Google Links Bard AI to Apps Including YouTube, Docs, Drive

Google is implementing a plan to help its Bard AI become more competitive with OpenAI’s ChatGPT. Bard Extensions will allow English-language users to expand the chatbot’s knowledge repository to data from various Google apps, including Gmail, Google Docs, Google Drive, Google Maps, YouTube, and Google Flights and hotels, or even information stored “across multiple apps and services,” Google says. The update boosts search engine capabilities with the travel features, while providing some functionalities of a personal assistant by letting it identify missed emails or summarize the relevant points in a document. Continue reading Google Links Bard AI to Apps Including YouTube, Docs, Drive

Google’s AI-Powered Search Delivers Relevant, Visual Results

Google is adding images and video to its Search Generative Experience (SGE), an AI-powered context tool the company began testing in May that some are already calling “the future of Google Search.” Those who have signed up for Search Labs and enabled SGE will begin seeing more multimedia at the top of their search results. The idea is to help searchers “get up to speed on a new topic, uncover quick tips for your specific questions or discover products and things to consider — with article links to dig deeper,” Google explains of its latest AI improvements. Continue reading Google’s AI-Powered Search Delivers Relevant, Visual Results

Google Announces Wide Range of New Products, AI Features

While the much-anticipated unveiling of the $1,799 Pixel Fold is generating headlines after yesterday’s Google I/O developer conference, the company made a slew of other announcements, including the $500 Pixel Tablet, the midrange Pixel 7A, AI functionality for Google Search and Android, an AI-powered editing feature for Google Photos, an improved Wear OS 4 (available later this year), and a redesigned Google Home app (available today). In addition, the company announced that its AI-powered chatbot Bard is now available to everyone, whether you were on the waitlist or not. We’ve compiled a helpful list of new products and features, along with links to reviews and related news. Continue reading Google Announces Wide Range of New Products, AI Features

Google to Restyle Search with a More ‘Snackable’ AI Touch

In the wake of Microsoft’s phenomenal success with Bing Chat powered by OpenAI, Google is restyling its search platform to be conversationally driven using artificial intelligence. It also plans to add more social media posts and short videos to its search results, a significant shift from the “10 blue links” of website results that have traditionally served as the Google Search template. At its Google I/O developer conference today, Google is expected to showcase new AI features that it will incorporate into search as part of a new project code-named “Magi.” Continue reading Google to Restyle Search with a More ‘Snackable’ AI Touch

Google Ads Transparency Center Offers Searchable Ad Data

Google is launching an Ads Transparency Center. The “searchable hub” rolls out to global users in the coming weeks and lets anyone look up who’s behind an ad, which ads an advertiser ran and where across Google Search, YouTube and the Google Display Network. Additional details are provided for political ads, including the amount spent, number of impressions and any location targeting criteria. In 2020 Google began requiring that advertisers verify their identities, and a year later began letting users access some ad info, but its transparency move follows Facebook’s similar offering, which launched in 2019. Continue reading Google Ads Transparency Center Offers Searchable Ad Data

Google Touts Search Plans During Its ‘Live from Paris’ Event

Google unveiled new search features during its “Live from Paris” event via a YouTube stream. The emphasis was on multisearch, which will go live globally to mobile platforms in more than 70 languages where Google Lens is used, according to the company. Introduced last year, the multisearch feature looks through images and text, driven by an AI technology the company has developed called MUM, for Multitask Unified Model. There were no new announcements regarding Bard, Google’s new conversational AI search tool, although media outlets reported that Bard responded incorrectly in a Twitter promo the same day. Continue reading Google Touts Search Plans During Its ‘Live from Paris’ Event

Google and Microsoft Announce AI-Based Search Functions

Microsoft unveiled a ChatGPT-powered version of its Bing search engine on Tuesday, following Google’s announcement it is testing a conversational artificial intelligence app called Bard, expected to launch publicly in the coming weeks with applications for products starting with Google Search. Google will next month begin onboarding developers, creators and enterprises for its generative language API (which will initially utilize a lightweight version of LaMDA and eventually offer “a range of models”). Microsoft’s partnership with OpenAI and Google’s new plans may be putting pressure on Apple and Meta. “A race starts today,” Microsoft CEO Satya Nadella said. Continue reading Google and Microsoft Announce AI-Based Search Functions

Google Intros New Features for Search, Maps and Shopping

Google is starting to publicly roll out many of the new features introduced at its Search On event in September. Spanning Google Search, Shopping and Maps, the tools let consumers do things like search their favorite restaurant dish by name, like “truffle mac and cheese near me.” A visual search experience for Maps called Live View lets users glimpse street scenes in cities including London, Los Angeles, New York, Paris, San Francisco and Tokyo. And an AR shopping feature invites people to try on everything from makeup to accessories using a library of 148 models. Continue reading Google Intros New Features for Search, Maps and Shopping

