By
Paula ParisiDecember 21, 2021
Nearly 37 percent of the world’s population has never used the Internet, according to the United Nations. That’s about 2.9 billion people yet to experience the technology most of the other 63 percent now take for granted. But many feel the Internet is ready for its third act, Web3 (also known as Web 3.0). Companies trying to figure out what Web3 means for their business models are not helped by the fact that there is dissent as to what it will be. Decentralized, relying on blockchain, connected to the metaverse are among the themes being discussed. Although there’s a lot being written, it’s all rather fuzzy at this time. Continue reading The Web3 Debate: Impending Revolution or Marketing Hype?
By
Paula ParisiDecember 21, 2021
When it comes to vacuuming-up consumer data, there is no distinction between that which is “personally identifiable” and that which is not, according to recent media reports. Data collection firms are reportedly hiding behind a false notion of privacy in order to keep Congress on track to allow the industry to police itself. This would enable the companies to continue mining personal information and selling it, whether to those trying to influence election outcomes, pharmaceutical firms trying to boost sales or insurance companies sniffing around for preexisting conditions. Continue reading Lawmakers Troubled About Rampant Sale of Consumer Data
By
Paula ParisiDecember 17, 2021
Advances in language comprehension for artificial intelligence are issuing from San Francisco’s OpenAI and London-based DeepMind. OpenAI, which has been working on large language models, says it now lets customers fine-tune its GPT-3 models using their own custom data, while the Alphabet-owned DeepMind is talking-up Gopher, a 280-billion parameter deep-learning language model that has scored impressively on tests. Sophisticated language models have the ability to comprehend natural language, as well as predict and generate text, requirements for creating advanced AI systems that can dispense information and advice or that are required to follow instructions. Continue reading Advances by OpenAI and DeepMind Boost AI Language Skills
By
Paula ParisiDecember 14, 2021
The Amazon-led universal connectivity protocol, Matter, is being marketed as the first universal casting standard to reliably work with Apple, Samsung and Google protocols, among others. Interoperability issues that smart home inhabitants have encountered getting their devices connected are legion. A key aspect of Matter’s promise of platform agnosticism is its specs for streaming video players and TV displays, prompting speculation that Matter TV could replace proprietary casting systems, including Apple’s AirPlay and Google’s Cast. Matter is an independently developed protocol developed by the Connectivity Standards Alliance due to launch in 2022. Continue reading Matter Could Soon Become Smart Tech’s Universal Language
By
Bella ChenDecember 10, 2021
Select Facebook creators in the U.S. will have access to more data and revenue opportunities through the social platform’s new “Professional” mode. Previously exclusive to Facebook Pages, creators can now access audience analytics and, by invite-only for now, earn up to $35,000 per month with qualifying video content through a Reels Play bonus program. For creators who are already using Pages, Facebook is adding a Professional Dashboard to access more insights and productivity tools. The goal is to help creators track shares, reactions and comments to their posts in order to make more informed decisions and grow their audiences. Continue reading Facebook Adds a Professional Mode to Expand Creator Base
By
Paula ParisiDecember 10, 2021
Discord has begun testing a Premium Membership feature that lets creators monetize their communities by offering subscriptions. The program allows content providers to offer tiered-access, create subscription-only channels, or paywall entire communities (which Discord calls “servers”). “With Premium Memberships, creators and community owners will have the ability to gate part or all of their server behind a paid subscription,” the company says. Many Discord communities have been offering that sort of experience by integrating services like Patreon, Twitch and YouTube. With Premium Memberships they’ll be able to do it natively through Discord. Continue reading Discord Premium Helps Creators Monetize Within the Platform
By
Paula ParisiDecember 7, 2021
Even before Jack Dorsey tweeted his resignation as Twitter CEO — and announced that another company he co-founded and runs as CEO, Square, will on December 10 change its name to Block — there was speculation that Twitter will soon be purchased. The rumors have been fueled by a belief that Twitter has potential beyond its stagnant share price — $44.47 as of yesterday’s close, slightly less than $44.90 the day of its November 2013 IPO — evidenced in its strong branding and popularity with elites. Top tech exec Parag Agrawal’s ascent to CEO is the corporate equivalent of staging in real estate. Continue reading Talk of Twitter Sale Brews with Square/Block Floated as Suitor
By
Paula ParisiDecember 6, 2021
