If it overcomes regulatory hurdles and completes its $75 billion acquisition of Activision Blizzard, Microsoft plans to launch a mobile app store for games to challenge Apple and Google, according to Phil Spencer, CEO of Microsoft Games. The EU’s Digital Markets Act mandates that the makers of Android devices and iPhones must make their mobile platforms accessible to app stores by third parties, with enforcement beginning in March 2024. That means Microsoft could open a mobile app store as soon as next year, adapting the company’s Xbox and Game Pass apps to accommodate sales to mobile devices. Continue reading Microsoft Plans to Launch Its Own Mobile Games App Store

Microsoft ended Q2 for fiscal year 2022 on a high note, with sales up 20 percent to $51.7 billion, and net income rising 21 percent to $18.8 billion, beating analysts’ predictions. Cloud revenue grew 32 percent year-over-year, hitting $22.1 billion. Revenue in Microsoft’s Intelligent Cloud business was $18.3 billion, a 26 percent jump propelled largely by a basically flat 46 percent increase from Azure and cloud services. “Digital technology is the most malleable resource at the world’s disposal to overcome constraints and reimagine everyday work and life,” Microsoft chairman and CEO Satya Nadella said in the earnings release. Continue reading Lifted by Cloud, Microsoft Sales Jump 20 Percent for Quarter

Microsoft has made a nearly $70 billion offer to buy Activision Blizzard in a move that will bolster its Game Pass franchise, instantly expand its reach in mobile gaming, and create a content platform for the consumer virtual worlds that are expected to be big business in coming years. Statista estimates the global gaming market generated just over $178 billion in revenue in 2021, more than PwC projections for video streaming (almost $59 billion) and box office ($23 billion) combined. When the transaction closes, Microsoft says it will be the world’s third-largest gaming company by revenue, behind Tencent and Sony. Continue reading Microsoft Believes Activision Purchase Is ‘Key’ to Metaverse

Electronic Arts has embraced a subscription model for its latest PC games, following similar moves by Sony and Microsoft to offer older games via subscription. EA’s Origin Access Premier, to debut this summer, will give full access to more than 100 of its games and some other publishers’ titles, for $15 per month or $100 annually. Ordinarily, games such as “Battlefield V” and “FIFA 19” cost $60 each. Electronic Arts comes in second after Activision Blizzard, the biggest U.S. video game publisher. Continue reading Electronic Arts to Launch Subscription Service for PC Games

The NFL announced that a new version of its Game Pass service will be released on July 31 to a variety of different devices, including Apple TV and Xbox game consoles. NFL Game Pass will replace NFL Game Rewind, and will include access to preseason games, all 256 regular season games, and access to archived games. The service will also include new features for accessing a range of content. Game Pass does not include live regular season, playoff, and Super Bowl broadcasts; games will be available to watch once they have aired on television. Continue reading NFL to Launch Game Pass for Apple TV and Xbox This Month