By
ETCentricSeptember 12, 2016
Two years since its initial launch, the Apple Watch has shifted its focus “from a stylish jack-of-all-trades fashion accessory to a personal trainer” with a new emphasis on sports and fitness, explains The Wall Street Journal. The Apple Watch Series 2, announced last week, is water resistant to 50 meters and features a heart rate sensor and a fitness app with 12 workouts. A new partnership with Nike offers “sports-themed watches along with GPS capability that helps the device track hikes, runs and bicycle rides,” notes WSJ. The Apple Watch Nike+ model includes the Nike running app and offers Nike-inspired faces and bands. Continue reading Apple Places Emphasis on Fitness with Series 2 Smartwatch
By
Rob ScottApril 21, 2014
Nike may be gearing up to shut down its wearable hardware efforts, after laying off the majority of its FuelBand fitness tracker team. The 70-person team, part of the tech-focused Digital Sport division, is responsible for developing and revising hardware including the FuelBand and Nike+ sportwatch. A person familiar with the matter told CNET late last week that about 70 to 80 percent of the team was let go. However, employees from Nike Digital Tech, responsible for Web software, were reportedly not affected. Continue reading In Strategic Move, Nike Lays Off Majority of FuelBand Team
By
Rob ScottAugust 6, 2013
Microsoft has filed a patent application for a multiplayer gaming headset that could one day rival the Oculus Rift. The application, first filed in January 2012 and recently made public, includes technology related to voice interaction, eye-tracking, facial recognition, and various components for tracking head movement. If the patent application is more than a defensive measure, it could extend the Xbox platform into new hardware and new locations. Continue reading Microsoft Files Patent for Multiplayer Head-Mounted Display
By
Rob ScottAugust 2, 2013
Juniper Research predicts that wearable computing shipments will grow tenfold in the next five years, eventually reaching 150 million by the end of 2018. The researcher cites health and fitness industries, in addition to tech firms such as Apple and Google, as the primary catalysts in pushing shipments. Juniper forecasts health and fitness industries combined to account for more than half of the devices shipped, while smart watches and glasses are expected to also drive adoption. Continue reading Research Points to Dramatic Increase in Wearable Computing