Valve co-founder and managing director Gabe Newell has reiterated his take on the issue of piracy. Valve is the creator of game platform Steam that distributes games to a global community of 35 million players.
Newell believes that DRM does not work and pirates are not necessarily always seeking free content.
“One thing that we have learned is that piracy is not a pricing issue. It’s a service issue,” he says. “The easiest way to stop piracy is not by putting antipiracy technology to work. It’s by giving those people a service that’s better than what they’re receiving from the pirates.”
“Most games available on Steam are easily found in pirated form on the torrent sites,” writes ETCentric contributor Nick Nero. “Even if you buy the game, many users download the torrent because most DRM requires the disc to be present which slows down the game startup and level load/access times.”
“What keeps me as a Steam customer is their cloud service,” adds Nick. “I can download any of my games to another PC, I can backup my games to encrypted physical media, my game saves are stored in the cloud, and I can easily find my friends for mulitplayer. The service layer is what brings in the customers.”
By the end of the year, both the Wii and Nintendo 3DS will have access to TV shows and movies via the $7.99 per month Hulu Plus service (but only in 2D).
Hulu Plus joins Netflix in offering content on the Nintendo devices.
Also, the 3DS will get a software update at the end of November that allows 3D recording for up to ten minutes, and the ability to “stitch together stereoscopic images for stop motion animation that jumps out of the tiny screen at you,” suggests Engadget.
“With both Hulu and Netflix in tow, as well as the ability to create your own content, the 3DS is actually turning into quite a powerful little portable.”
Adobe announced this week Adobe Flash Player 11 and Adobe AIR 3 software to enable “console quality” 2D and 3D games and scientific visualizations for multiple platforms including Android, Apple iOS (via AIR), BlackBerry Tablet OS, Mac OS, Windows, connected TVs and others.
Adobe touts 1,000 times faster rendering performance over Flash 10 and AIR 2 enabling 60 frames per second rendering and console-quality games on Mac OS, Windows and connected TVs. A production release for mobile is coming.
Content protection is available using Adobe Flash Access 3 on supported platforms — “including support for mobile platforms,” explains the press release — with support for rental and subscription options “to more than 80 percent of the U.S. pay TV subscribers.”
HD full frame video quality can be displayed on iOS devices using H.264 hardware decoding to deliver 7.1 channel surround sound.
Microsoft confirmed it will launch Xbox TV this holiday season. CNNMoney reports that the service will be similar to services offered in other countries which allow Xbox users to stream Sky TV in the UK, Canal Plus in France, and FoxTel in Australia.
At Microsoft’s recent financial analyst meeting in Anaheim, CEO Steve Balmer confirmed the company is working with “dozens or hundreds of additional content suppliers.”
Xbox TV will use Bing to search for content and use Kinect for voice or motion commands. Microsoft will also seek to create a social experience for TV shows and movies around its 35 million Xbox Live community.
In related news, Comcast and Verizon are reportedly in talks with Microsoft to enable cable subscriptions through the Xbox 360. “The tech giant’s gaming console, which already streams content from sources like Netflix, Hulu Plus and others, could in effect become a cable box if Microsoft manages to strike a deal ahead of its upcoming release of Xbox TV,” suggests ReadWriteWeb.
“Mega Man” co-creator and former Capcom head of production Keiji Inafune says, “You don’t use a smartphone camera for an interview, and you don’t use a really professional camera to take some small pictures when you’re going to work.”
Similarly, Inafune suggests smartphones are good for a quick game away from home, but dedicated gaming portables and home consoles offer a more complete gaming experience.
Still, game developers cannot ignore the smartphone market, which is currently the target for one of his company’s announced games. Inafune started two companies since leaving Capcom — Intercept and Comcept.
Inafune believes that developers cannot ignore the growing smartphone market: “We have to think about that when we’re making new games, because it’s kind of becoming very easy to let people play games now,” he says. “They don’t have to buy big consoles to play simple games. So that’s what we should think about for the future.”
Digital Trends is among the sites currently featuring a 10-minute video shot from the audience (courtesy of Joystiq) during Microsoft’s recent Build developer’s conference.
The video shows what the upcoming Metro-inspired dashboard for Xbox 360 running in Windows 8 will look like.
