Nielsen will expand its Digital Content Ratings to credit video distributed via Facebook, Hulu and YouTube. According to Jessica Hogue, SVP of product leadership at Nielsen, “These are three of the biggest and most meaningful platforms for media companies and advertisers.” The move “will allow TV network and digital publishers to capture incremental viewing of video on the three digital outlets,” reports Variety, and extends the measurement firm’s push into new media viewership. “Nielsen’s announcement comes as more digital companies are placing new emphasis and added resources on creating video content, rather than pieces of simple text.” Continue reading Nielsen Includes Facebook, Hulu, YouTube in Digital Ratings

Facebook has made several efforts over the years to encourage China to lift the 2009 block against its social platform and many of its apps. In May, the company approved a photo-sharing app called Colorful Balloons that doesn’t have the Facebook name attached but is similar in look, function and feel to Facebook’s Moments app. According to an unnamed source, a local Chinese company debuted the app without any hint of a Facebook affiliation. China imposes strict censorship on the Internet, including on news websites and apps. Continue reading Facebook Takes New Tack by Approving Social App in China

An increasing number of YouTube’s 1.5 billion viewers are watching its videos on the living room TV set rather than smartphones. With Internet-connected TVs, users are having an easier time streaming over-the-top content at home, where they can enjoy the content on a much bigger screen. Other over-the-top providers, from Roku to Apple TV, Facebook to Twitter, are experiencing the same kind of migration from smaller digital devices to the TV. That means more advertisers than ever are buying YouTube and its ilk. Continue reading Advertisers Follow YouTube Viewers to Living Room TV Sets

Facebook has debuted Watch, a new tab for original and exclusive video content from its partners. Among those offering short episodic series are A&E, Major League Baseball and National Geographic. Facebook’s aim is to increase the amount of time users stay on the site, boosting ad sales whose revenue will be split between content creators, who keep 55 percent, with the rest going to Facebook. Episodes include “My Social Media Life” about Internet celebrity David Lopez and Business Insider’s “Great Cheese Hunt.” Continue reading Facebook Debuts Watch, a Tab for Original Exclusive Videos

Game developer Enhance Games announced the availability of “Rez Infinite” for the HTC Vive and Oculus Rift VR headsets, now accessible via Steam and the Oculus store. The VR version of the popular game debuted on PlayStation VR late last year and was quickly the top-rated VR title on Metacritic. “The game has collected more than 40 awards, including Best VR Game Winner at The Game Awards 2016,” reports VentureBeat. Enhance commissioned indie studios Monstars and Resonair to make the new VR versions of the game. Continue reading Enhance Games Brings ‘Rez Infinite’ to HTC Vive, Oculus Rift

IBM says it has made a significant improvement in its deep learning techniques, by figuring out a way to divide the data among 64 servers running up to 256 processors. Up until now, companies have run deep learning on a single server, because of the difficulty of synchronizing data among servers and processors. With IBM’s new capability, deep learning tasks will benefit from big improvements in speed, enabling advances in many different tasks. Customers using IBM Power System servers will have access to the new technology. Continue reading IBM Divides Data Among Servers, Speeds Up Deep Learning

The Internet is undergoing an evolution, with an onrush of people forming the ranks of what the tech industry dubs “the next billion” users. These newcomers have a decidedly different profile than those who came before: often barely literate, these people avoid text in favor of voice activation and images as a way to communicate. These first-time Internet users are finally gaining entry with the advent of low-cost smartphones with user-friendly interfaces and inexpensive data. Now, tech companies must adapt. Continue reading Internet Firms Adjust to the Needs of the Next Wave of Users

The current Republican-majority FCC intends to end net neutrality rules, as spelled out in 2015’s Open Internet Order. Now, 10 members of Congress are fighting back with an official comment describing their position. Among the signers are Frank Pallone (D-NJ) and Mike Doyle (D-PA), ranking members of the House Committee on Energy and Commerce. At the same time, 15 Senate Democrats, led by Senator Ed Markey (D-MA) have asked FCC chair Ajit Pai for more time for comments, given the record volume of public interest. Continue reading Lawmakers Speak Out Against FCC’s Plans for Net Neutrality

