European Union to Conduct Antitrust Investigation of Google

The European Union has launched a formal antitrust investigation into Alphabet’s Google, after the European Commission, its main antitrust enforcer, probed the issue informally since at least 2019. The formal investigation will examine numerous allegedly anticompetitive practices involving how the tech giant brokers ads and shares user data with advertisers across websites and mobile apps. In addition to reviewing issues covered by U.S. states, such as Google favoring its own ad-buying tools, the probe will cover new territory. Continue reading European Union to Conduct Antitrust Investigation of Google

Roku Expands Advertising, Charts Strategy for New Originals

When Netflix founder Reed Hastings spun out Roku, the streaming video box in development, in 2008 and then sold his Roku shares to Menlo Ventures, he had no idea that this stake today would be worth almost $7 billion. Roku grew exponentially during COVID-19, with its shares rising 480+ percent from March 17, 2020; its market capitalization is now $45+ billion. The company, which went public in 2017, has become the dominant “intermediary” for streaming video distribution, with distribution to 50+ million households. Roku is now focusing on original content while continuing to expand its advertising.

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Laptops Embrace Smartphone Tech in Wake of the Pandemic

According to IDC, although computer sales have been decreasing for the past decade, during the COVID-19 pandemic PC sales shot up 50 percent or more per quarter compared with the previous year. As a result, laptop manufacturers are now integrating technologies once reserved for smartphones, including powerful processors, higher-resolution displays, and increased battery life. New designs such as tablets that snap onto keyboards (detachables) and thin laptops with 360-degree hinges that fold into tablet form are also emerging. Continue reading Laptops Embrace Smartphone Tech in Wake of the Pandemic

Google’s Solution to Replace Cookies Under Review at W3C

By 2022, Google plans to block cookies on its Chrome browser, used by about 70 percent of global desktop computer owners, instead offering a solution that will protect privacy and still target ads. Even as privacy advocates find flaws in Google’s idea, advertising technology companies are joining forces to create tracking tools based on email addresses. Amazon has responded by blocking Chrome from collecting data on which users go to its websites. Politicians from around the world say Google’s move could hurt its rivals. Continue reading Google’s Solution to Replace Cookies Under Review at W3C

Amazon Targets App Developers with Lower Fee, AWS Credit

To attract more developers to its Android and Fire OS Appstore, Amazon — following similar moves by tech giants Apple and Google — is cutting costs for developers with its Amazon Appstore Small Business Accelerator Program. Whereas both Apple and Google halved their cut of a developer’s first $1 million to 15 percent from 30 percent, Amazon instead will lower the cut to 20 percent but also give developers 10 percent in “AWS promotional credits” to use its cloud services, bringing their Appstore revenue to “an equivalent of 90 percent.” Continue reading Amazon Targets App Developers with Lower Fee, AWS Credit

Antitrust Law Authority Lina Khan Appointed Chair of the FTC

In a largely bipartisan vote, the Senate appointed antitrust law expert and Columbia Law School associate professor Lina Khan as chair of the Federal Trade Commission after earlier adding her to the agency. Senator Amy Klobuchar announced Khan’s appointment as FTC chair. At 32 years of age, Khan is the youngest person to ever join and lead the FTC. The legal scholar has also been a consistent critic of Big Tech, so her confirmation is evidence that lawmakers from both political parties agree that it is time to further evaluate the growing dominance of those companies. Continue reading Antitrust Law Authority Lina Khan Appointed Chair of the FTC

Google Expands Workspace Features and Opens to All Users

Google is providing full access to Workspace (formerly G Suite) for its 3+ billion existing users in consumer, enterprise and education markets. Users turn on Google Chat in Gmail to enable the full experience. Although Google Drive and Docs have already been free, Workspace brings features such as smart suggestions in emails and documents. Google is also debuting Google Workspace Individual, a paid version aimed at small business owners, offering “booking services, professional video meetings, personalized email marketing” and more. Continue reading Google Expands Workspace Features and Opens to All Users