“Microsoft confirmed last week that the upcoming Metro-styled update for the Xbox 360 dashboard will appear in Windows 8 as the user interface you’ll use to access Xbox Live from your PC,” reports Digital Trends.
From an earlier article on the same site: “Based on the ‘Metro’ design of WP7, ‘Immersive’ will be the name of a secondary User Interface (UI) you’ll be able to select when you boot up Windows 8.”
This video was first brought to our attention via Engadget, submitted by ETCentric staffer Dennis Kuba who commented: “The focus at Build 2011 was on the social and gaming aspects. They also mentioned that they will be talking in the future about content services such as video and music.”
“We get the feeling that Microsoft’s thinking this one through; rather than just shoehorning a gaming element in, things like ‘cloud saves’ and dedicated Music/Video panes will be around to enjoy,” reports Engadget. “Moreover, participation in the Xbox Live development program will purportedly be free, and if [Microsoft’s Avi] Ben-Menahem has his way, this will bring ‘everything you know and love on Xbox 360 and Xbox Live to Windows.'”
Experienced game developers are increasingly leaving the security of big publishers to work for small independent companies that offer greater creative freedom and the possibilities of making their fortunes through digital distribution.
Easy-to-use and inexpensive game creation tools also make it easier. Still, success stories are hard to find.
“Working for a major publisher can be rewarding, very quickly: you get to work on known IPs, you have job security, you get a good paycheck every month, you have the business card with the big name on it to show off to your friends,” explains Audrey Leprince of The Game Bakers, an independent developer of mobile games.
But there are downsides, she says. “You don’t really know how much you will be listened to or if your ideas will be taken into account, how much freedom you’ll have in your work, or if you’ll end up crunching on a B project after the perfect project you joined for gets cancelled.”
Developers also seek smaller independent companies when the company they are working for is acquired by a larger name and the environment changes. For example, Ars Technica cites a happy employee of Black Box who later felt like “a cog in the machine” when his company was bought out by EA, so he left for a position at Radical Entertainment. “It was a large but independent company with talented industry vets, free food, beer on tap… I was happy again,” he said.
Sports bars have become venues for live Internet videogame matches between professional gamers.
The events attract a large numbers of gaming fans that have already been watching alone at home, but are attracted to the energy and screams of other fans. One tournament in July attracted some 85,000 online viewers via Twitch.tv.
“This summer, ‘Starcraft II’ has become the newest barroom spectator sport,” according to The Wall Street Journal. “Fans organize so-called Barcraft events, taking over pubs and bistros from Honolulu to Florida and switching big-screen TV sets to Internet broadcasts of professional game matches happening often thousands of miles away.”
The “Starcraft” franchise is very popular in Korea, where two cable stations provide dedicated coverage of “Starcraft II” (in addition to “Halo,” “Counter-Strike” and “Call of Duty”). Fervor for public viewings is spilling into the U.S. for the first time.
“This feels like the World Cup,” said one Barcraft attendee recently in San Francisco. “You experience the energy and screams of everyone around you when a player makes an amazing play.”
Are you a casual gamer who wants to create your own games but lacks the resources of a big game company? Namaste may be for you.
The startup is developing a platform called StoryBricks, designed to help casual gamers and those interested in being part of a development team to create their own content and share them on social networks.
“The twist is that it’s not for professional game designers,” reports TechCrunch, “but users who want to create their own games. The company is understood to be be in discussions with several top VCs.”
Namaste has started fundraising via AngelList and recently tapped Anil Hansjee, former head of corporate development for Google Europe, to join the company as advisor.
The introduction of games to Google+ potentially threatens both Facebook (which also has games) and Apple (which takes a 30 percent cut versus Google’s 5 percent).
Google+ sees games as being core to their mission: “We don’t consider ourselves experts at making compelling games, but we can bring a lot to the party,” explains Bradley Horowitz, VP of Product for Google+. “There were some internal debates about whether Google was well-suited to have games in our repertoire and what is the value of games to the users. There’s tremendous value for users. They provide a way for people to connect, discover and interact with each other… We don’t see games contrary to our mission, or a diversion. We see them as being core.”
If HTML5 unifies the Web and mobile, it could become possible “for software to be written once and run across multiple devices.” And if Google+ games were to run via a browser on the iPhone or iPad, this could be an additional concern for Apple.
What do you think? Should Facebook and Apple be nervous?
