By
Phil LelyveldOctober 19, 2021
University of Southern California students were invited to participate in the second of two scheduled Metaverse Experience Challenges, hosted by ETC@USC. Making use of current and emerging tools, students were tasked with developing original ideas for compelling metaverse experiences. Ten teams started work at 1:00 pm on Friday, October 8 and presented their ideas to judges from Epic Games, Universal Pictures, Disney Studios, Microsoft Azure and Google Cloud at 3:00 pm on Saturday, October 9. Each member of the winning teams — MetaversEdu and MetaMall — received a Nintendo Switch “Fortnite” Edition, courtesy of Epic Games. Continue reading USC Students Compete in Second ETC Metaverse Challenge
By
Phil LelyveldOctober 11, 2021
University of Southern California students were invited to participate in the first of two scheduled Metaverse Experience Challenges, hosted by ETC@USC. Making use of current and emerging tools, students were tasked with developing original ideas for compelling metaverse experiences. Six teams of randomly-grouped students started work at 1:00 pm on Friday, October 1 and presented their ideas to judges from Epic Games, Universal Pictures and Disney Research at 3:00 pm on Saturday, October 2. Each member of the winning teams — Meetaverse and Virtual Vinyl — received a Nintendo Switch “Fortnite” Edition, courtesy of Epic Games. Continue reading ETC Launches First of Two Metaverse Experience Challenges
By
Paula ParisiSeptember 15, 2021
Apple’s notoriously strict terms of doing business in its App Store appear to be loosening. A federal judge has ordered the company to allow developers to offer customers alternative payment methods after ruling that all payments go through Apple violate California’s unfair competition laws. Apple is ordered to within 90 days begin allowing developers to include in their apps payment links to processors other than the App Store. Developers now see a path to avoid handing Apple commissions of up to 30 percent for handling sales through the $100 billion online market. Continue reading Judge Loosens Apple Stranglehold on App Developer Profits
By
Paula ParisiSeptember 13, 2021
Global consumer social app spending is expected to hit $17.2 billion by 2025, up from $6.78 billion in 2021, according to a study by San Francisco-based mobile analytics firm App Annie. That’s a 29 percent compound annual growth rate (CAGR) over five years — a brisk pace credited mainly to live streaming. By 2025, the lifetime total spend on social apps is expected to reach $78 billion, according to App Annie. Meanwhile, time spent using social media the globe over totaled a whopping 740 billion hours for the first half of 2021, with 548 billion hours devoted to live streaming. Continue reading Social App Spending Projected to Hit $17.2B Globally in 2025
By
Paula ParisiSeptember 8, 2021
Lifestyle apparel firm Vans has teamed with Roblox to bring skateboard destination “Vans World” to the online gamer’s vast audience. The creator of iconic footwear for boarders of all stripes is the latest brand to plant its flag in the metaverse, where kids are spending increasingly large chunks of time. Sony Music Entertainment, Gucci, BMG, Warner Bros. Pictures, Hasbro and Nike are among the firms that have partnered with Roblox, a global social platform with its own currency that in Q2 reported more than 42 million daily users who create and share immersive 3D experiences. Continue reading ‘Vans World’ Opens Shop in the Metaverse via Gamer Roblox
By
Debra KaufmanMay 25, 2021
“Fortnite” creator Epic Games sued Apple over its 30 percent commission on all App Store transactions. That case is now in court, and Apple chief executive Tim Cook took the stand to defend his company against accusations of monopolistic behavior. On the sidelines are other companies with the same grievance and the European Union, which also charged Apple with violating antitrust rules with the App Store. In an hour of testimony, Cook stated that commissions from app developers help the company create better App Store security. Continue reading Apple Chief Exec Tim Cook Testifies in Trial with Epic Games
By
Debra KaufmanMay 4, 2021
The lawsuit between Apple and Epic Games has come to trial and is expected to last about three weeks. Epic sued the Big Tech company over its App Store rule that developers must use its payment system, for which it charges a 30 percent fee. Epic Games has also sued tech giant Google for the same issue on its Play Store. The European Union has similarly charged Apple with violating antitrust laws. At the trial, Epic’s lawyers will argue a legal theory that Apple is using its dominant position to stifle competition. Continue reading Apple, Epic Games Trial to Determine Anticompetition Charge
By
Debra KaufmanMay 3, 2021