Artificial intelligence and machine learning are technologies with lots of heat behind them, and some controversy. Organizations (including the Entertainment Technology Center at USC) are working to better understand the ramifications of AI and how to hold its users accountable. Among the criticisms is that AI disproportionately exhibits bias against minority groups — the so-called “discrimination feedback loop.” In November, the New York City Council became the first in the nation to pass a law requiring that the hiring and promotion algorithms of employers be subject to audit. Continue reading Guidelines, Accountability Considered as AI Becomes Priority
By
Paula ParisiDecember 6, 2021
From fast food to sporting goods, companies are harvesting and hoarding consumer data at a record pace in an attempt to maintain ad targeting at a time when government and Big Tech are erecting privacy firewalls. In the past, brands could rely on their platform partners to supply much of the data necessary for focused advertising. All that changed this year when Apple rolled out a new policy restricting how customers could be tracked on its devices. Google is said to be readying a similar revamp for Chrome. Meanwhile, California and Europe have passed new consumer privacy laws. Continue reading Brands Adapt as Privacy Concerns Chill Advertising Business
By
Bella ChenDecember 1, 2021
Google Cloud recently unveiled a new AI-powered service product named Bot-in-a-Box. The feature, available via Google Cloud Platform (GCP) Business Messages, will help enterprises easily manage conversations with their customers. Bot-in-a-Box creates chatbots that can naturally respond to customers’ questions by using Google’s Dialogflow software. The conversational bot does not require any additional coding but will learn directly from businesses’ customer service data. The new product is expected to cut the customer service budget for businesses and improve the service level of chat function on GCP Business Messages. Continue reading Google’s Bot-in-a-Box Brings Conversational AI to Enterprises
By
Paula ParisiNovember 29, 2021
In what could be bad news for companies such as Facebook and Google, the European Parliament has voted to toughen limits on the use of consumer data for advertising. The Committee on Internal Market and Consumer Protection (IMCO) voted overwhelmingly under the Digital Markets Act (DMA) to support stricter consent requirements for how personal information is used to serve ads, expanding the draft legislation to include a ban on the commercial use of the personal data of minors. The proposed law blacklists some practices of Big Tech platforms and empowers the EU Commission to undertake investigations, adding sanctions for non-compliant behavior. Continue reading European Union Supports New Restrictions on Targeted Ads
By
Paula ParisiNovember 19, 2021
Quantum startup QuEra Computing has emerged from stealth mode with a splashy announcement of $17 million in funding and completion of a 256-qubit device the company says “will be soon accessible to customers.” Launched in 2019 by scientists from Harvard and MIT, the Boston-based firm claims to have already generated $11 million in revenue from its scalable machines in a white-hot quantum space that includes tech giants including Amazon, IBM and Google jockeying for position. QuEra’s approach leverages what the company calls “nature’s perfect qubits,” based on 256-qubit atoms. Continue reading Startup QuEra Is Making Major Strides in Quantum Computing
By
Paula ParisiNovember 19, 2021
In what’s billed as a major triumph in the “right to repair” movement, Apple says it will begin selling the parts and tools to allow people to make their own iPhone repairs. The movement gained momentum in July when the FTC announced it would step up enforcement against tech firms that made gadget repairs difficult for consumers and small businesses. Microsoft, which along with Apple, Google and Amazon had lobbied against the FTC effort, in October announced it was joining Dell, HP and Motorola in getting a jump on “right to repair” legislation. Continue reading Apple Self Service Repair Shop Is Good News for Consumers
By
Paula ParisiNovember 17, 2021
Facebook’s internal experiments with turning off its News Feed algorithm revealed that users benefit from the often-controversial ranking system. Documents recently parsed by the news media indicate Facebook’s digital formula knows more about what users want than the users themselves when it comes to deciding which posts people see and in what order. The news comes as both the House of Representatives and Senate consider bills that would require social media platforms to offer users the option of disabling what’s known as “automated content recommendations.” The bills follow whistleblower allegations that Facebook’s News Feed is damaging to users. Continue reading Automated News Feed May Be Good for Facebook and Users
By
Paula ParisiNovember 17, 2021
GeForce NOW’s six-month $100 tier that let’s players game using the equivalent of an RTX 3080 rig has officially been proclaimed “a big deal” by tech media, due to the fact that the top-rated $700 graphics card is virtually unavailable for legions of would-be purchasers (described as camping out at stores and resorting to truck heists to obtain them). After Google’s Stadia service was shuttered in February, some questioned whether cloud gaming had a viable future. First movers in the game space seem to feel GeForce NOW has provided a quality option. Continue reading Nvidia Brings Power Gaming to the Cloud with GeForce NOW