One year ago, New York startup Entrupy introduced a technology based on a handheld microscope camera and mobile app to spot counterfeit fashion accessories. Since then, the company says it has improved accuracy to 98 percent for handbags from 11 luxury brands, including Chanel, Gucci and Louis Vuitton. The tech has also been tested on CE products. Fashion brands have thus far used holographic tags, microprinting and, more recently, radio beacons woven into fabric to protect their products against counterfeiting. Internet shopping and second-hand retailers have made it more challenging. Continue reading Startup Develops Technology to Identify Counterfeit Products

Journalists were recently invited to the Silicon Valley offices of Netflix for a behind-the-scenes look at the company’s distribution efforts for its latest Marvel series, “Iron Fist.” Through a series of talks that emphasized how the streaming service is essentially becoming a global Internet-based television network for more than 93 million subscribers, the “Netflix Lab Days” event addressed the tech and business considerations involved with programming for an international audience, creating “taste communities” for recommendations and personalization, initiating deals with TV operators and ISPs around the world, language translations for original content, and translating the Netflix apps and catalog into multiple languages. Continue reading Netflix Continues Push to Become the First Global TV Network

On October 5, the Apple Watch Hermès, priced between $1,000 and $1,500, will go on sale in Apple and Hermès stores in 14 countries including the U.S., China, France and Switzerland. The new watch is Apple’s first partnership with a luxury brand, and also the first time that Apple has permitted another brand’s components — in this case, signature watchbands, clasps and fonts — on one of its products. The Apple Watch Hermès was the most expensive new item at Apple’s recent new product introduction. Continue reading Apple Partners with Luxury Brand Hermès on New Smartwatch