Microsoft just slashed the revenue cut it takes from PC games on Windows from 30 percent to 12 percent, effective August 1, in a move to lure more game developers to its platform. Xbox Game Studios head Matt Booty said that, “a clear, no-strings-attached revenue share means developers can bring more games to more players and find greater commercial success from doing so.” The change will not affect Xbox console games. Microsoft’s new revenue split is the same that Epic Games offers to PC game developers. Continue reading Microsoft Lowers Share with Game Developers to 12 Percent
By
Debra KaufmanMarch 22, 2021
Google is following in Apple’s footsteps by lowering the commissions it charges app developers in its Google Play Store. Apple and Google, currently the primary marketplaces for apps, charge developers 30 percent for app sales and in-app purchases. Now, beginning in July, Google stated it will lower the traditional fee to 15 percent for the first $1 million developers earn. That is slightly different than Apple’s plan, which is to lower its rate to 15 percent for developers who generate less than $1 million in annual sales. Continue reading Google Joins Apple in Reducing App Store Commission Fees
By
Debra KaufmanFebruary 3, 2021
Google is shutting down the Stadia division that makes exclusive games in order to “focus on building on the proven technology of Stadia as well as deepening our business partnerships,” said Stadia vice president and general manager Phil Harrison. He added that the plan is to expand “efforts to help game developers and publishers take advantage of our platform technology and deliver games directly to their players.” Alphabet debuted Stadia in November 2019 to compete with major video game console companies. Continue reading Google Shutters Stadia’s Video Game Development Division
By
Debra KaufmanNovember 25, 2020
To help businesses hold paid digital events during the COVID-19 pandemic, Apple stated that companies offering virtual events or digital classes via iPhone apps won’t have to pay the 30 percent commission fee ordinarily applied to App Store in-app purchases. This concession will extend through the end of June 2021. Apple will also reduce its commission for smaller developers. Meanwhile, Epic Games, which with other developers has been fighting Apple over its in-app commission fee, now has an ally in Nvidia. The GPU and gaming company is testing its GeForce NOW gaming platform on Apple’s iOS mobile operating system. Continue reading Apple Makes Additional Changes to App Store Commissions
By
Debra KaufmanOctober 13, 2020
In the latest update to the ongoing battle between Apple and Epic Games, Judge Yvonne Gonzalez Rogers of the Northern District of California ruled that Apple does not have to reinstate Epic’s game “Fortnite” in its App Store. Epic Games, to avoid Apple’s 30 percent commission on apps sold in its store, offered its users a way to download the game on its own site. In retaliation, Apple banned “Fortnite” from the App Store. Gonzalez Rogers said Apple could continue to ban “Fortnite” because Epic violated its contract. Continue reading Judge Rules That Apple Can Block ‘Fortnite’ From App Store
By
Debra KaufmanOctober 7, 2020
In his keynote address at Nvidia’s GPU Technology Conference, chief executive Jensen Huang demonstrated Omniverse, a virtual environment described as a “metaverse” for engineers, announcing an open beta. With Omniverse — which was inspired by the sci-fi concept of the metaverse — engineers can collaborate on and simulate designs in a photoreal 3D virtual environment. Nvidia has been providing early access to Omniverse for 18 months; it will be available for download this fall. Continue reading Nvidia Intros Open Beta of Its Omniverse Virtual Environment
By
Debra KaufmanSeptember 29, 2020
Thirteen app developers including Basecamp, Epic, Match Group and Spotify formed the nonprofit Coalition for App Fairness to oppose some of the policies of Apple’s App Store and the Google Play Store. Coalition spokeswoman Sarah Maxwell said the impetus for forming the group was to recognize “we’re not alone in this, and maybe what we should do is advocate on behalf of everybody.” Apple and Google have been scrutinized by regulators in the U.S. and the European Union; the Justice Department is expected to file an antitrust suit against Google shortly.
Continue reading App Developers Team to Oppose Apple, Google Store Rules
By
Debra KaufmanSeptember 10, 2020
The battle between Apple and Epic Games over the former’s commission fees for games sold in its App Store has heated up. Apple and Google both tossed Epic Games’ “Fortnite” from their app stores after Epic debuted an in-app payment system that prevented both companies from reaping 30 percent of customers’ spending. Epic Games filed a lawsuit, and Apple just filed a countersuit, accusing the software developer of “duplicity and greed” and asking a judge for punitive damages. Epic Games has seen its iOS- and Mac-based usership plunge. Continue reading Epic Games and Apple Continue Heated Feud Over App Fees