With Hotshot Purchase, xAI to Bring Generative Video to Grok
By Paula Parisi
March 19, 2025
March 19, 2025
Elon Musk’s xAI has acquired generative video startup Hotshot to bring motion imaging to Grok 3. Released in February, Grok 3 adds Deep Search and Thinking and improved on its predecessor’s still imaging capabilities, but lacks generative video, a much-requested feature — one that could make Grok a freestanding competitor to OpenAI’s individual offerings: ChatGPT for text, Sora for video, and DALL-E for images. “Cool AI video coming soon!” was Musk’s comment to Hotshot’s acquisition announcement on the networking platform. Hotshot can generate clips of up to 10-seconds at 1280×720 pixels. Continue reading With Hotshot Purchase, xAI to Bring Generative Video to Grok