Twitter is rolling out Twitter Circle globally on iOS, Android and on Twitter.com. The feature, which emulates Instagram’s Close Friends, lets people tweet to a select circle of up to 150 connections. “With Twitter Circle, people now have the flexibility to choose who can see and engage with their content on a tweet-by-tweet basis,” the company said, couching it as a way to “have more intimate conversations and build closer connections with select followers.” Before posting on Twitter, users will now see an option to share tweets with either their circle or full followers list. Continue reading Twitter Circle Goes Wide with Tweets for 150 of Your Friends

Twitter enthusiast Elon Musk revealed he is also a Twitter investor, surprising Wall Street as well as the communications industry with news that he now owns 9 percent of the company’s stock, making him its largest shareholder. As of March 14, his stake stood at 73.5 million shares, valued at $2.9 billion. The revelation sent Twitter stock up 27 percent on Monday, the company’s largest one-day gain on record. The Tesla chief has more than 80 million Twitter followers. The disclosure indicates Musk owns more Twitter shares than the Vanguard Group and company co-founder Jack Dorsey. Continue reading Tesla CEO Elon Musk Becomes Biggest Twitter Shareholder

Popular microblogging service Twitter plans to test new “social privacy” features in order to allow people to better control their identities and thus feel more comfortable using its social network. Among the features under consideration are the ability to edit followers’ lists and archive old tweets after an amount of time designated by the user, making it easier to hide tweets than a manual deletion. Staff researcher Svetlana Pimkina said Twitter determined through internal research that many Twitter users don’t understand the site’s privacy basics. Continue reading Twitter Plans to Test Social Privacy Features for User Control

Swedish audio streaming service Spotify is now allowing all U.S.-based podcasters to use Anchor, its podcast creation and distribution platform, to sell subscriptions for exclusive episodes available via a private RSS feed and within the Spotify app. The company is increasing its pricing options and enabling podcasters to download email addresses of paying subscribers who opt in. Spotify will not take a revenue cut until 2023, when it will begin to take 5 percent. It still does not offer a “subscribe” button, meaning listeners have to go to an external website to sign up. Continue reading Spotify Opens Podcast Subscription Service to U.S. Creators

On November 13, Twitter is launching Topics, a feature aimed at new or intermittent users that allows them to follow more than 300 subjects. By following a topic, the user will see tweets from experts in that arena. Twitter began testing the feature on Android in August. Topics team lead Rob Bishop noted, “the main reason that people come to Twitter is to keep up on the things that they’re interested in … [but] the challenge is it’s really quite difficult to do that on Twitter day to day.” Continue reading Twitter Users Can Follow 300+ Subjects via Topics Feature

On the Internet, influencers reach more than one million social media followers, and micro-influencers have the attention of their smaller groups, from tens to low hundreds of thousands. Now we have the so-called nano-influencer (dubbed “nanos”) whose reach can be as small as 1,000 followers. Advertisers are going after those who are willing to advertise products on social media, since their lack of fame makes their product advice seem authentic and they accept free products or a small commission in payment. Continue reading Advertisers Turn to Nano-Influencers for Authentic Promotion

In May and June, Twitter deleted more than 143,000 apps that violate its prohibition against using its APIs to automate spam and abuse or breach its privacy rules. The big cleanup is part of Twitter’s overall housekeeping, and includes the removal of “suspicious accounts” from users’ follower lists. According to The Washington Post, Twitter suspended more than 70 million fake accounts. Not all automated accounts are malicious, but the social media platform has been bedeviled by those that are. Continue reading Twitter Takes Stronger Stance Against Misinformation, Spam

In an effort to restore trust in its social platform, Twitter plans to “begin removing tens of millions of suspicious accounts from users’ followers” today, reports The New York Times. “Many users have inflated their followers on Twitter or other services with automated or fake accounts, buying the appearance of social influence to bolster their political activism, business endeavors or entertainment careers.” Twitter has acknowledged that easily creating or buying fake followers has negatively affected the legitimacy of the platform. Continue reading Twitter Cuts Millions of Followers to Combat Fake Accounts

Amazon-owned game streaming platform Twitch introduced a new feature yesterday called “Rooms.” First announced at TwitchCon in October, the always-on chat room feature is now available for web and mobile (for now, creators can host up to three public or private Rooms). Individuals with a Twitch account have the ability to create custom chat rooms accessible from the Stream Chat feature on channel pages. Channel owners can specify which users get access, such as followers, moderators or subscribers. The rooms can also be created based on shared interests, such as spoilers. Continue reading Game Streamer Twitch Debuts Always-On Chat Room Feature

After more than a decade of limiting tweets to 140 characters, Twitter announced yesterday that the limit has been doubled in most countries. The new 280-character limit has been testing since September in hopes that it would increase engagement. “In addition to more tweeting, people who had more room to tweet received more engagement (likes, retweets, @mentions), got more followers, and spent more time on Twitter,” the company explained in a blog post. Twitter considered expanding character limits in the past, but retreated due to negative response from its community. Continue reading Twitter Doubles the Longstanding Character Limit for Tweets

Facebook-owned Instagram is testing a new algorithm, which will choose which posts users see in their feed and in what order. Brands are worried, afraid that means their posts won’t be seen. That’s essentially what happened when Facebook changed its algorithm, and the Pages that businesses and brands built to reach fans for free, slowly but surely disappeared from their followers’ feeds. Instagram also announced that it is rolling out a new cap for videos, bumping the limit from 15 seconds to 60 seconds. Continue reading Instagram Debuts New Algorithm, Bumps Video to 60 Seconds

Since Jack Dorsey returned last year as chief executive of Twitter, he has done everything he could think of to improve the company’s fortunes, including lay-offs, new executives and a board shake-up. Recent numbers, however, have shown that not much has changed — its monthly 320 million visitors in Q4 2015 are the same as the previous quarter. The pressure is on to find a formula that works, and Dorsey is betting that tweaking existing features and adding an algorithmic timeline might help sustain and build the user base. Continue reading Twitter Hopes to Attract Users with Improved Timeline Feature

Twitter unveiled its new Curator media tool this week designed to make more tweets available to a larger audience outside of its own site — and ideally build upon its base of 288 million users that log in at least once a month. The tool will help media organizations locate tweets and Vine videos that can be posted with stories and broadcasts. Publishers regularly create and share compelling content related to live events and breaking news. Twitter aims to leverage these publishers to help address its slowing user growth rate. Continue reading Curator Tool Will Help Media Publishers Share Tweets and Vines

Twitter wants to put an end to cyberbullying on its popular social platform. CEO Dick Costolo recently addressed the issue in an internal memo and mentioned plans to intervene against abusive Twitter users whenever possible. Among those plans is the “quality filter,” a feature designed to help verified users remove inappropriate, offensive and abusive Tweets from their notifications timeline. As of now, the new feature is only available to iOS users with verified Twitter accounts.  Continue reading Twitter Launches “Quality Filter” to Help Combat Cyberbullies

Hollywood casting directors are admittedly more mindful today of an actor’s social media clout when determining whether or not to consider an individual for a leading role. Who actors portray on film or TV is equally important to who they are in their actual lives, especially on social media. Platforms such as Twitter and Facebook are means by which actors can directly interact with their fans, generate buzz about an upcoming movie or show, and get people to tune in or make their way to a movie theater. Continue reading Today’s Actors Need Social Media Presence as Much as Talent