By
Debra KaufmanApril 12, 2018
Although using AI and machine learning tools in production may remain a lofty goal for some, such tools are already in use in some video workflows, from dailies through mastering. Moderated by Netflix coordinator, production technologies Kylee Peña, a panel discussion described the tools available and how they’re being used in real world applications. Google senior cloud solutions architect Adrian Graham described his company’s now-open sourced TensorFlow technology, and how it’s being used by the M&E industry. Continue reading NAB 2018: Machine Intelligence Toolsets in Video Workflows
By
Debra KaufmanApril 10, 2018
At NAB in Las Vegas, Pew Research Center research associate Mike Barthel looked at “tradition in transition,” or how television news is faring in an increasingly online digital environment. He pointed to a 2012 Pew Research article that predicted that, “in a changing news landscape, even television is vulnerable.” Yet, surprisingly, six years later, more people still get their news from local TV rather than the web. The gap continues to close, however, from 19 points in 2016 to a mere seven-point gap in 2017. Continue reading NAB 2018: Pew Examines Gap Between TV and Online News
By
Debra KaufmanApril 6, 2018
For a more cost-effective way to reach viewers, YouTube introduced a skippable option for ads called TrueView for Reach, priced on a cost-per-thousand impressions (CPM) basis. With the company’s standard TrueView ads — which Google recommends to be at least 12-seconds long — advertisers pay only if a viewer watches to the end or clicks on an element in the in-stream content. The new format works ideally with 10- to 15-second spots, and YouTube touts TrueView for Reach as helping advertisers reach a “broad set of customers” and achieve 95 percent viewability rates. Continue reading YouTube Debuts Cost Effective Ad Option: TrueView for Reach
By
Debra KaufmanApril 6, 2018
Apple is tweaking its iPhone design and features, to help differentiate it in an increasingly competitive market. According to sources, the company is currently working on a technology that would allow users to perform some tasks by moving a finger close to the screen but not actually touching it. Currently, Apple’s 3D Touch responds differently depending on finger pressure. The company is also working on a display that will curve inward, gradually, from top to bottom. All iPhones currently sport a flat display. Continue reading Apple R&Ds Curved OLED Screen, Touchless Gesture Feature
By
Emily WilsonApril 5, 2018
Under pressure from lawmakers, regulators, and some of its two billion monthly active users to fight misinformation, Facebook is tweaking how information is presented on its News Feed. Users in the U.S. will now be able to easily see a news publisher’s Wikipedia page along with a given story and can see how frequently it’s been shared on the social network. Facebook is under renewed criticism following reports that Cambridge Analytica “improperly accessed data on millions of Facebook users,” reports The Wall Street Journal.
Continue reading Changes to Facebook News Feed Plan to Curb Misinformation
As part of the Next-Generation Media Technologies education track at the upcoming NAB Show in Las Vegas, a half-day conference produced by Rochelle Winters will examine the latest trends in Machine Intelligence and Content Creation (Tuesday, April 10, 9:00 am – 12:00 pm). The program will examine how studios, creative service companies and filmmakers are using machine learning, deep learning and artificial intelligence to help produce content. Leading technologists, production execs and content creators will share the latest research and case studies involving machine intelligence. Continue reading NAB Program to Look at Machine Intelligence, Content Creation
By
Emily WilsonApril 3, 2018
Apple, Pandora and Amazon are among those ramping up efforts to differentiate their music services in order to win over subscribers and artists. Second to Spotify’s dominance is Apple Music, which has taken off after an initially bumpy start. Pandora is another major competitor, boasting 74.7 million active listeners of its free music stations, which operate much like traditional radio. SoundCloud reports that it reaches 175 million monthly listeners in more than 190 countries, and Google plans to combine its Google Play Music “All Access” on-demand streaming service with YouTube Red. Continue reading Tech Giants Compete in Pursuit of Music Streaming Audiences
As part of the Next-Generation Media Technologies education track at the upcoming NAB Show in Las Vegas, a half-day conference produced by Rochelle Winters will examine the latest trends in Machine Intelligence and Content Creation (Tuesday, April 10, 9:00 am – 12:00 pm). The program will examine how studios, creative service companies and filmmakers are using machine learning, deep learning and artificial intelligence to help produce content. Leading technologists, production execs and content creators will share the latest research and case studies involving machine intelligence. Continue reading NAB Program to Look at Machine Intelligence, Content Creation
By
Emily WilsonMarch 29, 2018
In an effort to catch up to Google’s classroom dominance, Apple unveiled a new 9.7-inch iPad on Tuesday “aimed at classrooms and other education tools,” reports The New York Times. It has a faster processor and the ability to support its education-minded stylus, the Apple Pencil (which previously only paired with pricier iPads), as well as 200 gigabytes of storage. It’ll be priced at $299 for schools and $329 for consumers. Additionally, Apple announced new classroom software and new curriculum.
