Information Gravitation: A More Personalized Search Future

The future of search may have very little to do with traditional search. “Rather, next-generation applications will surface the information we need when we need it — whether we know we need it or not,” writes GigaOM. “We’re talking about doing a video chat, sending an email or just surfing the Web, and seeing relevant content appear before your eyes.” The article refers to the model as “anticipatory computing” or “information gravitation.” Continue reading Information Gravitation: A More Personalized Search Future

Disney and Google Launch Stunning Immersive Chrome Project

Google and Disney have teamed with UK app and Web developer Unit 9 to launch a Chrome Experiment to promote Disney’s upcoming film, “Oz the Great and Powerful.” Wired describes it as “Hollywood marketing machine meets tech evangelism in the future of online storytelling.” The project illustrates “the sort of immersive experiences possible when using Web technologies such as WebGL, CSS3, WebAudio, WebRTC, and other HTML5 tools.” Continue reading Disney and Google Launch Stunning Immersive Chrome Project

Google Maps Goes Off Road with Impressive Trekker Project

Google announced plans for its Trekker project last October. And last week, it revealed the first results with “some of the most detailed and amazing interactive imagery of the Grand Canyon, as promised, showing off Google’s vision for how the world can be catalogued and detailed for everyone’s daily tasks and travels,” writes TechCrunch. These images are now showing up on Google Maps for public availability. Continue reading Google Maps Goes Off Road with Impressive Trekker Project

Wireless Industry Responds to FCC Proposal of Public Wi-Fi

The Federal Communications Commission is looking to develop powerful Wi-Fi networks across the country. The proposed networks would be so broad in reach that consumers could potentially make calls or surf the Internet without having to pay a cellphone bill every month. The FCC proposal, which could undermine phone and Internet service providers, has resulted in the wireless industry launching a campaign to persuade reconsideration. Continue reading Wireless Industry Responds to FCC Proposal of Public Wi-Fi

Google Updates AdWords for Desktop and Mobile Advertising

Google is changing AdWords to eliminate mobile-only campaigns after Wall Street critics began questioning poor mobile cost-per-click numbers. All campaigns will now include desktop as well as mobile, while advertisers will not be able to target specific devices (like tablet-only campaigns, for example). Advertisers can adjust their preferences to prioritize mobile much more than desktop or desktop much more than mobile, but cannot choose only one. Continue reading Google Updates AdWords for Desktop and Mobile Advertising

YouTube Channels Lose Millions of Views to De-Spamming

YouTube’s “de-spamming” initiative aims to remove unintended views from videos. The initiative has removed millions of views from videos, and large channels like Sony, Universal and RCA have been among the most affected. Together, these channels have lost upwards of 2 billion views since the Google-owned video site began its de-spamming efforts in December 2012. Continue reading YouTube Channels Lose Millions of Views to De-Spamming

Yahoo CEO Marissa Mayer Talks About the Future of Mobile

New Yahoo CEO Marissa Mayer wants to improve the company’s mobile search, which trails far behind offerings from search giants like Google and Bing. In her first one-on-one interview since being named CEO, Mayer spoke with Bloomberg Television about the future of Internet search technology, data portability and strategic partnerships. She sees personalization as the key to mobile for Yahoo. Continue reading Yahoo CEO Marissa Mayer Talks About the Future of Mobile

The New Digital Age: Book Warns of a Dangerous Future China

Google executive chairman Eric Schmidt has a book due in April, The New Digital Age, whichexplores the changing technology landscape and how authoritarian governments will seek greater control over Web content in the future. The book criticizes China as “the world’s most active and enthusiastic filterer of information” and mentions China’s state-led efforts to use hacking as a tool against other nations or corporations. Continue reading The New Digital Age: Book Warns of a Dangerous Future China

Opinion: The Pitfalls of Wearing Google Glasses in Public

While Google Glasses have generated a lot of media attention, we don’t know if the technology will achieve a level of social acceptability. Alexis Madrigal of The Atlantic discusses the tech savvy town of San Francisco and what happened when two people walked into a bar wearing the new device. Unlike a phone, Google Glasses are not hidden in your pocket or stored at home — they are on your face, right out in the open. Are people ready for this? Continue reading Opinion: The Pitfalls of Wearing Google Glasses in Public

Small Businesses See More Potential in LinkedIn Than Twitter

A recent survey suggest that while six out of 10 small business owners say they believe social media tools are valuable to their company’s growth, just three percent of the 835 surveyed believe Twitter has the most potential to help the company. Twitter faces challenges convincing small business owners of the advantages of using the short-messaging system to reach customers and expand their brands. Continue reading Small Businesses See More Potential in LinkedIn Than Twitter

YouTube to Test Paid Subscription Channels on Limited Scale

While online video continues to grow, one challenge has involved effective revenue models. YouTube is addressing that hurdle with its decision to launch paid subscriptions for individual channels on its video platform. It is the Google-owned company’s “latest attempt to lure content producers, eyeballs, and advertiser dollars away from traditional TV, according to multiple people familiar with the plans,” writes Ad Age. Continue reading YouTube to Test Paid Subscription Channels on Limited Scale

Five Ways Big Companies are Effectively Using Gamification

According to M2 Research, companies will be spending around $2 billion on gamification services by 2015. “By that same point, Gartner Group’s Brian Burke forecasts that 70 percent of the Global 2000 will employ gamification techniques, but that 80 percent of those projects will fail unless they’re designed thoughtfully,” writes GigaOM. Continue reading Five Ways Big Companies are Effectively Using Gamification

Netflix, YouTube Take On AirPlay with Second Screen Protocol

Netflix and YouTube have combined efforts to launch DIAL, “a protocol that helps developers of second-screen apps to discover and launch applications on smart TVs and connected devices.” DIAL is already seeing support from Samsung, Sony, Hulu and BBC and “could become a key piece in efforts to establish an open alternative to Apple’s AirPlay,” according to GigaOM. Continue reading Netflix, YouTube Take On AirPlay with Second Screen Protocol

Is Google Glass Poised to Change the Advertising Industry?

Ad execs are imagining ways the upcoming Google Glass Internet-connected eyewear could transform the ad industry, despite Google’s repeated assertion that there are no plans for advertising on the device. “Those who make their living via augmented reality have even more vivid dreams. For them, Google Glass isn’t some weird 20 percent project, it’s the future of advertising,” writes Mashable. Continue reading Is Google Glass Poised to Change the Advertising Industry?

Google Demands Warrants for Access to Email and Cloud Data

Despite federal law that states authorities do not need warrants for e-mails stored for longer than 180 days, Google demands probable cause warrants when asked for user data from Gmail or other cloud-based services. “Google requires an ECPA search warrant for contents of Gmail and other services based on the Fourth Amendment to the Constitution, which prevents unreasonable search and seizure,” Google said in a statement. Continue reading Google Demands Warrants for Access to Email and Cloud Data