Google Search Reinvention Focuses on Visuals and Discovery

Google is the latest tech giant to be swayed by the influence of TikTok and Instagram as it reimagines a more visual, discovery-centric type of search. That was major media’s takeaway from the third annual Google Search On event, which continued the trend of trying to find more intuitive ways to search, namely visually and vocally, by snapping a photo or asking your phone a question. Thanks to advances in artificial intelligence, the Alphabet company says it is “going far beyond the search box to create search experiences that work more like our minds.” Continue reading Google Search Reinvention Focuses on Visuals and Discovery

Google’s Ad Growth Slows While Search Exceeds Projections

Alphabet had a rocky second quarter with revenue of $69.69 billion, up 13 percent from the same period in 2021, though net income was down 14.6 percent to $16 billion. It was Alphabet’s slowest growth rate since Q2 2020, when COVID-19 wreaked havoc on the economy. In a contracting 2022 advertising market, Alphabet posted 12 percent ad growth, totaling $56.3 billion for the quarter ended June 30 versus the same period the previous year. Ad growth was down substantially over the 69 percent increase of Q2 2022, but increased nonetheless where others are declining. Continue reading Google’s Ad Growth Slows While Search Exceeds Projections

Google Shopping Adds Analytics Tools, Trusted Store Badge

Google Shopping is introducing new tools to help merchants and brands improve online sales performance. A Shopping Experience Scorecard will provide retailers the opportunity to earn a “Trusted Store” badge. In addition, Google is offering data analytics, including a conversion rate measurement tool, a price comparison feature and shipping and return overview pages. Since revamping its market portal as Google Shopping in 2019, the company has been trying to make it easier for users to “research and buy” using Google Search. Continue reading Google Shopping Adds Analytics Tools, Trusted Store Badge

Apple Privacy Changes Hurt Meta, Help Google, Pundits Say

Rumblings are surfacing about the impact to Meta Platforms advertising on Facebook and Instagram due to increased costs resulting from the new user privacy policy introduced by Apple last summer. Meta expects to take a hit of as much as $10 billion to this year’s revenue as a result of the change, which requires users to grant permission to apps to track their activity for advertising purposes. Meta’s market value dropped by roughly $300 billion in the wake of that forecast. In light of Google’s discussion this month of implementing privacy changes of its own, it remains to be seen whether the changes are triggering a digital advertising transition or crash. Continue reading Apple Privacy Changes Hurt Meta, Help Google, Pundits Say

Google Service Helps Creators Build Personalized Storefronts

Google’s in-house incubator Area 120 recently introduced Qaya, a new service that helps creators build their own digital storefronts. Qaya, which was co-created by Area 120 founder-in-residence Nathaniel Naddaff-Hafrey, is designed to help creators monetize their products and services by offering them directly to fans via personalized storefronts that can be integrated with Google Search and Google Shopping. Currently in beta, the Qaya-powered storefronts can host up to 1,000 products each. Google Pay is built into the service, with support for subscriptions, tipping and one-time payments. Qaya also offers sales analytics. Continue reading Google Service Helps Creators Build Personalized Storefronts

Google’s Bot-in-a-Box Brings Conversational AI to Enterprises

Google Cloud recently unveiled a new AI-powered service product named Bot-in-a-Box. The feature, available via Google Cloud Platform (GCP) Business Messages, will help enterprises easily manage conversations with their customers. Bot-in-a-Box creates chatbots that can naturally respond to customers’ questions by using Google’s Dialogflow software. The conversational bot does not require any additional coding but will learn directly from businesses’ customer service data. The new product is expected to cut the customer service budget for businesses and improve the service level of chat function on GCP Business Messages. Continue reading Google’s Bot-in-a-Box Brings Conversational AI to Enterprises

Google Ad Growth Propels Alphabet to $65.12 Billion Quarter

Alphabet’s third quarter earnings saw revenue hit $65.12 billion, a 41 percent increase characterized as the company’s largest quarterly gain in 14 years. Profit of $21.03 billion is a nearly 300 percent increase over profits reported prior to the COVID-19 pandemic. Highlights include 43 percent growth in Google’s advertising sales business — across Search, Maps and YouTube — for a total of $53.13 billion. YouTube “recently surpassed 50 million Music and Premium subscribers, including those in trial,” Google and Alphabet CEO Sundar Pichai said on the Q3 conference call. Continue reading Google Ad Growth Propels Alphabet to $65.12 Billion Quarter