We are past marketing and stunt VR, and now need to move quickly to paid live action VR experiences for the media to succeed, Ted Schilowitz, Fox’s Futurist said during the NMX panel “Why Content Creators Should Care About Virtual Reality” at the NAB Show in Las Vegas this week. Tim Street, board member of the International Academy of Web Television, moderated the panel that also included Cosmo Scharf, the founder of VRLA, Ikrima Elhassan from Kite & Lightning, and Michael Kintner, CEO of 260 Heroes. Continue reading NAB 2015: Why Content Creators Should Care About VR (Panel)

A new app called Whipclip is making it easier for people to find, extract and legally share their favorite video clips from TV shows and music videos. At any given time, users can open the app, choose from a list of shows playing in real time and create snippets using the last two minutes of footage previously played from that show. It is reportedly that simple for users to create clips to be easily shared with friends through the app or across various social media platforms. Continue reading New iPhone App Lets Users Share TV and Music Video Clips

For the first time, the NFL will allow one football game to be streamed on a national digital platform. The league relies heavily on television to broadcast its games, but for this single broadcast next season, it is letting digital platforms bid for the rights. The game will be a week-seven matchup between the Buffalo Bills and the Jacksonville Jaguars to be played in London. The broadcast is slated for 9:30 am Eastern time, but that will be primetime in China where the NFL hopes to attract viewers. Continue reading NFL to Experiment Broadcasting One Game Online Next Season

While television continues to migrate online, live sports have been slow to follow. Many people are still tethered to their cable subscriptions because they want to watch their sports live. As soon as sports programming breaks from bundles and is streamed online, more consumers may become cord cutters and abandon their cable subscriptions altogether. Meanwhile, Canada has become one of the first countries to require companies to dismantle their cable bundles and allow customers to choose their channels. Continue reading Is Television Being Held Back by Traditional Cable Bundles?

Sony has joined the growing array of new streaming TV offerings with the three-city rollout of its PlayStation Vue Web-based streaming service. The $49.99 per month service will initially be available to PlayStation 4 and PlayStation 3 users in Chicago, New York and Philadelphia. It will eventually expand to other regions and be available on the iPad. PlayStation Vue offers a bundle including 50+ channels such as CBS, Discovery, Fox, NBC, TBS and USA. It also features a personalized, searchable approach to access live and on-demand TV. Continue reading Sony Rolls Out PlayStation Vue Streaming Television Service

Details regarding Apple’s online TV service are becoming available as the company continues discussions with programmers. Insiders point to a slimmed-down bundle of about 25 channels from networks such as ABC, CBS and Fox to be offered this fall. As previously reported, the content would be available across Apple devices powered by iOS, including iPhones, iPads, and Apple TV. Some execs suggests the skinny bundle would run in the $30-$40 per month range. It streaming service is expected to be announced in June and launch in September. Continue reading Apple is Planning to Launch its Internet TV Service This Fall

At the HPA Tech Retreat in Indian Wells this week, the Broadcasters Panel featured broadcast network executives answering audience questions about TV spectrum re-allocation, IT-based infrastructure, UHD, the emerging ATSC 3.0 standard, and the future of broadcast. Moderated by Ericsson’s Matthew Goldman, the panel included CBC/Radio Canada’s Maxime Caron; CBS’s Bob Seidel; FOX Networks’ Rich Friedel; NAB’s Skip Pizzi; PBS’s Mario Vecchi and Sinclair Broadcast Group’s Mark Aitken. Continue reading HPA Tech Retreat: Broadcasters Consider UHD, IT and More

On the second day of the HPA Tech Retreat, Jim Burger, a partner at Thompson Coburn LLP in Washington, DC and copyright lawyer, gave his annual Washington Update. “Washington, as always, is a city under construction,” he said. “There’s a lot going on.” Burger discussed the potential impact of the Aereo decision on cloud storage, the latest regarding lawsuits against Dish Network, the FAA’s examination of drones, a very busy FCC and what’s next for net neutrality, and an update on the spectrum auctions. Continue reading HPA Tech Retreat: Jim Burger Delivers a Washington Update

