For an additional $4 ($11.99 per month), Hulu is offering an ad-free option to streaming movies and TV shows. Those who prefer to pay $7.99 will still have to sit through ads. The move could help Hulu better compete with popular streaming services such as Netflix and Amazon that do not include advertising. It could also present the company with an opportunity to increase its revenue in order to invest in more content. This could prove vital since premium cable networks such as HBO and Showtime are making their programming available outside traditional cable bundles. Continue reading Hulu Introduces Ad-Free Option to Streaming for Additional $4

Media today requires more bandwidth, and that means more efficient compression. Ultra HD or 4K, wider gamut for more color choices, and HDR (high dynamic range) all require a bigger pipe and better compression. Same goes for HFR (high frame rate) — anything above 30 fps, for movies and games — and of course all that video streaming that everyone is doing. Up until now, H.264 has been the leading contender, but now Google is pushing its VP9 technology hard to play catch-up. H.265 and VP10 are just over the horizon. Continue reading Google Ups the Ante with VP10 Compression, to Beat H.265

When PBS talked with “Sesame Street” producers about the future of the 45-year old children’s educational TV series, the choices were few. The show had been running a production deficit for years and suffered from changes in viewing habits. If the show wanted to continue production and stay on PBS, it only had one solution: find a production partner. HBO stepped into that role, highlighting a little known fact: that companies like HBO, Netflix and Amazon all take kids’ TV seriously. Continue reading Children’s Programming Counts on HBO, Netflix, and Amazon

Major League Baseball’s fast-growing technology arm and the National Hockey League have announced a $600 million deal involving TV and digital rights to NHL games and related content. MLB Advanced Media will pay $100 million annually for six years to take control of NHL digital and broadcast operations, including NHL.com and distribution of live out-of-market games. The deal is also expected to lead to a fully integrated global hub including live game streaming, video, social media, apps, and statistical and analytical content. Continue reading NHL and MLB Advanced Media Team Up on Digital Global Hub

Less then two weeks following FCC approval of its $48.5 billion takeover of DirecTV, AT&T is already rolling out plans to lure new customers. In a first-of-its kind nationwide offer to be made available August 10, AT&T is packaging wireless phone service and television for $200 per month for the first year. The “All in One” promotional plan places an emphasis on TV anywhere, featuring HDTV and DVR services across four receivers through DirecTV or U-verse, four smartphone connections including unlimited talk and text, in addition to 10GB of shared data. Continue reading Watch TV on Any Device with AT&T’s First Nationwide Bundle

The bulk of advertisers’ dollars still end up on television, but digital advertising is playing catch-up. Most recently, Facebook revealed quarterly revenue numbers that jumped 39 percent, nearly three-fourths of which comes from advertising on mobile devices. Users are spending an increasing amount of time on Facebook and Facebook-owned properties such as Instagram and Messenger. That coincides with advertisers’ interest in digital advertising’s ability to more narrowly target specific demographics. Continue reading Facebook, Google Capture Major Share of Advertising Dollars

Verizon Communications has signed a multiplatform deal with HBO that will allow the telecom to offer HBO’s standalone streaming video service to more than 100 million wireless customers in addition to non-Verizon mobile device users. Verizon will offer HBO Now on its upcoming mobile video platform (reportedly to be called Go90) and to its DSL and FiOS broadband customers for $15 a month. Verizon is the latest distributor for HBO’s OTT offering, which initially launched in early April with Apple and Cablevision Systems. Continue reading Verizon to Offer HBO Now to Broadband, Mobile Video Subs

Netflix, HBO and other Internet video-subscription providers will lose about $500 million worldwide in 2015 due to nonpaying customers who piggyback off the login info of paying friends and family. However, because these companies want to make it easy for consumers to use their services, especially as the number of new subscribers continues to grow, they have yet to crack down on password sharing. Netflix and HBO execs are reportedly not concerned about the issue, as studies have shown many unauthorized users eventually become paying customers. Continue reading Today’s Subscription VOD Players Deal with Password Sharing

Comcast and Electronic Arts have partnered to launch the beta test of Xfinity Games, showcasing around 20 video games for streaming via cable. EA will stream the games to Comcast’s cable boxes, in the same manner that video services stream TV shows and movies to set-top boxes. No game pads are used in the service, as the service is targeting mobile and casual gamers, instead of console gaming fans. Users can access a website with their iPhone or Android phones to use as game controllers. Continue reading Comcast and EA Partner to Test Streaming Games via Cable

With the aim of enhancing the viewing experience of this year’s Emmy-nominated content, the Television Academy inked a deal with Google to distribute Chromecast devices to all of the Academy’s eligible voting members. This new initiative also prompts a rule change, enabling voting members to vote for all major program categories as well as those professional categories pertinent to their expertise. In addition to widening the voting, the new rule means an end to the Academy’s “blue ribbon” panels. Continue reading TV Academy to Distribute Chromecast Devices to Emmy Voters

Verizon Communications and Vice Media have formed a multiyear partnership to create a mobile-first video service, which will include: exclusive Vice shows that will only air on Verizon; Vice content on food, travel and technology; and a Vice original series called “Autobiographies,” which will spotlight and interview celebrities. Verizon’s new service reportedly will also include live National Football League games and other sporting events, as well as 200 hours of original and scripted series from AwesomenessTV. Continue reading Verizon and Vice Partner to Provide New Mobile Video Service

Comcast announced that it plans to launch a trial of its IP-based video service Stream by the end of the summer in Boston, followed by Chicago and Seattle. The $15-per-month streaming service will offer about a dozen broadcast networks and HBO. Subscribers will have access to some TV Everywhere applications, Streampix for movies and a cloud DVR service. As an add-on to broadband service meant for PCs, laptops and mobile devices, customers will need Comcast Internet service to subscribe. The company is planning a nationwide rollout for early next year. Continue reading Comcast Plans Streaming TV Service as an Alternative to Cable

HBO’s standalone streaming service HBO Now, a $14.99 per month over-the-top option for accessing HBO’s premium content without the need for a cable or satellite TV subscription, is atop the iTunes App Store revenue rankings. According to analytics firm App Annie, the HBO iOS app was the highest grossing app on the market in May. While June’s figures have not yet been released, App Annie indicates HBO Now is still performing well. Since Apple has an exclusive launch agreement for HBO Now, this could be the best insight into the service’s traction thus far. Continue reading HBO Now Tops iOS Revenue Charts, Big Hit with Cord Cutters

Binge-watching television shows is becoming a less shameful activity, according to a March survey of TiVo users. While 53 percent of respondents in 2013 characterized the activity in a negative light, only 30 percent of recent respondents felt the same. “People who are binge-viewing are feeling better about themselves,” said Jonathan Steuer, chief research officer for TiVo. Interestingly, 92 percent of respondents indicated that they have engaged in binge-viewing at some point, and 32 percent said they often wait to watch an entire season at once. Continue reading Survey: Stigma Associated with TV Binge Viewing is Declining

According to a recent study, the number of consumers in North America who are cutting the pay TV cord in favor of OTT streaming video services is growing. TiVo subsidiary Digitalsmiths reports that 8.2 percent of survey respondents were no longer paying TV subscriptions as of 2014, a 1.3 percent increase over the previous year. Interestingly, an impressive 45.2 percent indicated that they downsized their cable or satellite TV bundles during the same period in the wake of paying for services such as Netflix, Hulu or Amazon Instant Video (a trend referred to as “cord shaving”). Continue reading Research Points to Increase in Cord Cutting and Cord Shaving