Continue reading Apple’s New iPad Aims to Top Google’s Classroom Dominance
By
Emily WilsonMarch 29, 2018
According to members of Google’s Brain and Machine Perception teams, researchers at the tech giant have developed “ways to make machine-generated speech sound more natural to humans,” even providing examples of the more expressive speech in a company blog post, reports VentureBeat. Google also announced the release of its Cloud Text-to-Speech services, which could “be used to bring more natural speech to devices, apps or digital services that utilize voice control or voice computing,” the article explains.
Continue reading Google’s Machine-Generated Speech Will Sound More Human
By
Emily WilsonMarch 28, 2018
After a year and a half of testing, Google is rolling out its mobile-first indexing of the web. According to TechCrunch, Google first detailed its plan in 2016, aiming to “change the way its search index operates, explaining how its algorithms would eventually be shifted to use the mobile version of a website’s content to index its pages, as well as to understand its structured data and to show snippets from the site in the Google search results.” The move caters to Google Search users, the majority of whom search via mobile devices.
Continue reading Google Initiates Rollout of its Mobile-First Indexing of the Web
By
Emily WilsonMarch 28, 2018
Brands like Whirlpool, Samsung and Bosch are in a race with tech companies like Google and Amazon to get into your kitchen, a room often considered the heart of a home. According to The New York Times, the goal is to get “Internet-connected appliances and cooking gadgets” like “refrigerators embedded with touchscreens, smart dishwashers and connected countertop screens with artificially intelligent assistants that react to spoken commands” into your home first as the promise of the connected smart home comes closer to reality. But these things remain a hard sell with consumers.
Continue reading Household Brands Are Competing to Put Tech in Your Kitchen
By
Emily WilsonMarch 27, 2018
Google recently launched Shopping Actions, a new program to help retailers compete with Amazon, the world’s largest online retailer. The program allows companies to list “products across Google Search, in its Google Express shopping service, and in the Google Assistant app for smartphones and on smart speakers, like the Google Home,” reports TechCrunch. It offers a universal cart no matter what device shoppers are using and Google earns money via a pay-per-sale model. The program is now open to any retailer in the U.S.
Continue reading Google’s New Shopping Actions Aid Competition with Amazon
By
Emily WilsonMarch 26, 2018
Following the now widespread reports of Cambridge Analytica’s use of Facebook user data, some companies are pulling ads from the social media giant, in large part due to “consumer backlash and questions from lawmakers” over the company’s privacy policy, reports Engadget. Mozilla has pulled its ads, claiming to have taken a closer look at Facebook’s current privacy settings, particularly related to third-party apps. Many other companies around the world are considering a similar ad-related move, according to the article.
Continue reading Mozilla and Others Pull Facebook Ads Over Privacy Concerns
By
Emily WilsonMarch 23, 2018
Google is one of the largest information holders in the world, and while it’s security is strong, there is still room for improvement. To that end, Google is working on its own “blockchain-related technology,” according to Bloomberg. Sources close to the project say that Google is working to develop its own “distributed digital ledger that third parties can use to post and verify transactions.” Essentially, it would project consumer information stored on its cloud services. No release date has yet to be announced.
Continue reading Google Is Developing Its Own Blockchain-Related Technology