According to analysis from Apptentive, 55 percent of apps with fake reviews were found on the iTunes App Store while 45 percent were on Google Play. The fact that Google Play requires a Google+ account may account for the lower number. Although iOS apps have more fake reviews, Android apps have the worst reviewer quality. The development of the “Love Score” metric, which helps publishers learn what customers really think about the apps they use, brought Apptentive to these findings.

Continue reading More Fake Reviews for iOS Apps, Quality Lower for Android