Reuters is hoping to better compete with the likes of CNN, CNBC, and other networks for news consumers, particularly those who use mobile devices for their news, by launching a new app that is essentially a “Netflix for News.” The new Reuters TV app requires a $2 per month subscription to access the 30-minute news reports and the live streaming channel. Both on-demand and live content will be downloadable for offline viewing. The iOS app is currently only available in the U.S. and the U.K. Continue reading Reuters Launches Video Subscription Service for Mobile News

During Katy Perry’s halftime performance at this weekend’s Super Bowl, Delivery Agent’s ShopTV platform will enable viewers to purchase special merchandise via connected devices. Products (including a limited-edition Perry item) can be ordered through connected Samsung and LG TVs, shop-enabled tweets from brand partners, and mobile devices with the Shazam content-recognition app. Merchandise will also be available during and after the Super Bowl via the ShopTV app on Roku devices.

Continue reading Super Bowl Halftime Show Will Be Shoppable for the First Time

HDR (High Dynamic Range) — which enables a greater range of luminosity that results in enhanced color and contrast — was a feature demonstrated on numerous TV displays at the 2015 CES in Las Vegas. A panel looking at “HDR: Hollywood’s New Creative Tool” brought together studio execs, technologists and display manufacturers to talk about HDR’s advantages and the obstacles in achieving wide adoption. Panelists discussed the new Ultra HD Alliance, the need for standards, and much more. Continue reading CES Panel Discusses HDR as Hollywood’s New Creative Tool

Fox Searchlight has produced a virtual reality experience to promote the film “Wild” starring Reese Witherspoon. The three-minute, 360-degree sequence features Witherspoon as her character in the film as she takes a break from a hike in the woods. Fox Searchlight is planning on showing “Wild – The Experience” at the Consumer Electronics Show and the Sundance Film Festival next month. The immersive experience is compatible with Samsung’s Gear VR. Continue reading Reese Witherspoon Stars in ‘Wild’ Experience for the Gear VR

Sony unveiled PlayStation Vue yesterday, its cloud-based TV service that will soft launch this month with about 75 channels. The service will offer live TV and on-demand content without the need for a cable or satellite subscription, but viewers will initially need a PS3 or PS4 console. Users can also save favorite shows to the cloud. During the initial test rollout, consumers will have access to channels from CBS, Discovery Communications, Fox, NBCUniversal, Scripps Networks and Viacom. Continue reading Sony Plans Launch of PlayStation Vue Cloud-Based TV Service

A New York federal judge has ruled against TV-over-the-Internet startup Aereo and in favor of a group of major broadcasters including Disney’s ABC, CBS Corp., Twenty-First Century Fox, Comcast’s NBC, and PBS. Judge Alison Nathan ordered that Aereo’s “Watch Now” system be shut down. “The Supreme Court has concluded that Aereo performs publicly when it retransmits Plaintiffs’ content live over the Internet and thus infringes Plaintiffs’ copyrighted works,” wrote Judge Nathan in her 17-page opinion yesterday. Continue reading Judge Rules Against Aereo, Can No Longer Retransmit Live TV

Tumblr is teaming with TV shows to explore new ways to reach audiences. NBC’s “The Voice,” Fox’s “MasterChef” and AMC’s “Halt and Catch Fire” are among the programs using Tumblr for second screen engagement. Networks are posting preview clips and sharing recipes on Tumblr. “The Voice” has incorporated animated illustrations from Tumblr artists onto its set, and has invited Tumblr bloggers backstage. Yahoo is hoping that integration with TV will help grow Tumblr and justify its $1.1 billion price tag. Continue reading Yahoo’s Tumblr Teams Up with TV Shows for Fan Engagement