Google is joining Facebook in seeking to undercut Snapchat by offering similar features. The company is reportedly developing Stamp, a so-called news product that will offer articles in a magazine-like design, similar to Snapchat’s Discover feature. Snap, however, isn’t standing still, with plans to focus Discover more on episodic video content. News of Google’s development of Stamp follows buzz that the company floated an offer last year to purchase Snap for $30 billion, according to sources who call it an “open rumor.” Continue reading Google Aims to Take On Snapchat With New Stamp Product

After months of testing, Facebook is launching a “related articles” feature, in another effort to combat fake news without actually taking down those posts. Instead, U.S. users will see links to informative articles on the same topic appended to stories spreading misinformation. The goal is to convince users to hesitate before sharing false news stories, although it does not prevent them from doing so. Facebook is also paying Snopes.com and other fact-checking sites to tag completely false stories as being “disputed.” Continue reading Facebook Introduces New Strategies to Combat Fake News

Amazon is in the process of filling 50,000 positions — 40,000 of them full-time — for its fulfillment network, hiring people who will pack orders in warehouses and drive delivery trucks. Although the jobs are tough and relatively low-paying, thousands of people lined up to apply at a dozen locations for the company’s first Jobs Day on Wednesday. Many of the applicants hope that a foot in the door at the tech giant could lead to better compensated work in the future. Amazon’s non-union warehouse jobs pay $12 to $15 an hour. Continue reading Thousands of Applicants Line Up for First Amazon Jobs Day

Facebook is developing a video chat device for the home that features a touchscreen the size of a laptop’s screen and smart camera technology. The device, in prototype form and being tested in homes, is the first to emerge from the company’s Building 8 lab, and, says chief executive Mark Zuckerberg, is aimed at bringing Facebook users closer. Elsewhere, Facebook squelched a widely reported, hyped-up story that it shut down “creepy” chatbots that were communicating with one another. Continue reading Facebook Builds Video Chat Device, Refutes ‘Scary’ Bot Tale

Facebook just acquired Ozlo, a small AI startup founded four years ago and based in Palo Alto, California. The social media giant made the purchase in order to improve Messenger’s virtual assistant, dubbed M. Ozlo describes its product as “an index of knowledge about the real world,” which implies that a user could ask questions and receive answers about a wide range of topics. The company has 30 employees, and a majority of them will be joining Facebook’s Messenger teams in Menlo Park, California and Seattle, Washington. Continue reading Facebook Buys AI Startup Ozlo to Improve Virtual Assistant M

Research firm ListenFirst Media reports that the number of branded posts across the Facebook pages of broadcast and cable TV networks and shows increased 115 percent from October 2016 to June of this year. Turner’s Adult Swim (“Rick and Morty”), Turner’s truTV (“Impractical Jokers”) and Fox (“Empire”) were the top networks during Q2 in terms of user engagement. According to Variety, “Dan Riess, Turner’s EVP of content partnerships and co-head of Turner Ignite, said a few years ago the company might have simply distributed a marketer’s content on social media ‘as a favor’ — a value-added extension of a TV ad deal. Now, Turner is selling branded content separately for digital.” Continue reading TV Networks Double Down on Branded Content via Facebook

Facebook’s newly debuted Messenger Platform 2.1 features built-in Natural Language Processing (NLP), provided by Wit.ai, a company acquired by Facebook in 2015. NLP has been available to app developers since the acquisition, but Messenger 2.1 is the first time it is a built-in feature. The built-in NLP currently detects common phrases (“hello,” “bye,” and “thanks”) as well as date/time, location, phone number, email and amount of money, all of which trigger an automated response from the bot. Continue reading Facebook Messenger 2.1 Offers Built-In NLP, Payments SDK