Young Hollywood, a company best known for producing celebrity interviews, recently launched a new linear TV network available exclusively as an Apple TV channel. The programmed network will be scheduled and operated much like a traditional television network. Young Hollywood has partnered with Subway, and plans to run Subway-branded content prior to each program. The company believes a programmed network on Apple TV is the best way to address the viewership trends of younger audiences. Continue reading Young Hollywood Targeting Millennials with Apple TV Channel

During its recent earnings call, Google claimed that YouTube is now bigger than any single cable network among the 18-49 demographic. YouTube’s heavily engaged user base and significant mobile growth were highlights of the discussion. The video-sharing network will put its own online stars to the test early next year when its new paid video service is expected to launch. Media partners representing more than 90 percent of current YouTube viewing have signed on to the new service, although Google has yet to secure deals with major TV networks. Continue reading YouTube Readies Paid Service, Mobile Viewership on the Rise

Netflix, HBO and other Internet video-subscription providers will lose about $500 million worldwide in 2015 due to nonpaying customers who piggyback off the login info of paying friends and family. However, because these companies want to make it easy for consumers to use their services, especially as the number of new subscribers continues to grow, they have yet to crack down on password sharing. Netflix and HBO execs are reportedly not concerned about the issue, as studies have shown many unauthorized users eventually become paying customers. Continue reading Today’s Subscription VOD Players Deal with Password Sharing

Slingbox, a subsidiary of EchoStar, just released its M2 set-top box, priced at $199. The new set-top box enables viewers to watch live, pay TV and DVR content over the Internet, anywhere and from any device. The M2 adds functionalities not available in the M1, which debuted in 2014, including the ability to shift content from mobile devices to TVs via Apple TV, Chromecast, Fire TV or Roku. Users will also be able to download the Slingplayer app on each device for free; the trade-off is viewing short pre-roll ads. Continue reading New Slingbox Set-Top Box Shifts Content From Mobile to TVs

Hulu is considering adding an ad-free option to its service, to better compete with Netflix and Amazon Prime Instant Video, both of which do not stream ads to paid subscribers. While adding the option would show that Hulu recognizes consumer preference for ad-free streaming and would likely bring in new customers, it could also risk damaging the company’s current ad-supported business. TV channel owners are worried that consumers are becoming too used to ad-free TV, which is why Hulu’s original model appeals to them. Continue reading Hulu Considering Ad-Free Option for Its Subscription Service

PlayStation Now, Sony’s all-you-can-play game subscription service, just launched its new dedicated subscription app, codenamed Apollo, which streamlines the former transactional experience of sifting through numerous menus to find desired games. The new interface and navigation system is designed with an emphasis on visuals, similar to the Netflix and Hulu interfaces. Since its January launch on the PlayStation 4 console, PlayStation Now features more than 125 games available for streaming. Continue reading PlayStation Now Improves Search, User Experience with Apollo

Comcast announced that it plans to launch a trial of its IP-based video service Stream by the end of the summer in Boston, followed by Chicago and Seattle. The $15-per-month streaming service will offer about a dozen broadcast networks and HBO. Subscribers will have access to some TV Everywhere applications, Streampix for movies and a cloud DVR service. As an add-on to broadband service meant for PCs, laptops and mobile devices, customers will need Comcast Internet service to subscribe. The company is planning a nationwide rollout for early next year. Continue reading Comcast Plans Streaming TV Service as an Alternative to Cable

An app called Legit is launching as a universal guide for finding movies and TV shows across streaming and other services. It is presently focusing on content available via Amazon, Hulu, iTunes, Netflix, YouTube and in theaters. Apps that track where shows can be found on various services already exist, but Legit’s distinguishing feature is that it provides more personal and relevant recommendations by comparing a user’s tastes with those of his/her Facebook friends, based on how they’ve rated different content. Continue reading Legit Creates Personalized Watchlist for Movies and TV Shows

Meerkat has launched a new real-time video feature called Cameo that allows users to invite friends on the mobile app to take over their live streams. The new feature could lead to an interesting opportunity for brands to work with celebrities and social influencers. For example, a company such as Red Bull could promote upcoming livestreams with their sponsored extreme-sports athletes. Fox, Hulu, MasterCard, Southwest Airlines and The Weather Channel are among those already signed up to use Cameo. Continue reading New Meerkat Feature Makes Real-Time Video More Interactive

Anyone who has ever read a story to a child knows the drill: children want to hear their favorite stories over and over again. That’s the major ingredient in Netflix, Amazon Instant Video and Hulu’s success in courting young audiences (and their parents). On-demand video makes it easy for a child to replay, over and over again, his or her favorite TV episodes or movies. Acutely aware of the phenomenon, these companies are actively working to provide video content for the young set, turning toddlers into life-long viewers. Continue reading Netflix and Amazon Aim to Shape Children’s Viewing Habits

HBO’s standalone streaming service HBO Now, a $14.99 per month over-the-top option for accessing HBO’s premium content without the need for a cable or satellite TV subscription, is atop the iTunes App Store revenue rankings. According to analytics firm App Annie, the HBO iOS app was the highest grossing app on the market in May. While June’s figures have not yet been released, App Annie indicates HBO Now is still performing well. Since Apple has an exclusive launch agreement for HBO Now, this could be the best insight into the service’s traction thus far. Continue reading HBO Now Tops iOS Revenue Charts, Big Hit with Cord Cutters

According to a recent study, the number of consumers in North America who are cutting the pay TV cord in favor of OTT streaming video services is growing. TiVo subsidiary Digitalsmiths reports that 8.2 percent of survey respondents were no longer paying TV subscriptions as of 2014, a 1.3 percent increase over the previous year. Interestingly, an impressive 45.2 percent indicated that they downsized their cable or satellite TV bundles during the same period in the wake of paying for services such as Netflix, Hulu or Amazon Instant Video (a trend referred to as “cord shaving”). Continue reading Research Points to Increase in Cord Cutting and Cord Shaving

Hulu announced yesterday that its subscribers will have the ability to add Showtime for $8.99 per month starting in time for the July premieres of “Ray Donovan” and “Masters of Sex.” The deal represents the first time that the streaming VOD service has partnered with a premium cable channel to drive subscriptions. Hulu customers will still need to pay $7.99 per month to stream the other available content. Hulu, which originally launched as a free, ad-supported service, recently rebranded itself by removing the word “Plus” from the name of its paid tier. Continue reading Hulu to Offer Showtime for an Added Fee Beginning Next Month

British comedy “Catastrophe” made its streaming debut in the U.S. this week exclusively on Amazon’s Facebook page. The move is a new approach to promoting Netflix competitor Amazon Prime Instant Video. Two days after Monday night’s premiere, the show will be made available for streaming only to Amazon Instant Video subscribers (the entire season will be available Friday). This is not the first time social media has been leveraged this way. Hulu has been posting select videos on Facebook, while studios have been offering movie rentals and purchases via social platforms. Continue reading Amazon Streams U.S. Premiere of British Comedy on Facebook

After this week’s launch in Los Angeles and San Francisco, Sony’s cloud-based TV service PlayStation Vue is now available in four of the five largest U.S. cities (Vue is also offered in Chicago, New York and Philadelphia). The service starts at $49.99 per month, and features more than 50 channels of live TV from three major networks and a collection of popular cable channels. Addressed during the company’s E3 press conference, Vue is part of a larger effort to make the company’s PlayStation console a multi-purpose entertainment hub. Continue reading Sony Announces New Markets for Cloud-Based Vue TV Service