Telegram and Frankly revolve around messages that self-destruct after they are read. These anonymous approaches may pose a significant threat to other social platforms such as Facebook and Twitter. Continue reading Whisper and Secret: New Messaging Apps Offer Users Anonymity

Netflix has been experimenting with new methods of artificial intelligence to improve its products. The streaming service has plans to begin using deep learning models, and while it has yet to specify what exactly it will be improving, the service is likely to use the tech for enhancing its movie recommendations feature. Other companies have also begun putting deep learning into practice in order to train their systems to better recognize text and images, as well as their meanings. Continue reading Netflix Will Use Deep Learning to Improve Recommendations

Twitter has been quietly introducing a major profile redesign, one which is similar in ways to Facebook and Google+. This new layout gives more space to header photos, and shifts profile pictures to the left. It also makes tweeted photos much bigger. The change includes a revamped tweet stream and a focus on images and content cards. CEO Dick Costolo said the new layout is part of the company’s effort to make Twitter easier to navigate for new users. Continue reading Twitter Testing New Layout Similar to Facebook and Google+

Journalist and ETCentric community member Adrian Pennington forwarded us some interesting news about a possible live broadcasting option for Google Glass. Users of the popular app “Hang w/” can stream live video clips from iOS devices to the Hang w/ site and share the content with friends via Facebook. While the clips are currently limited to streams of three, six, or nine minutes — the technology could possibly be used in the future by Google Glass users for longer broadcasts. Continue reading Live Broadcasting Mobile App Possible Option for Google Glass

In a few years’ time, apps will become one of the most popular tools among consumers around the world for computing. Research group Gartner predicts that by 2017, mobile apps will be downloaded more than 268 billion times and that each individual user will provide data to more than 100 apps daily. This usage is estimated to generate about $77 billion in global revenue. And by 2015, cognizant computing will be key to enabling smart home functions. Continue reading Gartner Predicts Future of Mobile Apps, Cognizant Computing

The growing flood of news delivered via the Internet has created a dilemma for readers: how to efficiently sift through the never-ending treadmill of information. Facebook’s new Paper app and the newly updated media-reading app Flipboard are both trying to leverage the effectiveness of a traditional newspaper teamed with the convenient functionality of a smartphone app. According to one review, Paper helps provide a broad view of the news, while Flipboard is easier to personalize. Continue reading News Apps Review: Comparing Facebook Paper with Flipboard

In response to the evolving user base of popular social networks such as Facebook, a new venture called Blend hopes to return social media to a younger crowd with its app designed exclusively for undergraduate students. San Jose, CA-based Blend currently enables users to share photos and win gift cards, but has plans to become more of a social network with interactive features like commenting. Founded in May 2013, Blend has nine employees, including its three young co-founders. Continue reading Social Network Attempts to Recapture Early Spirit of Facebook

Through its new Data Grants program, Twitter is opening its archives to academics who want access to the data — and it’s all free. The data goes back to 2006, and social scientists and researchers can submit applications until March 15th to request access to old tweets. Until now, Twitter has only made this data available to partner companies for a fee starting at $500 a month. Twitter previously worked with Johns Hopkins University to predict where flu outbreaks will hit; this project hopes to make similar research possible. Continue reading Twitter Makes Its Data Available to Academics with New Grant

Social media platform Facebook celebrated its 10th anniversary this week. Pew Research Center reports that 57 percent of American adults and 73 percent of teens 12-17 currently use Facebook, with adult use on the rise. According to Pew, 64 percent of adult users visit the site daily, up from 51 percent in 2010. And while teens’ relationship with Facebook may be complicated and evolving, Pew notes that younger users are not abandoning the site, as some reports have recently suggested. Continue reading Facebook Turns 10 This Week: Pew Releases Survey Results

The 2014 Winter Olympics begin tonight from Sochi with a wide range of options for viewers this time around. Television networks will broadcast a great deal of coverage over the next 18 days, and fans will have numerous options for streaming content via smartphones, tablets and PCs. In addition to the traditional TV broadcasts, a number of websites, apps and social media platforms including Facebook will provide viewers with extended coverage and event highlights. Continue reading Winter Olympics Available via TV, Websites, Apps, Social Media

According to Nielsen estimates, Sunday’s broadcast of Super Bowl XLVIII on Fox drew 111.5 million viewers, making it the most-watched television broadcast in U.S. history. The overall ratings may have even gone higher had the game not been such a blowout. Last year’s Super Bowl on CBS averaged 108.69 million viewers. Sunday’s viewership totaled 112.6 million, when including those who watched on digital platforms Fox Sports GO and FoxSports.com, and fans who opted for the Spanish-language feed on Fox Deportes. Continue reading Super Bowl Sets Records for Game, Halftime Show, Social Media

Last week, Facebook finally unveiled Paper, its much-anticipated mobile app that allows users to enjoy a personalized news stream. The app is launching today for the iPhone (an Android release has yet to be announced). Paper is essentially staffed by a computer algorithm and human curators, based on links shared by Facebook’s 1.2 billion users. Paper offers news in sections, similar to those of a newspaper, and uses smartphone tech such as gyroscopes and sensors to help drive interactive navigation. Continue reading Paper: Facebook Launches Mobile App for Streaming News

Facebook reached record profits as evidenced in its fourth-quarter financial report, thanks in part to its investment in resources to prove its worth to advertisers. Currently, the company’s market value is at almost $150 billion, and advertisers are responding by spending even more in advertising on the social media site. New tools for marketers allow them to target users based on their in-store spending habits, increasing the value of ads on the site. Continue reading Big Brands Respond to Value of Facebook Advertising Tools

Tech entrepreneur and musician will.i.am of The Black Eyed Peas has teamed up with Maker Studios to launch an online video platform featuring original content, behind-the-scenes video and artist collaborations. The videos will appear on the performer’s YouTube channel, as well as other possible platforms. Will.i.am serves as the director of creative innovation for Intel and follows rapper Snoop Dogg in collaborating with Maker Studios. Continue reading Will.i.am to Launch Online Video Platform with Maker Studios