Twitter Now More Popular Than Facebook Amongst Teenagers

According to Piper Jaffray’s 26th semi-annual teen market research report, Twitter is now a more important social network than Facebook for many teens. The report suggests that 26 percent of teenagers call Twitter their most significant social media site, while 23 percent claim their most important site to be Facebook, down from a high of 42 percent. However, Twitter is not without competition; the photo-sharing site Instagram, for example, is also doing well amongst teens. Continue reading Twitter Now More Popular Than Facebook Amongst Teenagers

NY Fashion Week Offers Front Row Seat Via Live Streams

At New York City Fashion Week, clothing company Belstaff streamed its show live in order to engage with a wider range of fans, but also to gauge the popularity of certain items and to predict which might be hits in stores for the summer. Fashion houses are less exclusive about their products and are now ready and willing to showcase items by giving a front-row seat to fans and customers via the Web. Continue reading NY Fashion Week Offers Front Row Seat Via Live Streams

3D Printing Takes a Turn on the Runway at Paris Fashion Week

It seems 3D technology knows no bounds. “At Paris Fashion Week, technology and fashion collided when a model walked down the runway in a striking 3D printed dress,” writes VentureBeat. While the dress itself was a rather simple design, critics were fascinated by the way in which it was made. Will 3D printers soon be creating our clothes? Continue reading 3D Printing Takes a Turn on the Runway at Paris Fashion Week

Instagram iPhone Photo App Developing a Following: Brands Take Notice

  • Instagram, an iPhone-only photo app, has become a darling of the fashion world.
  • Started only 11 months ago, Instagram already has nine million users who take photos on their iPhone and apply effects from 15 filters. They can then share their photos in a stream.
  • Some professional photographers feel the app is “cheapening the art,” but the results can be quite striking and have already been used in magazines.
  • Kevin Systrom, chief executive and co-founder of Instagram, says the company is not yet profitable. However, the app is starting to draw attention outside the realm of amateur photo enthusiasts and social networkers.
  • “The top request Instagram gets from corporate users is for custom filters,” reports The Wall Street Journal. “Brands want to create filters specific to their own aesthetic, so that Instagram users can echo a brand’s look — seeing the world as designer Kate Spade does, or Vanity Fair magazine. Mr. Systrom says the company has had other priorities but hinted new filters are coming soon.”