Impact and opportunity surfaced as the dominant theme of a full day of Digital Hollywood sessions devoted to artificial intelligence at CES 2024. We are in a period of disruption similar to the early 90s when the Internet went mainstream, said Forbes columnist Charlie Fink, moderating a panel of industry leaders from CAA, Paramount, HTC, Nvidia and Google. Yet despite the transformation already underway, panelists agreed that this is neither the first nor last technology to shift the status quo, more the latest example of inevitable change and adjustment. The current conversations around AI at CES are a refreshing departure after a few years of evolutionary, not revolutionary tech confabs. Continue reading CES: Digital Hollywood Session Explores AI at Inflection Point

HTC plans to release a $1,099 Vive XR Elite headset by the end of February, heralding a year of competitive, price-sensitive virtual reality gear targeting consumers along with the Meta Platforms $400 Quest 2. Crowdfunded firm Goovis and its $800 VR headset made it onto the list of CES 2023’s Crowdfunding Island success stories, as compiled by Kickstarter ad firm Jellop. The Vive XR Elite offers AR capability in addition to VR in a form factor that approaches something like glasses, as opposed to the usual bulky headwear. An allowance for AR apps opens the door to practical applications in everyday life in addition to entertainment applications in the metaverse. Continue reading CES: HTC Launches Vive XR Elite with VR and AR Capabilities

HTC is launching its Desire 22 Pro smartphone, which emphasizes VR and AR integration centering around HTC’s own Vive ecosystem and the open-source metaverse platform it calls the Viverse. The Desire 22 Pro’s preloaded Viverse app lets users access and manage NFTs and cryptocurrencies and other metaverse content. In February HTC announced the Viverse, where people can attend meetings or concerts, build avatars and play games. Optimized for HTC’s 5G products and Vive VR devices, users can join the Viverse from any phone, tablet, PC or VR headset. Continue reading HTC Desire 22 Pro Phone Integrates Cypto, NFTs, Metaverse

Video game companies are trying to change gaming’s image and perceptions regarding who plays as part of a plan to convince Madison Avenue that games are a serious advertising vehicle. Some 700 ad execs attended the first annual IAB PlayFronts, April 5 in New York, to hear pitches by Meta, Twitch, Activision Blizzard, Unity, Riot and more. Meanwhile, companies including Comcast’s NBCUniversal and HTC are working on technology to put advertising into cloud-based and streaming video games. Elefund and DIP Capital are among those investing in insertion technology that puts brands directly into the gameplay. Continue reading Video Games Are Becoming a Hot New Advertising Platform

Taiwanese electronics company HTC has introduced a new Vive Guardian feature for its popular VR headset, the HTC Vive. The safeguard is designed to limit access to apps while children are cavorting in the metaverse, and experts say it’s a much needed step in an environment that thus far lacks kid profiles and parental safety settings. HTC, Meta Platforms and others suggest VR be used only by those over the age of 13, but at this point, it’s only a recommendation, and calls are already amplifying to put child safety measures in place. Continue reading HTC Adds Vive Guardian to Protect Kids in Volatile Metaverse

Microsoft has made a nearly $70 billion offer to buy Activision Blizzard in a move that will bolster its Game Pass franchise, instantly expand its reach in mobile gaming, and create a content platform for the consumer virtual worlds that are expected to be big business in coming years. Statista estimates the global gaming market generated just over $178 billion in revenue in 2021, more than PwC projections for video streaming (almost $59 billion) and box office ($23 billion) combined. When the transaction closes, Microsoft says it will be the world’s third-largest gaming company by revenue, behind Tencent and Sony. Continue reading Microsoft Believes Activision Purchase Is ‘Key’ to Metaverse

TikTok parent company ByteDance has acquired startup Pico, which, according to IDC, was the third largest virtual reality headset manufacturer worldwide in Q1 2021, with shipments growing 44.7. percent year-over-year. The purchase marks ByteDance’s first step into virtual reality and the company said that Pico’s “comprehensive suite of software and hardware technologies, as well as the talent and deep expertise of the team, will support both our entry to the VR space and long-term investment in this emerging field.” Continue reading ByteDance Buys Startup Pico, Virtual Reality Headset Maker

