Market Forecast: Mobile Devices to Outnumber People by 2017

According to CCS Insight’s new market forecast, more than 6.6 billion mobile phones will be in use worldwide by the end of 2017, and two-thirds of them are expected to be smartphones. Teamed with the growing adoption of tablets, by 2017 mobile devices are projected to outnumber people on the planet for the first time. Additionally, CCS predicts sales of 4G devices to grow tenfold between 2012 and 2017, to 650 million units. Continue reading Market Forecast: Mobile Devices to Outnumber People by 2017

Cisco Says Online Video to Outpace Social Networks by 2017

According to Cisco’s new Visual Networking Index (VNI) forecast, online video is growing faster than any other type of consumer service, and within four years online video services will be more popular than social networks such as Facebook and Twitter. The report predicts that by 2017 there will be 3.6 billion global Internet users and 19 billion global networked devices. Additionally, the average broadband speed will increase by a factor of 3.5 to 39 Mbps. Continue reading Cisco Says Online Video to Outpace Social Networks by 2017

Disruption: Will Google Take Over the Desktop with Chrome?

Google Chrome has the potential to follow mobile as a second significant disruption to computing. With Chrome, Google is making a move to dominate computing as an entry to a new app economy. Kevin C. Tofel, writing for GigaOM, suggests that within a year, many of us will be using a Chromebook — but not necessarily “Google-designed hardware; instead it will be on the Mac, Windows or Linux machine you have at that time.” Continue reading Disruption: Will Google Take Over the Desktop with Chrome?

Cord-Cutting: U.S. Pay TV Providers Lose Subscribers in Q1

According to the Leichtman Research Group, pay TV experienced a disappointing first quarter for 2013. Cable companies lost an estimated 263,735 subscribers, which may have been the result of an increase in cord-cutting. While satellite TV providers and phone companies offering television gained some subscribers, the numbers were lower than in previous first quarters. Further losses are anticipated for Q2. Continue reading Cord-Cutting: U.S. Pay TV Providers Lose Subscribers in Q1

Google Nose May Have Been a Joke, But the Tech is Not

As an April Fool’s Day joke, Google posted information about a new service called Google Nose, which supposedly provides consumers with olfactory experiences through their computers. While it may have been a joke, it’s not that far from potential reality. In fact, last December IBM revealed that technologies in development related to human senses were on the cusp of reality and could one day soon reach widespread adoption. Continue reading Google Nose May Have Been a Joke, But the Tech is Not

Making Netflix Deals: Does It Hurt Big Media Companies?

Large media companies like Viacom are seeing financial growth coming from digital devices, on which consumers are accessing streaming services such as Netflix. While this seems like a win for Viacom, as it collects on money paid by Netflix for the right to provide shows it has already aired on traditional TV, it might also backfire as more users become accustomed to watching online rather than on television. Continue reading Making Netflix Deals: Does It Hurt Big Media Companies?

Social Second Screens: Twitter Wants in to TV Ad Business

Business Insider deputy editor Nicholas Carlson admits that he did not plan on watching this year’s Academy Awards ceremony until he logged in to Twitter and read the many comments about the red carpet. He then tuned in, compelled to be a part of the ongoing conversation. Twitter believes that this type of response will allow the company “to get in on the $70+ billion that Nielsen says is spent on TV advertising in the U.S. every year.” Continue reading Social Second Screens: Twitter Wants in to TV Ad Business

Marketing Exec Defends the Crucial Role of Social Media

Yesterday we posted findings of a Coca-Cola study, which concluded that online buzz did not have a measurable impact on short-term product sales. Response to the story, first published by Advertising Age and others, was met with a significant amount of online debate, which prompted a Coca-Cola exec to post that the finding can be viewed as accurate in isolation, but should not diminish the crucial role of social media across multiple screens. Continue reading Marketing Exec Defends the Crucial Role of Social Media

Study Shows Teens More Connected, Shift in Social Habits

A recent study by collaborative media platform Wikia, in association with market researcher Ipsos MediaCT, indicates that YouTube is among the most popular sites for the younger generation, known as “Generation Z.” The study surveyed 1,203 13-to-18-year-old participants about their Internet and social media habits. Not surprisingly, the findings also point out an increase in use of mobile devices throughout the day by the same age group. Continue reading Study Shows Teens More Connected, Shift in Social Habits

CE Companies Should Focus on Compelling User Interface

About 10 years ago, a battle for control of the living room experience began to play out between various consumer electronics companies. That battle has since given way to a full-blown war for the consumer involving tech giants like Google, Amazon, Apple, Microsoft, Facebook, Samsung and LG. According to P.J. McNealy, founder of Digital World Research, the key to winning is control of the user interface on connected screens. Continue reading CE Companies Should Focus on Compelling User Interface

Not Enough Money to Go Around for Online Video Ads?

