Streaming video tech company Akamai, which has been supporting live streaming for the 2018 FIFA World Cup, reports that the tournament is the largest sporting event in which the company has been involved. The World Cup from Russia has experienced a major increase in live-streaming traffic, with the first 10 days surpassing traffic for all 64 matches of the 2014 event in Brazil. According to Akamai, the current tournament has delivered more than twice the streaming video traffic of four years ago and more than 15 times the video delivered in 2010. Continue reading 2018 FIFA World Cup Is Shattering Live-Streaming Records

Facebook plans to stream live boxing and related programming through a new deal with Oscar De La Hoya’s Golden Boy Promotions. Content “will be available to fans in the U.S. on Facebook Watch and globally via the Golden Boy Promotions page on Facebook,” reports Variety. Broadcasts will leverage social features such as “real-time fan interaction and engagement.” However, the bouts will not feature ads. Facebook, which has been experimenting with streaming live MLB games, recently secured deals “with action-sports company Nitro Circus and Fox Sports for Ice Cube’s BIG3 basketball league.” Continue reading Facebook Ramps Up its Live Sports Streaming With Boxing

For the first time, the FIFA World Cup is available in 4K HDR in your living room. Those interested in viewing the world’s single biggest sporting event this way have several choices. Via the Fox Sports World Cup app, cable subscribers can view 4K HDR streams on Hisense’s H6E, H8E or Laser models. Dish is offering 56 of the 64 games live in 4K HDR, and DirecTV is broadcasting all the games that way. Layer3 TV/Altice is also broadcasting in 4K and Comcast Xfinity X1 subscribers can watch 4K HDR on demand the next day. Continue reading The World Cup Is Finally Available in 4K HDR in Your Home

Facebook and Major League Baseball have agreed to an exclusive deal through which Facebook now has rights to stream 25 afternoon MLB games live on its social media platform. This marks the first time a major sports league in the U.S. has agreed to broadcast regular season games exclusively on Facebook — and the decision was unanimous among MLB owners. Though neither party disclosed financial details, people close to the matter say it is valued between $30-$35 million. Facebook also signed a major licensing deal with Warner Music Group. Continue reading Facebook Strikes Significant Deals With MLB, Warner Music

According to Variety, “YouTube TV has secured exclusive rights to games with a new Major League Soccer team in Los Angeles, marking the first time a streaming service of any kind has made such a deal with a U.S. pro sports team instead of a TV alternative.” YouTube TV will also have naming rights to the Los Angeles Football Club’s jerseys when the team joins MLS next month. The games will be restricted to YouTube TV subscribers in the LA market, who will not be charged extra for access to the games (beyond the standard $35 per month subscription fee). Continue reading YouTube TV Signs Exclusive Deal with New Pro Soccer Team

Following new shows from CNN and NBC News debuting on Snapchat, ESPN will introduce its first episode of “SportsCenter” on the social platform at 5:00 pm Eastern today, hosted by Katie Nolan (formerly of Fox Sports). Starting tomorrow, three- to five-minute episodes of the popular ESPN show will air at 5:00 am and 5:00 pm on weekdays and 5:00 am on weekends. Additional episodes will be reserved for breaking news. The Snapchat version of the show will be hosted by Nolan, sports anchor Elle Duncan, NBA commentator Cassidy Hubbarth, ESPN Radio’s Jason Fitz, reporter Jac Collinsworth and comedian Cy Amundson. Continue reading ESPN Delivers Twice-Daily ‘SportsCenter’ Show on Snapchat

On Thanksgiving Day, sports fans watching football on FOX Sports will be treated to six-second commercials, which will take over the screen between plays, leaving the game in a small box on the side. Fox Networks Group first tested the six-second spot in August and, more recently, has aired them during the Major League Baseball World Series. The National Football League is embracing the six-second ad model as a way to cut down on time spent on commercials as well as make them less disruptive. Continue reading FOX to Air Six-Second Ads During Thanksgiving Day Football

