TikTok has published an internal research study indicating the movie viewing habits of its users, and how advertisers can use the TikTok Spotlight movie marketing tool released last month. The promotional vehicle was designed to help TikTok users discover films, as well as influence their viewing choices and drive audiences to theaters. TikTok’s research found that 47 percent of TikTok users say that while on TikTok they discovered a new movie coming to theaters, and were “inspired to take action, including 36 percent purchasing a ticket,” which they can facilitate in-app through Spotlight. Continue reading Film Promotion Tool TikTok Spotlight Shares Audience Insight

Hanoi Police in conjunction with global anti-piracy group Alliance for Creativity and Entertainment (ACE) has closed down what is being called the largest pirate streaming operation in the world. The takedown of the notorious Fmovies and other active piracy sites involved the U.S. Homeland Security Investigations unit and the U.S. Department of Justice International Computer Hacking and Intellectual Property (ICHIP) program working with Vietnamese authorities. In 2023, Fmovies was ranked by Similarweb as the world’s 11th most popular website in the TV, Movies & Streaming category. Continue reading Authorities Shutter Notorious Vietnamese Piracy Site Fmovies

New York-based AI startup Runway has made its latest frontier model — which creates realistic AI videos from text, image or video prompts — generally available to users willing to upgrade to a paid plan starting at $12 per month for each editor. Introduced several weeks go, Gen-3 Alpha reportedly offers significant improvements over Gen-1 and Gen-2 in areas such as speed, motion, fidelity and consistency. Runway explains it worked with a “team of research scientists, engineers and artists” to develop the upgrades but did not specify where it collected its training data. As the AI video field ramps up, current rivals include Stability AI, OpenAI, Pika and Luma Labs. Continue reading Runway Making Gen-3 Alpha AI Video Model Available to All

Google is launching two new AI models: the video generator Veo and Imagen 3, billed as the company’s “highest quality text-to-image model yet.” The products were introduced at Google I/O this week, where new demo recordings created using the Music AI Sandbox were also showcased. The 1080p Veo videos can be generated in “a wide range of cinematic and visual styles” and run “over a minute” in length, Google says. Veo is available in private preview in VideoFX by joining a waitlist. At a future date, the company plans to bring some Veo capabilities to YouTube Shorts and other products. Continue reading Veo AI Image Generator and Imagen 3 Unveiled at Google I/O

Fox Corporation’s FAST service Tubi has launched a development hub for aspiring filmmakers called Stubios — “a fan-fueled studio” that promises to “put the power to greenlight content” in the hands of fans via this non-traditional feeder system for diverse talent. Working with actress-producer Issa Rae’s ColorCreative management company, Stubios is television’s take on UGC and the social media influencer pipeline, a path for trending creatives “to find success in Hollywood,” according to Fox. “Stubiorunners,” as creatives accepted into the program are called, will have the ability to get audience feedback on “everything from casting to key art.” Continue reading Tubi Development Hub ‘Stubios’ Lets Fans Greenlight Content

Lindsey Slaby of brand strategy consultancy Sunday Dinner opened a CES panel discussion on storytelling by noting Google’s phase-out of third-party cookies in 2024. Sophie Bambuck, CMO of outdoor performance clothing and gear company The North Face, admitted that she’s “a little scared.” “But it’s getting me excited about what this means for creative work,” she added. “What this most likely means is that we’re going to have to go back to basics to find ways of engaging so people will want to connect to your brand.” Panelists told tales of innovative ways they related organic stories to connect with customers. Continue reading CES: Crafting Effective Brand Stories in Today’s Marketplace

The Google and Nvidia-backed AI video startup Runway is partnering with Getty Images to develop Runway Getty Images Model (RGM), which it is positioning as a new type of generative AI model capable of “providing a new way to bring ideas and stories to life through video” for enterprise customers using copyright compliant means. Targeting Hollywood studios, advertising, media and broadcast clients, RGM will “provide a baseline model upon which companies can build their own custom models for the generation of video content,” Runway explains. Continue reading Runway Teams with Getty on AI Video for Hollywood and Ads

SMPTE’s 2023 Media Technology Summit is coming to Hollywood, October 16-19 at the Ray Dolby Ballroom in the Ovation Hollywood entertainment complex at Hollywood & Highland. According to SMPTE’s event site, “the greatest minds in the film technology industry will gather together to provide solutions to industry issues, give presentations on new technologies, and reconnect with their peers.” The Media Technology Summit is the only industry event featuring peer-reviewed technical content. In addition to the presentation of technical papers, the event will feature a keynote from Digital Domain CTO Hanno Basse and a series of compelling panel discussions. Continue reading SMPTE Media Technology Summit Scheduled for Next Week