YouTube Bans Alcohol, Gambling, Politics from Masthead Ads

Google’s YouTube announced that its masthead — which appears at the top of its app and website — will no longer run ads related to alcohol, gambling, “prescription drug terms” or politics. Gambling includes sports betting and casino games, and politics references ads that endorse political candidates. According to Google, the move is aimed to “lead to a better experience for users.” The masthead is a very visible rectangle across the top of YouTube’s homepage and is usually the platform’s most expensive and desirable ad unit. Continue reading YouTube Bans Alcohol, Gambling, Politics from Masthead Ads

Lawmakers Introduce Bills to Address Dominance of Big Tech

The House unveiled five bills aimed at curbing Big Tech companies, including the Ending Platform Monopolies Act, that requires “structural separation of Amazon” and makes it illegal for an online platform to own a business that uses said platform for “the sale or provision of products or services,” that “sells services as a condition for access to the platform” or that “owns businesses that create conflicts of interest.” Another bill would ban platforms from giving advantage its own products and services over those of a rival. Continue reading Lawmakers Introduce Bills to Address Dominance of Big Tech

Government Establishes Task Force to Promote AI Innovation

The Biden administration has formed the National Artificial Intelligence Research Resource Task Force with plans to “develop a roadmap to democratize access to research tools that will promote AI innovation and fuel economic prosperity.” The task force, composed of 12 academic, government and industrial members led by the White House Office of Science and Technology Policy (OSTP) and the National Science Foundation (NSF), will establish the National AI Research Resource (NAIRR). The task force is charged with drafting a strategy to create an AI research system about Americans and finding enough computing power to analyze the data.  Continue reading Government Establishes Task Force to Promote AI Innovation

Netflix to Launch Online Shop for Show-Branded Merchandise

Streaming giant Netflix has plans to open an e-commerce shop to sell branded goods tied to its many popular shows. The effort is led by Netflix vice president of consumer products Josh Simon, who held a similar position at Nike. Thus far, Simon has grown his team to 60 people (from 20) and inked deals with Amazon, Sephora, Target and Walmart to sell beauty kits, clothes, toys and other products related to its series and films. The online store — which Simon dubs a “boutique” — was created with e-commerce tech company Shopify. Continue reading Netflix to Launch Online Shop for Show-Branded Merchandise

Google Changes Ad System to Settle with French Regulators

Google and the French Competition Authority reached an agreement whereby the American tech giant will pay a $268 million (220 € million) fine and change some “unfair” online advertising practices. French finance minister Bruno Le Maire noted the country’s success in “apply[ing] our competition rules to the digital giants who operate in our country.” Google will also stop giving its services preferential treatment and make its advertising system easier to work with other services. Google parent company Alphabet made $41 billion last year. Continue reading Google Changes Ad System to Settle with French Regulators

Facebook Will No Longer Offer Politicians Special Treatment

Facebook revealed that former President Donald Trump’s suspension from its platform would last for at least two years. Trump will be eligible for reinstatement on the social network in January 2023, before the next U.S. presidential election. At that time, experts will decide “whether the risk to public safety has receded.” Further violations would trigger “rapidly escalating sanctions” and potentially a permanent suspension. The company also announced that it would end its policy of treating the posts of world leaders and other politicians differently than those of other Facebook users. Continue reading Facebook Will No Longer Offer Politicians Special Treatment

Google to Allow Android 12 Users to Opt-Out of App Tracking

Google will reportedly soon let Android users opt out of being tracked by apps, a move recently taken by Apple. Industry watchers were tipped off by a Google support page detailing the new option and an email to developers announcing a Google Play app store policy change to be introduced later this year. The feature will turn off sharing for the advertising ID, which Android users can already manually reset, and also allow users to opt out of any alternative device identifiers used to track activity across apps. The news leaked several days prior to Apple’s June 7 WWDC21 event. Continue reading Google to Allow Android 12 Users to Opt-Out of App Tracking

Huawei Pushes Its HarmonyOS for Mobile, Aiming at Android

Huawei Technologies debuted HarmonyOS, its self-developed operating system, for mobile phones after introducing it for other devices in 2019. The Chinese company is attempting to free itself of U.S. suppliers, in particular Google. Since the U.S. imposed sanctions, Huawei has not been able to access updates to Google’s Android operating system or its Google Mobile Services package of smartphone software. Currently, Samsung Electronics, Xiaomi and other top phone manufacturers (except Apple) use Android. Continue reading Huawei Pushes Its HarmonyOS for Mobile, Aiming at Android