During CES 2018, the Fox Innovation Lab unveiled a VR experience tied to director Wes Anderson’s upcoming “Isle of Dogs” and discussed the newly launched Movies Anywhere. The VR experience, which features the voices of actors Bryan Cranston, Scarlett Johansson and Jeff Goldblum, will be unveiled later this month tied to the Sundance Film Festival and initially for Google Daydream VR headsets. At CES, some of the executives for the Disney-owned Movies Anywhere were available to discuss the digital locker service. Continue reading At CES 2018, Fox Innovation Lab Highlights Movies Anywhere

At CES in January, Fox Innovation Lab showed its first cut of “The Martian VR Experience.” Now, 11 months later, 20th Century Fox’s Lab has just released the finished product, directed by Robert Stromberg and executive produced by Ridley Scott, for use with HTC Vive and PlayStation VR. “The Martian VR Experience,” which is available to consumers for $19, takes viewers into the world of the 2015 Fox movie “The Martian,” directed by Scott, where astronaut Mark Watney (played by Matt Damon) was abandoned on Mars. Continue reading Fox Releases Immersive Project: ‘The Martian VR Experience’

At CES 2016, attendees could be astronaut Mark Watney in “The Martian VR Experience,” accomplishing many of the tasks he did in the movie. Using the Oculus Rift headset and Oculus Touch handheld controllers, the “VR Experience,” executive produced by the film’s director Ridley Scott and “Experience” director Robert Stromberg, is fully interactive and makes use of the Rift’s positional tracking system. 20th Century Fox, Fox Innovation Lab, RSA Films and The VR Company collaborated on the project. Continue reading ‘The Martian VR Experience’: Cinema, Video Game or Both?

For box-office hit “The Martian,” 20th Century Fox and its Fox Innovation Lab developed a VR experience that will debut as a commercial release in the first half of 2016. The VR experience relies on Oculus headsets but will also be available with other devices. The experience is based on the lead character of the movie, putting viewers into the challenges faced by astronaut Mark Watney on Mars. Filmmaker Robert Stromberg said the “thrilling” experience aims to provoke a wide range of emotions including anxiety and success. Continue reading Fox Innovation Lab to Debut Virtual Reality with ‘The Martian”

As movies are released in higher-definition formats that require more data to play on various devices, the film and CE industries must build a “digital bridge.” So said Twentieth Century Fox Home Entertainment President Mike Dunn at a keynote Monday at the CEA Industry Forum in Century City. The new 4K Ultra HD format has sharper imagery and sound, but is not yet cost-effective. New Blu-ray players are being developed to address that, while cloud storage will also play a role. Continue reading Hollywood and Electronics Industry Must Build Digital Bridge