During the COVID-19 pandemic, IDC reported that Facebook sold more Oculus Quest 2 VR headsets than before. Now Facebook offers Quest 2 owners Horizon Workrooms, a free VR service that offers virtual meeting rooms. Users can participate with a customized cartoon avatar and the room offers virtual white boards for drawing and writing, a step towards what chief executive Mark Zuckerberg dubs the “mixed-reality future” for its 3.5 billion users. Zuckerberg introduced Workrooms in VR with employees and reporters in attendance. Continue reading Facebook Steps into Workplace VR with Horizon Workrooms

The recently launched HTC Vive Pro 2 VR headset offers a sharp 5K 120Hz desktop virtual reality experience. Priced at $1,399 for the entire package — and $799 for the headset alone (for those who invested previously in the Vive Pro or Valve Index) — the Vive Pro 2 retains the same design as the 2018 model and relies on older controllers but offers a wide range of attractive features for gamers. The 2,448 x 2,448 pixels per eye is a dramatic improvement over the previous Pro’s 1,440 x 1,600 pixels, which also offered a slower 90Hz refresh rate. Its LCDs also have RGB sub-pixels for increased sharpness. Continue reading HTC Vive Pro 2: 5K 120Hz VR for Enterprise, Serious Gamers

At ViveCon 2021, HTC debuted two new Vive virtual reality headsets, the HTC Vive Pro 2, which connects to the PC, and the standalone HTC Vive Focus 3. The company, which teamed with Valve to make its first Vive headset in 2015, has seen the VR business explode in numerous markets served by its Vive Pro and Vive Focus, aimed at enterprise markets and debuting in 2018.  The new headsets feature 5K resolution, a 120-degree field of view and RGB sub-pixels. The Vive Pro 2 will go on sale June 4 and Vive Focus 3 on June 27. Continue reading HTC Vive Targeting Enterprise Market with New VR Headsets

After introducing the PC-driven Vive Cosmos virtual reality headset last year, HTC just debuted four new VR headsets: the Cosmos, Cosmos Play, Cosmos Elite and Cosmos XR. The headsets are similar to the original Vive Cosmos in terms of technology and modular design, the latter aimed at encouraging widespread distribution. According to HTC, Cosmos Play is the entry level headset, a basic model that will be the least expensive, and the Vive Cosmos will be HTC’s latest flagship product, a successor for the original Vive. Continue reading HTC Debuts Modular Virtual Reality & Mixed Reality Headsets

Samsung Electronics is prepping to unveil a Galaxy Note 10 that offers support of the Klaytn blockchain platform created by Ground X Corp., the blockchain affiliate of South Korea’s largest messaging app Kakao. The KlaytnPhone, to be sold exclusively in South Korea, is Samsung’s most significant — although not its first — foray into blockchain. In March, it unveiled some models of the Galaxy S10 and already released Galaxy Note 10 that allowed users to store and use cryptocurrencies through a separate security feature. Continue reading Samsung to Intro Blockchain-Enabled Phone in South Korea

After launching an experimental version of the OpenXR specification several months ago, the Khronos Group consortium debuted the official version of the standard aimed at enabling cross-platform AR and VR applications. The Group said it will continue to improve the spec and maintain “full backwards compatibility.” Microsoft quickly embraced OpenXR, releasing it in its store before the official version was introduced. Any user of Windows Mixed Reality or HoloLens can install it to run any OpenXR-based app. Continue reading Companies Support the Khronos Group’s OpenXR Standard

HTC is set to debut the Vive Cosmos next-generation VR headset that aims to simplify VR for gamers. The PC-compatible Cosmos is portable, featuring a single cable from the left side of the headset. It relies on four cameras located on the headset, one on each side and two on the front, plus two others that can be added via a removable faceplate with cameras on the top and bottom. Removable speakers are integrated on either side of the headset. By being self-contained, the Vive Cosmos can be used in more play environments. Continue reading Vive Cosmos: HTC Offers Details of Next-Gen VR Headset

In May, Valve Corporation will unveil a virtual reality headset, dubbed the Valve Index. In 2016, the company teamed up with HTC to launch the SteamVR headset. Valve, which has a dedicated website for the new VR headset, will only reveal that it features two sensors flanking the front and supports a 135-degree field of view (FOV), which is greater than HTC Vive and Oculus Rift’s 110-degree FOV. Valve doesn’t mention SteamVR Knuckles controllers, which it has promoted via developer outreach since 2016. Continue reading Valve Plans to Introduce its Valve Index VR Headset in May