Have the striking Hollywood writers and actors opened a void that the creator economy is able to fill? Already in demand, top influencers are now being courted by producers and studios hungry for content to fill depleted pipelines. Meanwhile, striking actors and writers are taking their ideas to YouTube, Instagram, TikTok and Twitch, where they can forge a direct relationship with viewers — albeit not one that will result in direct-deposit paychecks. As the definitions of “talent” and “content” continue to blur, the Hollywood landscape could be in for a seismic shift. Continue reading Could Strikes Upend Institutional Hollywood Power Structure?

Entertainment and communications leaders explored the impact of artificial intelligence and anticipated the larger changes ahead at the inaugural Synthetic Media Summit, presented by the Entertainment Technology Center at USC in partnership with NAB Amplify, SMPTE and sponsor Wizeline, in conjunction with the USC School of Cinematic Arts and USC Annenberg School for Communication and Journalism. Speakers addressed how new technology will make VFX cheaper and faster for studios, while for indies it will open new frontiers. Teaming AI with tools such as Unreal Engine is expected to level the playing field and launch a new era of virtual production. Continue reading Thought Leaders Analyze AI at ETC Synthetic Media Summit

Hollywood talent discovery platform HUSSLUP debuted its desktop app this week, staking its claim as the LinkedIn of the entertainment community. With backing from Comcast NBCUniversal’s LIFT Labs accelerator and various venture funds, the job search and networking hub aims to help young professionals who want to break into the world of production for film, television and games. The company launched as a mobile app in December, when it announced a $2.5 million seed round and 4,000 job-seeking members. HUSSLUP has separate logins for creative professionals and entertainment companies, offering functionality catering to each. Continue reading HUSSLUP Aims to Become Entertainment Industry’s LinkedIn

Digital filmmaking tools have become increasingly accessible, and now Wonder Dynamics wants to make photorealistic CG characters available for any budget. The software firm says its product enables users to drag and drop computer-generated characters into live-action scenes as if they were custom generated. The company’s web-based editor, Wonder Studio, is billed as a full-blown tool, not a toy, and aims to help ease artists’ workload. The three-year-old startup has raised $12.5 million to date. Co-founders Nikola Todorovic, a writer-director, and actor Tye Sheridan, who starred in Steven Spielberg’s “Ready Player One,” say it’s the tool they’ve craved. Continue reading Wonder Dynamics Leverages AI for Web-Based CGI Platform

ChatGPT came too late (end of November) to make a significant impact on CES this year, but the cacophony of opinions about the generative AI model definitely made its way to Vegas. The timing was perfect. Just as the crypto crash left the hype industry paralyzed, OpenAI launched ChatGPT in what now feels like a nerdy and frustrating tech version of the Rolling Stones’ Altamont concert in ’69 (with computer scientists as the Hells Angels). Make no mistake: this is a landmark achievement in machine learning — perhaps the single greatest since the 2006 paper by Hinton, Salakhutdinov, Osindero and Teh on backpropagation in deep neural networks. However, it’s critical that industries, including M&E, distinguish between hype and reality. Continue reading CES: Generative AI Is Having Its ‘War of the Worlds’ Moment

On December 2, senior media executives gathered on Zoom to answer questions from USC students about industry trends, company strategies and career direction. The students had submitted winning pitches in the ETC@USC Future of Themed Experiences Challenge and their reward was time with the media executives. The questions ranged from “Do you need to learn to code to break into entertainment technology?” to “What are some visionary directions you see your company investing in over the next 4-5 years?” Video of the discussions, along with the lists of questions, students, and executives, is available online. Continue reading USC Students Have Opportunity to Speak with Media Execs

Disney Research Studios has created an AI tool that can make actors look older or younger more simply than the costly and time-consuming visual effects that are the current status quo. While artificial intelligence had been used to age or de-age people with relative success in still frames, the results lacked photorealism when applied to video. Disney calls its app FRAN, for Face Re-Aging Network. FRAN has been trained to identify the parts of a face that change with age and can either accentuate or erase the telltale signs. Continue reading Disney Invents High-Quality Tool to Rejuvenate or Age Actors