Online video continues to rise in popularity and online video advertising rates are falling. Prices for ads on top-tier sites in 2012 last year were down by 10 percent from 2011, according to estimates from video-ad company BrightRoll. And of the 39 billion videos viewed online in December, only 23 percent carried video ads, according to comScore. While there’s room for ad growth, there may not be enough money to go around. Continue reading Not Enough Money to Go Around for Online Video Ads?

BI Forecast Predicts Mobile Growth, but Sees Changes Ahead

BI Intelligence reviewed year-end data to identify anticipated trends in the mobile industry for the upcoming year. Research analyst Alex Cocotas published a slide deck for “The Year Ahead in Mobile,” which notes that more than 2.5 billion people were online by the end of 2012 (about 35 percent of the global population). Mobile currently accounts for 15 percent of worldwide Internet traffic, and is expected to top 25 percent by the end of 2013. Continue reading BI Forecast Predicts Mobile Growth, but Sees Changes Ahead

Cisco Forecast: Mobile Devices to Outnumber Humans by 2017

Cisco predicts smartphones and tablets will account for three times more data consumption than desktops by 2017. The U.S. currently consumes significantly more data than any other nation — a trend Cisco expects to continue. However, consumers in Asia are expected to collectively pass North America. Cisco also predicts the average mobile user will consume 10 hours of video, 15 hours of audio, download 15 apps and take part in five video calls per month. Continue reading Cisco Forecast: Mobile Devices to Outnumber Humans by 2017

Mobile Trends: Should Laptop Makers Shift Their Focus to Tablets?

  • Tablets are set to outsell laptops by 2015, according to a new report from IDC, underscoring the necessity for PC makers to focus on designing attractive slates.
  • “This forecast further emphasizes the massive shift toward mobile, which has been underway for several years: Smartphones began outselling PCs last year and will easily continue to do so as consumers and enterprises do more computing on the go,” reports GigaOM.
  • “Many PC makers were either late to the mobile device game, or not part of it at all, and have watched sales dollars filter to those making smartphones at first, and now tablets,” the article continues.
  • While the IDC report suggests that laptops won’t entirely go away — just as desktop PCs have remained — GigaOM suggests the model of computing that relied heavily on these PCs is changing, and IDC’s predictions could be “too conservative.”
  • The report also notes the decline in unit revenue for mobile devices, compared with the revenue of desktops or laptops. “That means computer makers will have to make up the difference in volume and the best chance to do that is by seizing momentum early, much as Apple did with its iPad,” the article states.
  • “Additionally, tablet hardware is improving quickly, and perhaps more importantly, so are the applications that run on tablets,” GigaOM continues. “Activities that once sounded absurd on a tablet just two or three years ago are now possible on an iPad, Android slate or Windows RT device. Instead of looking back at ‘old-school computing,’ laptop makers should be looking ahead at potential software and cloud services that tablets will benefit from.”

Larry Page Talks Future of Search and Company Projects

  • Google CEO Larry Page, who rarely agrees to interviews, sat down with Fortune to discuss the future of search, clashes with Apple, the company’s numerous Google X projects, and more.
  • Page acknowledges the change in advertising models, but views disruption as a good thing. Google still devotes 70 percent of its effort into search and ads.
  • “The perfect search engine would really understand whatever your need is,” he says. “So one of my favorite examples I like to give is if you’re vacation planning. It would be really nice to have a system that could basically vacation plan for you. It would know your preferences, it would know the weather, it would know the prices of airline tickets, the hotel prices, understand logistics, combine all those things into one experience. And that’s kind of how we think about search.”
  • On Google’s competition with Apple, Amazon and others: “I’d like to see more cooperation on the user side. The Internet was made in universities and it was designed to interoperate. And as we’ve commercialized it, we’ve added more of an island-like approach to it, which I think is a somewhat a shame for users,” Page says.
  • “I think it would be nice if everybody would get along better and the users didn’t suffer as a result of other people’s activities. I try to model that. We try pretty hard to make our products be available as widely as we can. That’s our philosophy,” he notes.
  • The remaining effort at Google is split between apps (20 percent) and new projects (10). “I think investors always worry about this. You know, ‘Oh my God, they’re going to spend all their money on self-driving cars.’ I feel like no matter how hard I try, I can never make the 10 bigger, because it’s actually hard to get people to work on stuff that’s really ambitious. It’s easier to get people working on incremental things.”