According to 7Park Data, the majority of content — 63 percent — viewed via Netflix is licensed content. Whereas viewing of original content rose from 24 percent a year ago, it still only accounts for 37 percent of its U.S. streams this October. Of the licensed content, NBC’s “The Office” is the most viewed TV show on Netflix, with “The Chilling Adventures of Sabrina” in second place. The dominance of licensed content is worrisome for Netflix given that Disney, Fox and WarnerMedia will soon pull their programs. Continue reading Netflix Users Watching More Licensed Than Original Content

Last year Apple set aside $1 billion for Hollywood entertainment. But as the tech company pushes into entertainment, it faces issues related to its brand. Its first scripted drama, “Vital Signs,” a semi-biographical story about Dr. Dre, is a key example. After seeing its guns, cocaine and adult themes, Apple chief executive Tim Cook reportedly told Apple Music executive Jimmy Iovine that the content went too far, say sources, and nixed the series. Cook wants entertainment, but not the kind that could tarnish Apple’s brand. Continue reading Apple’s Hollywood Strategy Focuses on Family-Friendly Fare

Q4 2017 marked Netflix’s biggest quarter to date; the video service signed 8.3 million new subscribers. That surpasses the 6.3 million new subscribers the company had predicted, and brings the company’s total number of global paid subscribers to 110.6 million. The news boosted Netflix shares 9 percent, and put its market capitalization above $100 billion. The growth also took place during a period in which Netflix has faced more competition, from a wide range of content distributors and producers. Continue reading Netflix Experiences Its Best Quarter for Signing Up New Subs

Netflix now lets subscribers download shows for offline viewing on iOS and Android devices. But there’s a catch: many of its most popular shows aren’t available for this kind of viewing. Still, there are hundreds of titles that users can download, including “Stranger Things,” “Orange Is the New Black” and “Master of None,” as well as animated titles like “Kung Fu Panda,” and top TV series like “Breaking Bad” and “Cheers.” The company has said more titles will be released in the future, but hasn’t been more specific. Continue reading Netflix Now Offers Mobile Download of Many But Not All Titles

Facing stiff regulatory hurdles, Netflix has decided to shift gears regarding its plans for expansion into China. Rather than launching its own streaming subscription service as originally planned, the company will instead focus on licensing content to Chinese online service providers for now. “We still have a long-term desire to serve the Chinese people directly, and hope to launch our service in China eventually,” the company said while announcing its impressive Q3 earnings and subscriber jump. Netflix added more than 130 countries to its global presence this year, but a move into China would involve a “challenging” regulatory environment. Continue reading Netflix Adjusts China Plans, Pursues Licensing Deals for Now

Netflix has scored big with 54 Emmy nominations, compared to last year’s 34 nominations. The number of nominations puts Netflix in third place, behind HBO (94 nominations) and FX Networks (56 nominations). Its long-standing series “House of Cards” continued to garner nominations, as did new series “Bloodlines” and “Narcos.” Netflix is also besting its competitors in terms of how it creates value for the money it spends on productions, with efficiencies an estimated three-times better than Amazon and Hulu. Continue reading Netflix Scores Emmy Noms, Reaping Value Per Dollar Spent

One of the more compelling demos during Netflix’s latest Hack Day was a virtual reality showroom using HTC Vive’s room-scale VR. Developers Joey Cato, Marco Caldeira and Adnan Abbas created “The Netflix Zone,” where subscribers can peruse titles on shelf racks arranged by categories and personal recommendations. Movies and original shows such as “Orange Is the New Black” and “House of Cards” appear on shelves as VHS cassettes. When you select certain cassettes, the shop morphs into a setting that reflects the title. Continue reading The Netflix Zone: Virtual Video Store Showcased at Hack Day