Disney Research has developed a new technology that leverages phantom sensations and other tactile illusions to provide a wide range of physical sensations for gamers and film-goers via chairs outfitted with vibrating actuators. The technology is being demonstrated this week at SIGGRAPH in Vancouver.
Disney says its Surround Haptics system makes it possible for video game players and film viewers to “feel the smoothness of a finger being drawn against skin, for example, or the jolt of a collision.”
The system could potentially have a wide range of applications in movies, music and games, even communication systems for the blind.
“Although we have only implemented Surround Haptics with a gaming chair to date, the technology can be easily embedded into clothing, gloves, sports equipment and mobile computing devices,” says senior research scientist Ivan Poupyrev. “This technology has the capability of enhancing the perception of flying or falling, of shrinking or growing, of feeling bugs creeping on your skin. The possibilities are endless.”
Tom Anderson, former founder and president of MySpace, details the key advantages Google+ has over Facebook in a recent guest post on TechCrunch.
Anderson suggests Google+ can attract game developers by taking a smaller cut, and may not need any advertising at all. “Google has plenty to gain without ever showing an ad and, put simply, Google doesn’t need the money,” writes Anderson. “Facebook’s got to know this, and it’s got to have them just a little bit concerned.”
Facebook is testing out a “real-time” feed, as opposed to its current default “Top News” algorithm (which Anderson has criticized). Facebook is having to deal with complaints from advertisers and app developers. “It seems that the ‘Top News’ stream is killing the virality of advertisers ‘content’ and of apps that are trying to find new users,” he adds.
Anderson addresses Google’s decision to block business accounts and suggests both companies have some challenging decisions to make: “How do they balance what’s best for the regular guy (you & me), advertisers (big brands), small local businesses (who can never afford the big spend), platform developers with non-competing services (games & music, which it appears FB won’t get into) and platform developers with potentially competitive services (like business networking and dating, which FB/G+ may want to get into themselves someday).”
“Over the long haul (5-10 years), the company that makes the right choices in these areas may just end up winning,” he concludes.
Mike Capps, president of Epic Games, imagines the iPhone 8 will be faster than an Xbox 360 and will probably plug into our TVs or connect wirelessly, perhaps making next-gen consoles less significant.
“I think that’s the real challenge for us now,” explained Capps to IndustryGamers, “rather than worrying about the difference between a couple consoles and some order of magnitude, whether 3X or 4X. It’s about how do we deal with iPhone 8.”
“Your iPhone 8 will probably plug into your TV, or better yet, wirelessly connect to your television set to give you that big screen gaming experience with good sound,” added Capps. “So really, what’s the point of those next-gen consoles? It’s a very interesting situation to be looking at. That’s what we’re starting to think about more…not how do we scale from some Nintendo platform to some other future console.”
Capps’ observations are similar to remarks made recently by EA CEO John Riccitiello, who described the iPad as the company’s fastest growing platform.
“We have a new hardware platform and we’re putting out software every 90 days,” Riccitiello told IndustryGamers. “Our fastest growing platform is the iPad right now and that didn’t exist 18 months ago… Consoles used to be 80 percent of the industry as recently as 2000. Consoles today are 40 percent of the game industry.”
Online gaming firm Endemol Games UK is getting ready to launch one of the first motion control sensor games not developed around the Xbox Kinect controller.
Based on the TV show “Total Wipeout,” the game uses motion control technology developed by OmniMotion Technology.
The game is based around a virtual obstacle course similar to what is featured on the TV show. Players use their bodies to control the action through their webcam.
“Total Wipeout: Big Ball Run” will be available in the UK later this month through Facebook, or as a downloadable application from totalwipeout.co.uk.
Endemol also has plans to roll out the game internationally.
Philips announced it will be including streaming set-top and gaming functions in some of its new HDTV sets.
The Philips 4000 and 5000 series, which use the CloudTV platform of ActiveVideo Networks, can access cloud-based games streamed as MPEG files.
Both lines will include Philips MediaConnect, that enables wirelessly connecting the TV and PC.
Other features include NetTV (offering services such as Netflix, VUDU, Facebook, Film Fresh, Pandora and Twitter), V-tuner Internet radio and built-in Wi-Fi support.
The 4000 series features six screen sizes, ranging from 19 to 55 inches, while the 5000 series adds another 10 screens, from 40 to 55 inches.