Short video ads are common on Snapchat, Facebook, YouTube and other online platforms, whereas 15-second and 30-second ads dominate on broadcast TV. Fox Sports is now bringing the six-second TV commercial to NFL games and other programming. After testing it during its August broadcast of the Teen Choice Awards, Fox now hopes to make the six-second ad an industry standard. The reason is that the younger demographic, more accustomed to abbreviated video ads on social media, is pushing back against broadcast TV’s long ad breaks. Continue reading Fox Sports Plans to Air Six-Second Ads During NFL Games

Facebook is bringing football to its social media platform: not NFL games, but rather 15 college football games whose exclusive rights are owned by Stadium, a 24/7 digital sports broadcaster. Stadium will produce customized programs for Facebook that will not be shown elsewhere, either online or on broadcast television. In sports, Facebook has streamed some NBA and MLB games and signed a deal with Fox Sports to stream some Champions League soccer matches, but the Stadium deal is the company’s first exclusive sports deal. Continue reading Facebook to Stream College Football in First Exclusive Deal

Turner Sports is introducing a streaming subscription service to air the Union of European Football Associations’ Champions League and Europa League soccer matches. Although the streaming service doesn’t have a name or price yet, it is scheduled to debut in 2018, when the Time Warner-owned network’s deal for the UEFA matches begins; Turner’s English-language three-year rights is reportedly valued at more than $180 million. Turner Networks joins numerous other traditional media companies launching similar direct-to-consumer digital services. Continue reading Turner’s Streaming Service to Debut with European Football

CBS is assertively growing its digital operations, with an expansion of its CBS All Access streaming service to global territories and the planned launch of a digital sports network in the U.S. later this year. By doing so, the company is following the money: Q2 results this year showed unexpectedly high sales and earnings, boosted by streaming subscription services and college sports. CBS All Access, available in the U.S. for $5.99 per month, is scheduled to launch in Canada in early 2018 and other international markets soon after. Continue reading CBS Bets on Digital, Expanding All Access Streaming Service

Facebook will begin to live-stream more than a dozen UEFA Champions League soccer matches in September via a partnership with Fox Sports. The deal includes double-headers during the group stage, four round of 16 games and four quarterfinal matches. With the Champions League, Facebook adds a high-profile event to its growing lineup of live sports. The social giant is betting that live sports, which draw viewers to comment on social media platforms, will also be appealing to advertisers. Twitter, for example, has already committed to all-day live video programming. Continue reading Facebook, Fox Sports Partner to Live Stream UEFA Soccer

Sling TV’s DVR is one of its more attractive features to consumers, and the company just rolled out DVR enhancements, as well as the option to record TV shows on more devices and channels. The company reports it took customer requests into consideration in tweaking the DVR, which now also protects recordings from deletion, a feature found on hardware-based DVRs. Being able to protect against deletions, however, is not commonly found on cloud-based DVRs for streaming video services. Continue reading Sling TV Debuts Enhanced DVR, Availability on More Devices

Epic’s Unreal Engine is best known as a game engine, but general manager Marc Petit introduced the company’s enterprise division, which focuses on everything but games. This was Unreal Engine’s first-ever NAB, but for Petit, who worked many years at Softimage and attended numerous NABs, the meeting of the digital image and the game engine was more than symbolic. He used the press conference to showcase the work of several media and entertainment partners, including VizRT, The Future Group, House of Moves and Ross Video. Continue reading NAB 2017: Unreal Engine Promotes its Partner Collaborations

More than 30 videos from the 3rd annual Entertainment Technology Center@USC vNAB Conference are going live for viewing on the ETCenterVideos YouTube channel. This year’s vNAB featured thought leaders and catalysts from the entertainment, consumer electronics, technology, and service industries presenting their insider’s perspective on emerging and disruptive technologies. The talks were recorded March 20-21 at Google’s offices in Venice, California. The vNAB Conference is a prelude to the Next Generation Media Technologies sessions scheduled for the upcoming NAB Show in Las Vegas, April 25-26. Continue reading ETC@USC Posts New vNAB Conference Videos on YouTube