For many years, Netflix subscribers living outside the U.S. have accessed content not available in their regions via a VPN (virtual private network) that hid their location. In January, Netflix began blocking VPNs, in part to mollify Hollywood studios by showing it respects regional licensing agreements. But Netflix subscribers aren’t happy about the new state of affairs and have even started a petition — with 36,000 signatures and counting — to overturn the ban. One study shows piracy as a consequence of the new policy. Continue reading Netflix Ban on VPNs Impacts Growth Abroad, May Spur Piracy

FX Network chief executive John Landgraf says there’s too much TV, citing the 400+ scripted shows he estimates were made last year. But rather than slowing down on the new programs, media companies including Discovery, Viacom, Starz as well as Amazon and Hulu are all spending more. They’re competing for viewers in an increasingly fragmented market — and against Netflix, which has committed $5 billion this year for film/TV projects, and an estimated $11 billion over the next five years. Continue reading Netflix’s $5 Billion Budget Pushes Networks to Also Spend Big

In several meetings at Mobile World Congress in Barcelona, Netflix discussed plans for content and technology plays over the coming months, including the release of a large slate of original programs. The company revealed that it’s keeping an eye on virtual reality as a storytelling tool and is also about to launch a second screen experience, which has been in development for a number of years. The company has also been more forthcoming about its plans to acquire and distribute content in high dynamic range. Continue reading Netflix Reveals Content, Tech Plans at Mobile World Congress

Now that Amazon and Netflix have made such a powerful impact on television, the two companies are turning their sights to motion pictures. The result could jumpstart a faltering independent film sector, say the experts. Both companies have made tremendous inroads into TV in a short period of time: Amazon has won multiple Golden Globes and Emmy Awards for “Transparent,” and Netflix earned 34 nominations at the 2015 Emmy Awards for shows including “House of Cards,” “Orange Is the New Black,” and “Unbreakable Kimmy Schmidt.” Continue reading Amazon and Netflix Focus on Film May Jumpstart Indie Cinema

Netflix and Amazon are currently small players in the content business compared to Disney, Comcast and Time Warner. And although there are plenty of reasons why these media behemoths need not be too concerned about Netflix and Amazon, these two streaming services do continue to grow and succeed. Most recently, Netflix’s stock rose 140 percent, making it the best performing of Standard & Poor’s 500-stock index, and the company announced at CES that it will make its content available worldwide (except for China). Continue reading Netflix’s Unlikely Path to Global Media Success, Minus China

Sunday’s Golden Globe Awards ceremony delivered a number of surprises that have since sparked commentary from traditional and social media outlets. Aside from the surprise wins and snubs, memorable or disappointing speeches, and debate over the most appropriate category for “The Martian,” it’s worth noting that streaming services — especially Amazon — scored major wins this year. In another sign of how our entertainment media delivery and consumption is shifting, Netflix beat out broadcast and cable powerhouses in nominations, while Amazon scored a number of major wins. Continue reading Amazon, Streaming Services Dominate 73rd Golden Globes

The Advanced Television System Committee’s ATSC 3.0 standards for 4K are expected to be finalized this year, and CES attendees in Las Vegas can get an early look at 4K Ultra HD over broadcast television. LG and Samsung are sponsoring two local TV stations (independent KHMP and NBC-affiliated KSNV, respectively) playing 4K content on display at this week’s conference. This marks the first major public demonstration of the ATSC 3.0 transmission system, designed for improved broadcast signals of 4K Ultra HD TV, mobile TV and interactive content. Continue reading CES 2016: First Public Demo of ATSC 3.0 Standards for UHD

On the heels of its first original theatrical film acquisition, “Beasts of No Nation,” Netflix is financing “Snowpiercer” director Bong Joon-ho’s next film, “Okja,” to the tune of $50 million. The film, which stars Jake Gyllenhaal, Tilda Swinton and Paul Dano and will be produced by Brad Pitt/Dede Gardner’s Plan B, marks the next step of the streaming media company’s transition to film production studio. Netflix’s 2016 releases include a “Crouching Tiger, Hidden Dragon” sequel and the Weinstein’s “Marco Polo.” Continue reading Netflix Doubles Down on Movie Production with $50M for ‘Okja’